Install Hubspot on WordPress: Step-by-Step Guide
The Hubspot WordPress plugin makes it easy to capture leads, track visitors, and manage contacts directly from your website without extra code or complex setup.
This guide walks you through installing, activating, and connecting the plugin so your WordPress site can send data safely to your CRM.
What You Need Before Installing Hubspot
Before you install the plugin, make sure you have the following items ready:
- An active WordPress site with admin access
- A current version of WordPress that supports plugins
- Access to install or update plugins on your hosting plan
- Optional but recommended: an existing Hubspot account
If you do not have an account yet, you can create one during the connection process after activating the plugin.
How to Install the Hubspot WordPress Plugin
You can install the plugin directly from your WordPress dashboard or by uploading a file. The fastest method is to install from the plugin directory inside your admin area.
Install Hubspot from the WordPress Plugin Directory
Use these steps to find and install the plugin without leaving your dashboard:
- Sign in to your WordPress admin panel.
- In the left-hand menu, click Plugins > Add New.
- In the search bar on the top right, type Hubspot.
- Locate the official plugin named HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics.
- Click Install Now.
- When installation is complete, click Activate.
Once activated, you will see a new menu entry in your WordPress admin related to the plugin.
Install Hubspot by Uploading the Plugin
If you have a .zip file version of the plugin, you can upload it manually:
- Download the official plugin .zip file from WordPress.org or your trusted source.
- Log in to your WordPress admin dashboard.
- Go to Plugins > Add New.
- Click the Upload Plugin button at the top.
- Click Choose File and select the plugin .zip file from your computer.
- Click Install Now.
- When installation finishes, click Activate Plugin.
After activation, the plugin will appear in your admin navigation, ready for connection.
Connect WordPress to Your Hubspot Account
Once the plugin is active, the next step is to connect your WordPress site to your CRM account so data can sync correctly.
Connect an Existing Hubspot Account
If you already have an account, follow these steps:
- In your WordPress admin, locate the new plugin menu entry and click it.
- Click the option to Sign In or Connect Account.
- A secure login window will open. Enter the email and password for your existing account.
- If you use multiple accounts, choose the correct one for this website.
- Review any requested permissions and click Connect or Authorize.
After connection, your forms, tracking, and contact data from this site will sync with your CRM.
Create a New Hubspot Account from WordPress
If you do not have an account yet, you can create one during setup:
- In WordPress, open the plugin page from the admin menu.
- Choose the option to Create Account or similar.
- Enter your email address, name, and business details as requested.
- Confirm your email if prompted by a verification message.
- Return to WordPress and complete any remaining connection prompts.
When the process finishes, your new account will be linked to your WordPress site.
Configure Hubspot Features in WordPress
After connecting, you can start using built-in tools directly from your WordPress dashboard. Typical options include:
- Creating and embedding forms on pages and posts
- Using live chat or chatbots on your site
- Tracking page views and contact interactions
- Managing contact records and basic marketing tools
Open the plugin’s menu in WordPress to access feature settings and configuration options.
Set Up Tracking and Cookies
The plugin automatically adds tracking code to your site, but you may still want to review related options:
- Confirm that tracking is enabled for all pages you want to monitor.
- Configure cookie consent notifications if required in your region.
- Test tracking in an incognito or private browser window to verify events.
These steps help ensure your analytics data is accurate and compliant with privacy regulations.
Troubleshooting Hubspot Plugin Issues
Sometimes conflicts with themes or other plugins can cause problems. If you see errors or missing data, review these common checks.
Check WordPress and Plugin Versions
The plugin relies on a compatible, updated environment. Verify that:
- Your WordPress core version meets the minimum requirements.
- The plugin is updated to the latest available release.
- Your PHP version is supported by both WordPress and the plugin.
Updating outdated components often fixes connection or display issues.
Disable Conflicting Plugins Temporarily
If forms, scripts, or tracking do not appear correctly:
- Temporarily deactivate caching, security, or optimization plugins.
- Clear any caches after deactivation.
- Test your forms and tracking again.
- Reactivate plugins one by one to find the conflict.
Once you identify the conflicting tool, you can adjust its settings, change its load order, or contact the developer for further guidance.
Review Official Hubspot Documentation
For more detailed technical information, advanced setup options, or the latest instructions, refer to the official documentation on installing the WordPress plugin: Hubspot WordPress plugin installation guide.
Best Practices After Installing Hubspot
After installation and connection, follow these tips to make the most of your integration:
- Test at least one form submission and confirm the contact appears correctly in your CRM.
- Verify email notifications and follow-up workflows where applicable.
- Check that tracking is working on key landing pages.
- Review your contact properties and fields to ensure they match your business needs.
You can also use this opportunity to align your website strategy with your broader marketing and sales processes.
Get Additional Help with Hubspot and WordPress
If you need implementation support, optimization advice, or help integrating other tools with your CRM, a specialist agency can guide you through best practices and growth strategies.
For consulting and technical assistance beyond basic installation, you can visit Consultevo to explore professional services.
By carefully installing, connecting, and configuring the plugin, your WordPress site becomes a powerful channel for capturing leads, tracking engagement, and building long-term relationships through your CRM.
Need Help With Hubspot?
If you want expert help building, automating, or scaling your Hubspot , work with ConsultEvo, a team who has a decade of Hubspot experience.
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