How to Use Hubspot Brand Colors in PowerPoint

Keeping your slides consistent with the Hubspot look and feel is essential when you present data, campaigns, or reports. By loading the brand color codes directly into PowerPoint, you can build on-brand decks quickly while avoiding manual guesswork or off-brand shades.

This guide walks you through capturing hex codes from any web page, turning them into PowerPoint theme colors, and saving a reusable template that reflects the Hubspot visual style.

Why On-Brand Hubspot Colors Matter in PowerPoint

When your slides match the Hubspot palette, every deck feels cohesive with your website, blog, and marketing assets.

Consistent brand colors help you:

• Build trust and recognition with your audience.
• Make charts, diagrams, and CTAs instantly recognizable.
• Speed up slide creation by reusing saved theme colors.
• Align internal and external presentations with your marketing guidelines.

Instead of manually eye-dropping colors for every new deck, you can set up a single template that automatically loads your preferred Hubspot-inspired palette.

Step 1: Capture Hubspot Brand Colors from the Web

First, you need the exact hex codes for the colors you want to use. You can get these from your brand guidelines, a style guide, or a live page such as the official Hubspot blog.

Use a Browser Color Picker

If you do not already have the hex codes, use a color picker extension in your browser to sample them from a page that uses the correct palette, like the article at this Hubspot tutorial.

1. Install a color picker extension in Chrome, Edge, or Firefox.
2. Open a page that uses your desired Hubspot-styled palette.
3. Click the extension icon to activate the color picker.
4. Hover over buttons, links, text, or backgrounds to read the hex code.
5. Copy each hex code into a text file or note for later.

Repeat this for primary, secondary, and accent colors you want available inside PowerPoint.

Organize Your Hubspot Color Codes

Before you jump into PowerPoint, organize your hex codes so they map logically to where you will use them. For example:

• Primary brand color – titles, key icons, important shapes.
• Secondary colors – subtle backgrounds, section headers.
• Accent colors – charts, callouts, and buttons.
• Neutral shades – text, lines, and muted backgrounds.

Having a simple list ensures that when you configure your PowerPoint theme, every slot has a clear purpose inspired by your Hubspot color hierarchy.

Step 2: Add Hubspot Colors to PowerPoint Theme

Now that you have your hex codes ready, you can convert them into PowerPoint theme colors. The goal is to set up a palette that appears in the color picker for shapes, fonts, charts, and more.

Open the PowerPoint Theme Colors Menu

1. Open PowerPoint and create a new blank presentation.
2. Go to the Design tab in the ribbon.
3. Click the drop-down next to Variants if you see it.
4. Select Colors > Customize Colors.

This opens the theme color editor, where you can assign each slot to a custom hex code aligned to your Hubspot palette.

Map Each Slot to a Hubspot-Inspired Color

In the Create New Theme Colors window, you will find fields like Text/Background, Accent 1–6, and Hyperlink. For each slot you want to customize:

1. Click the color drop-down for that slot.
2. Choose More Colors.
3. Go to the Custom tab.
4. Paste the hex code or adjust RGB values to match your Hubspot-derived color.
5. Click OK to apply.

Repeat the process until your primary, secondary, and accent colors all reflect the Hubspot style you captured from your site or brand guide.

Tips for Choosing Where Hubspot Colors Go

• Put your main Hubspot brand color into Accent 1 so it becomes the default for charts and shapes.
• Use additional accent slots for complementary colors you often use in campaigns.
• Reserve neutral grays for Text/Background slots so body copy stays legible.
• Set Hyperlink to a color that matches your Hubspot-styled link color on the web.

Assigning each slot intentionally ensures your decks automatically reflect your Hubspot visual language.

Step 3: Save a Reusable Hubspot Theme Template

Once your theme colors are configured, you should save them as a custom theme so you do not need to repeat the setup for every presentation.

Save Your Current Theme

1. With your presentation open, go to the Design tab.
2. Click the drop-down arrow in the Themes gallery.
3. Select Save Current Theme.
4. Give it a descriptive name, such as Hubspot Brand Colors.
5. Click Save to store the theme in your default templates folder.

Now, any time you need a new slide deck, you can apply this theme right away to load your Hubspot-style colors.

Apply the Hubspot Theme to New Presentations

1. Open PowerPoint and create a new presentation.
2. Go to the Design tab.
3. Browse the custom themes section until you see your Hubspot Brand Colors theme.
4. Click the theme to apply it to your new deck.

All shapes, charts, and SmartArt elements now inherit your predefined palette, keeping your slides aligned with Hubspot visual standards.

Step 4: Use Hubspot Colors in Charts, Text, and Shapes

After you apply your theme, using the new colors is straightforward in every element of your presentation.

Apply Colors to Shapes and Icons

1. Select any shape or icon on a slide.
2. Open the Shape Fill or Shape Outline menu.
3. Choose from the theme colors that now reflect your Hubspot palette.
4. Use accent colors for emphasis and primary colors for consistent branding.

Format Text with Hubspot Colors

1. Highlight the text you want to style.
2. Click the Font Color drop-down.
3. Select from the theme colors that match your Hubspot design.
4. Use darker neutrals for body text and brighter colors for headings or key metrics.

Style Charts with Your Theme Palette

1. Insert a chart or select an existing chart.
2. Under Chart Tools, open the Change Colors menu.
3. Choose a color set that uses your theme colors based on the Hubspot palette you defined.
4. Adjust individual data series colors if you want more control.

Because your theme is now configured around your Hubspot-inspired palette, every element will be on-brand by default.

Advanced Tips for Managing Hubspot Colors

Once the basics are set, you can fine-tune your workflow to keep presentations efficient and consistent across your team.

Share the Theme with Your Team

To keep everyone working from the same Hubspot-aligned palette:

• Save your theme file (.thmx) to a shared drive or cloud folder.
• Ask teammates to copy it into their PowerPoint templates folder.
• Create a short internal guide on when to use each color.

This helps your entire organization maintain a unified Hubspot presentation style.

Update Colors as Hubspot Branding Evolves

If your company updates its palette or Hubspot branding guidelines change, you can edit your existing theme instead of starting from scratch:

1. Open a presentation using your current Hubspot theme.
2. Go back to Design > Colors > Customize Colors.
3. Replace older hex codes with the new values.
4. Save the theme again under the same or a new name.

Every new deck using that theme will immediately reflect your latest Hubspot color standards.

Additional Resources for PowerPoint and Hubspot Style

If you want help aligning broader slide design, messaging, and marketing strategy with your Hubspot approach, you can find expert consulting at Consultevo. For the original walkthrough on using brand colors in PowerPoint, review the official guide on the Hubspot marketing blog.

By capturing hex codes, setting theme colors, and saving a custom template, you create a repeatable system to keep every presentation aligned with your Hubspot visual identity and overall brand experience.

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