Edit HubSpot Blog Subscription Options
If you use Hubspot to manage your blog, you may want to simplify the subscription experience by hiding email notification frequency options from the default blog subscription module. This guide explains how to control those settings directly in the module editor and, when needed, by editing the underlying template code.
The steps below apply to the standard email subscription forms that appear on HubSpot blog templates. You will learn how the module pulls available frequencies and how to restrict or remove those frequency choices for your subscribers.
How the HubSpot subscription module works
The blog subscription module in HubSpot is designed to let visitors choose how often they receive new post emails. By default, it pulls email notification frequency options from your blog subscription settings. These typically include:
- Instant notifications
- Daily digests
- Weekly digests
- Monthly digests
Each of these options is tied to a specific subscription type. The module can either present all of them or just a subset, depending on how you configure the module or underlying template. Understanding this connection is important before you remove any frequency choices from your HubSpot blog.
Accessing the HubSpot blog subscription module
To change how the subscription form behaves, you need to access the module in the design tools area of your HubSpot account. Follow these steps:
- Log in to your HubSpot portal.
- Navigate to Marketing > Files and Templates > Design Tools.
- Locate the blog template that contains your subscription form.
- Open the template and find the Blog Email Subscription module.
Once you open the module, you can view all configurable options related to subscription frequency and display behavior.
Configure frequency options in the HubSpot module
Many templates expose frequency controls right inside the HubSpot module editor. In those cases, you can reduce or remove frequency choices without editing any code.
Step-by-step: Adjust visible frequencies in HubSpot
- Click the Blog Email Subscription module in your template.
- In the right panel, look for settings labeled similar to:
- Allow readers to select email frequency
- Enable instant, daily, weekly, monthly
- Uncheck or disable any frequencies you no longer want to show.
- If the module includes a master toggle for Let readers choose frequency, switch it off to hide all frequency fields.
- Save the module, then publish or update the template.
After you save, preview the blog page to confirm that the unwanted frequency options no longer appear. This module-based method is the safest approach within HubSpot because it does not alter existing code and is easy to reverse.
Removing frequency options with HubSpot template code
If your HubSpot template does not provide checkboxes or toggles to manage email frequency, the options may be controlled directly in the code. In that case, you can hide certain choices by editing the HTML and HubL markup inside the template.
Locate the subscription markup in HubSpot
- From the template editor, switch to the Edit or Code view for the layout.
- Search for a module reference similar to
{% blog_subscription %}or a custom blog subscribe form snippet. - Identify any parameters related to instant, daily, weekly, or monthly frequencies.
Many blog templates built in HubSpot use HubL tags that accept parameters specifying which frequencies to display. By editing or removing these parameters, you can control what appears to visitors.
Edit HubSpot blog subscription frequencies in code
Depending on the template, you may see either a generic subscription tag or a more detailed one with arguments. Common patterns include:
- A simple call that inherits all settings from the blog subscription configuration.
- A call that passes a list of allowed frequencies, such as daily and weekly only.
To hide specific frequency options:
- Remove any arguments that enable unwanted frequencies.
- If multiple subscription types are referenced, delete the ones you no longer wish to expose.
- Save the template and publish your changes.
After publishing, refresh a live blog page to confirm that the frequency drop-down or radio buttons now match your intended configuration.
Testing your HubSpot blog subscription changes
Any time you adjust subscription options in HubSpot, you should verify the experience both as a visitor and as an administrator.
Confirm the visitor experience
- Open a live blog post in an incognito or private window.
- Scroll to the subscription module.
- Check that hidden frequencies are no longer visible.
- Submit a test subscription using a non-admin email address.
This ensures that your HubSpot blog now presents only the allowed choices and that the form still accepts valid subscriptions.
Review internal HubSpot subscription records
- Log back into HubSpot and go to your contacts.
- Find the test email address you used.
- Review the subscription preferences and confirm that the contact is enrolled under the intended blog subscription type and frequency.
If the contact record shows the correct settings, your modifications are working as expected.
Best practices for managing HubSpot blog subscriptions
When you remove or limit email frequencies in HubSpot, keep the following best practices in mind:
- Keep it simple – Fewer choices can improve conversion rates and reduce confusion.
- Align with content volume – Match your frequency to how often you publish new posts.
- Respect existing subscribers – Avoid breaking or altering current preferences without notice.
- Document your template changes – Keep notes on what was edited in HubSpot so future admins can maintain the setup.
For additional help implementing technical changes or improving your overall HubSpot strategy, you can consult experts such as Consultevo, who specialize in marketing platforms and optimization.
Reference: Original HubSpot knowledge base article
The process described in this guide is based on an official knowledge base resource. You can review the original instructions directly from HubSpot here: How can I remove the email notification frequency options from my blog subscription module?
By using either the built-in module controls or template-level code edits, you can fully control which notification frequencies show to readers on your HubSpot blog. This gives you a cleaner subscription form, a more focused email strategy, and a streamlined experience for new subscribers.
Need Help With Hubspot?
If you want expert help building, automating, or scaling your Hubspot , work with ConsultEvo, a team who has a decade of Hubspot experience.
“`
