How to use Zapier with Webflow

How to get started with Webflow on Zapier

Connecting Webflow to Zapier lets you automate tasks like creating and updating CMS items from form submissions and other apps, without writing any code.

This guide walks you through how to connect your Webflow account, set up your first Zap, and understand the key options so your automations run smoothly.

What you need before connecting Webflow to Zapier

Before you build your first workflow, make sure you have:

  • A Webflow account with access to the project you want to use.
  • At least one live Webflow site or CMS collection, depending on the trigger or action.
  • A Zapier account to create and manage your Zaps.
  • Permission to install integrations if you work in a team account.

Once these pieces are ready, you can securely connect Webflow and start building automations.

How to connect Webflow to Zapier

You can connect Webflow to Zapier directly from any Zap editor screen that uses Webflow as a trigger or action step.

  1. Log in to your Zapier account.

  2. Click Create Zap to open a new workflow.

  3. In the trigger or action search box, type Webflow and select it from the list.

  4. Choose a trigger or action event, then click Continue.

  5. Under Account, click Sign in to Webflow.

  6. A pop‑up window will open and redirect you to Webflow’s authorization page.

  7. Log in to Webflow if you are not already logged in.

  8. Review the requested permissions and click Authorize Application to allow Zapier to access your Webflow data.

After you authorize, the connection will appear in the account dropdown in the Zap editor. You can reuse this connection in other Zaps without repeating the authorization flow.

Available Webflow triggers in Zapier

When Webflow is used as a trigger app in Zapier, changes in your site or CMS can start a workflow in other tools.

Common Webflow triggers in Zapier

  • Form Submission: Starts a Zap every time a form is submitted on your published Webflow site.
  • New Collection Item: Triggers when a new CMS item is created in a specific collection.
  • Updated Collection Item: Fires when an existing CMS item is updated.

Each trigger includes configuration options so you can narrow down which site, collection, or form should start your Zap.

How to set up a Webflow trigger in Zapier

  1. Choose Webflow as the trigger app in your Zap.

  2. Select a trigger event, such as Form Submission or New Collection Item.

  3. Pick your connected Webflow account.

  4. Use the dropdowns to choose the Webflow site or collection you want to monitor.

  5. Click Test trigger to pull in sample data from Webflow.

The sample data helps you map fields correctly in later Zap steps.

Available Webflow actions in Zapier

When Webflow is an action app in Zapier, your Zaps can create or update content inside your Webflow CMS based on events from other tools, such as forms, CRMs, or payment platforms.

Common Webflow actions in Zapier

  • Create Live Item: Add a new CMS item and publish it to your live site in one step.
  • Create Item: Add a new CMS item as a draft without publishing.
  • Update Live Item: Update and republish an existing CMS item.
  • Update Item: Update a CMS item without publishing it live.

Choose between live and non‑live actions based on whether you want changes to appear on your live site immediately or after manual review.

How to configure Webflow actions in Zapier

  1. Select Webflow as the action app in your Zap.

  2. Choose an action event like Create Live Item or Update Item.

  3. Connect or select your Webflow account.

  4. Choose the Webflow site and CMS collection you want to use.

  5. Map incoming data from previous Zap steps into Webflow fields (such as name, slug, rich text, or reference fields).

  6. Click Test step to send a test record and confirm it creates or updates a CMS item as expected.

Always review the test item in Webflow to verify that field values appear correctly and that references or option fields are valid.

How to test and turn on your Webflow Zapier workflow

After your trigger and action are set up, complete these steps to finish your workflow.

  1. Run a full end‑to‑end test from the trigger app (or Webflow form) and confirm the Zap runs without errors.

  2. Check the created or updated CMS item in your Webflow project.

  3. Review any required fields: if Webflow rejects the item, make sure the Zap always sends valid values.

  4. When everything looks correct, toggle your Zap to On.

Zap runs will now create or update items automatically whenever the trigger event fires.

Tips for reliable Webflow automations in Zapier

  • Use stable fields: Avoid relying on fields that change often, like temporary tags or draft slugs.
  • Match field types: Text, number, and reference fields must receive compatible values or Webflow will return an error.
  • Handle required fields: Make sure every required CMS field in Webflow is mapped to a value from your Zap.
  • Watch publishing behavior: Use non‑live actions when you prefer to review items before they go live.
  • Monitor Zap runs: Use the Zapier task history to troubleshoot failed runs and refine your mappings.

Where to get more help

For the original product documentation used for this guide, see the official article on how to get started with Webflow on Zapier’s help center.

If you want strategic guidance on automation architecture, integration planning, or optimization for large workflows, you can also consult specialists at Consultevo.

Once your Webflow and Zapier connection is in place, you can expand your setup with multi‑step Zaps, filters, and paths to build powerful automations that scale with your site.

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