Fix LinkedIn Ads Leads Not Reaching Zapier

If your LinkedIn Ads leads are not appearing in your Zapier workflow, even though the Zap is turned on, this guide walks you step by step through the exact checks and fixes you should apply.

The instructions below are based on the LinkedIn Ads app behavior and help you confirm your form settings, permissions, and Zap configuration so new leads can flow correctly.

Understanding How LinkedIn Ads Works With Zapier

Before you troubleshoot, it helps to understand how the LinkedIn Ads integration behaves when connected to Zapier.

• Leads are created when someone submits a LinkedIn Lead Gen Form.
• The app sends those leads to your Zap when the trigger is properly set up.
• Only specific accounts and forms that you choose in the Zap are monitored.

If any of these elements are misconfigured, your automation will not receive new submissions.

Confirm Your Zapier Trigger Setup

The first place to troubleshoot is the trigger step that connects LinkedIn Ads to Zapier.

1. Verify You Selected the Correct LinkedIn Account

In your Zap editor, open the LinkedIn Ads trigger step.

1. Check that the correct LinkedIn user account is connected.
2. If you manage multiple ad accounts or pages, confirm you are using the right one.
3. Re-connect the account if permissions have changed or if access was revoked.

If the wrong account is chosen, the correct leads will never be passed to Zapier.

2. Confirm the Right LinkedIn Ad Account and Page

Within the same trigger configuration, make sure the correct ad account and page are selected.

• Open the ad account dropdown and choose the account that owns the lead gen campaign.
• Select the page that is associated with the lead gen form you expect to receive leads from.

A mismatch here causes the app to listen to the wrong source, so Zapier never sees the leads you are expecting.

3. Check the Form Selected in the Zapier Trigger

Next, ensure the exact LinkedIn Lead Gen Form is selected.

1. In the form field of the trigger, choose the form that is attached to your live ads.
2. If you recently created or renamed a form, click to refresh the dropdown list.
3. Confirm you do not have multiple forms with similar names that might cause confusion.

When a different form is chosen, your intended leads remain in LinkedIn and are not passed to Zapier.

Test the LinkedIn Ads Trigger in Zapier

Once your trigger settings are confirmed, run a test from Zapier to ensure that data is actually being received.

4. Use Real or Test Leads to Pull In Sample Data

In the trigger step, click the option to test trigger or find data.

• If there are recent leads, Zapier should pull one in as a sample.
• If no leads appear, create a new test lead using your LinkedIn form.
• Submit the form with a unique email address so you can verify it later in your action app.

If a new test lead still does not appear, review the previous steps again and confirm the correct account, page, and form are chosen.

5. Check Field Mapping in the Zapier Action Step

Sometimes the Zap is receiving the lead, but the action step fails due to incorrect field mapping or required fields.

1. Open your action step (for example, sending the lead to a CRM or spreadsheet).
2. Confirm each required field is mapped to a valid field from the LinkedIn Ads trigger.
3. Run a full test of the Zap to verify the lead is created successfully in the destination app.

If the action fails, adjust the mappings and test again until the workflow runs without error.

Review LinkedIn Permissions Affecting Zapier

Permissions inside LinkedIn can prevent data from reaching your workflow, even when your Zapier setup looks correct.

6. Verify Lead Access Permissions on LinkedIn

Your LinkedIn user account must have proper access to the page and its leads.

• Log into LinkedIn and navigate to your page settings.
• Confirm that your user has the correct role and permissions for managing leads.
• If you are not an admin or do not have lead access, request the necessary permissions from the page owner.

Without sufficient permissions, LinkedIn will not share lead data with integrations, including Zapier.

7. Confirm LinkedIn Ads Integration Authorization

If permissions or roles changed recently, you may need to reauthorize the connection.

1. In your Zap account connections, locate the LinkedIn Ads connection.
2. Reconnect or reauthorize the app to refresh tokens and consent.
3. Return to your Zap and re-test the trigger.

Refreshing the connection helps ensure that LinkedIn continues to send data to Zapier after account changes.

Check for Delays and Lead Volume in Zapier

In some cases, you might receive leads more slowly than expected, or leads may appear to be missing because of timing or filters.

8. Review Task History for Your Zapier Workflow

The task history shows what your automation has processed.

• Open the Zap task history in your account.
• Look for recent runs of the LinkedIn Ads Zap.
• Check whether tasks are successful, filtered out, or showing errors.

If a filter step is preventing tasks from continuing, adjust or remove the filter conditions in Zapier.

9. Understand Possible Processing Delays

Short delays can occur between a user submitting a lead form and the lead arriving.

• Wait a few minutes after submitting a test lead before checking your destination app.
• If your plan uses polling instead of instant triggers, expect a regular polling interval.

If leads eventually appear, your Zapier configuration is working, but you may need to manage expectations around timing.

Additional Help and Resources

If you have checked all of the configuration points above and your LinkedIn Ads leads still are not arriving, there are a few final steps you can take.

• Review the official support article for this issue on the Zapier Help Center: LinkedIn Ads: I’m not receiving leads but my Zap is on.
• Capture screenshots of your LinkedIn Ads form settings, page roles, and Zap configuration to share with support.
• Note the exact time and email address of recent test submissions to aid investigation.

For broader automation strategy, process design, or troubleshooting beyond this specific integration, you can explore consulting resources such as Consultevo, which specializes in workflow optimization and automation solutions.

Recap: Getting LinkedIn Ads Leads Flowing Into Zapier

To restore lead flow from LinkedIn Ads into Zapier, systematically work through these steps:

1. Confirm the correct LinkedIn user, ad account, page, and form are selected in your trigger.
2. Test the trigger with recent or new leads to verify data is received.
3. Check action step field mappings and run full tests.
4. Verify LinkedIn permissions and reauthorize the integration if needed.
5. Review Zap history, filters, and potential processing delays.

By following these checks, you can reliably diagnose why leads are not showing up and ensure your LinkedIn Ads campaigns send every new lead into your Zapier automation for timely follow-up.

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