GoHighLevel Social Media Content Guide

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GoHighLevel Social Planner Content Guidelines

If you manage multiple brands in tools like ClickUp and need reliable posting, you must follow the official media rules inside the GoHighLevel Social Planner. This how-to guide explains the exact image, video, and text requirements so your uploads succeed on every connected social channel.

The information below is based on the official GoHighLevel documentation and is organized into simple steps and checklists you can use before publishing or scheduling content.

How GoHighLevel Social Planner Handles Media

The Social Planner in GoHighLevel allows you to publish and schedule content to multiple social networks. Each platform has unique technical limits for images, videos, and text. If your file does not meet these requirements, your post can fail, stall in processing, or publish with poor quality.

To avoid issues, prepare your content so it meets the strictest limits for the channels you plan to use.

Supported Social Platforms in GoHighLevel

Within the GoHighLevel Social Planner, you can connect and post to major networks, including:

  • Facebook
  • Instagram
  • LinkedIn
  • Google Business Profile
  • Twitter / X (if available in your account)

Because each platform applies its own rules, you should always format your images, videos, and text to work across all selected destinations.

GoHighLevel Image Requirements

Use this checklist when uploading images to the Social Planner in GoHighLevel.

General image rules for GoHighLevel

  • Use standard formats such as JPEG or PNG for best compatibility.
  • Avoid extremely large file sizes to prevent failed uploads.
  • Use landscape or square images for most posts unless a platform needs a specific ratio.

Recommended image sizing practices

While GoHighLevel will accept many dimensions, using the following practices will improve quality and reduce errors:

  • Stay within typical social media aspect ratios such as 1:1 (square), 4:5 (vertical), or 16:9 (landscape).
  • Keep resolution high enough for clarity, but not excessively large.
  • Ensure your image does not include borders or padding that may be cropped on certain networks.

Optimizing images for multiple platforms in GoHighLevel

  1. Decide which platforms you will post to from GoHighLevel.
  2. Choose an aspect ratio that works well on all of those platforms.
  3. Compress the image to a reasonable file size before uploading.
  4. Upload into the Social Planner and preview how it looks across each connected account.

GoHighLevel Video Requirements

Videos are more sensitive to technical limits than images. To ensure smooth posting, always prepare videos according to the strictest platform you use inside GoHighLevel.

General video rules for GoHighLevel

  • Use a widely supported format such as MP4.
  • Keep the file size within the platform’s limit so processing does not fail.
  • Use common aspect ratios like 16:9, 1:1, or 9:16.

Recommended video length and size

Although exact limits depend on each social network, you can reduce issues in GoHighLevel by following these guidelines:

  • Keep videos relatively short for feed posts.
  • Avoid extremely long videos that are more suitable for live or long-form platforms.
  • Use moderate bitrates so video size stays manageable.

Step-by-step to prepare videos for GoHighLevel

  1. Determine which social channels you will post to.
  2. Check their maximum duration and size in the official docs if you publish edge-case content.
  3. Edit the video to meet the strictest limits among those platforms.
  4. Export as MP4 with standard settings.
  5. Upload into the GoHighLevel Social Planner and confirm it processes correctly.

GoHighLevel Text and Caption Limits

Text fields in the Social Planner must obey each network’s character rules. Overly long captions may be truncated or can cause posting errors on some platforms.

Best practices for captions in GoHighLevel

  • Write concise copy that fits the lowest character limit across your selected platforms.
  • Place the most important message at the beginning of the caption.
  • Use line breaks for readability instead of long blocks of text.
  • Use only a reasonable number of hashtags to avoid spammy appearance.

Hashtags, mentions, and links

When posting through GoHighLevel, remember:

  • Use platform-appropriate hashtags so your content looks natural on each network.
  • Tag profiles using correct username formats for that platform.
  • Place URLs early in the caption if you want them highlighted.

Cross-Platform Posting Strategy in GoHighLevel

Because GoHighLevel can publish to multiple platforms at once, a cross-platform strategy is essential.

Unifying media for multiple networks

  • Choose an image or video that looks acceptable everywhere, even if one network slightly crops it.
  • Write one base caption that fits all target character limits.
  • Adjust minor details per platform when needed, while keeping the core copy the same.

Scheduling posts with the GoHighLevel Social Planner

  1. Connect your social accounts inside the Social Planner settings.
  2. Open the calendar view and choose a date and time.
  3. Upload your final image or video that meets all guidelines.
  4. Add your caption, links, and hashtags.
  5. Select the platforms you want to publish to.
  6. Schedule or post immediately.

Troubleshooting Content Issues in GoHighLevel

If your post fails or gets stuck in processing inside GoHighLevel, it is usually because one or more media rules are violated.

Common reasons for failed posts

  • Video duration or size is above a platform’s maximum.
  • Image resolution or format is not supported by one of the networks.
  • Caption exceeds the character limit for a selected platform.

How to fix upload problems

  1. Review the official requirements for each network you selected.
  2. Resize or re-encode the image or video to fit within those requirements.
  3. Shorten the caption so all platforms can accept it.
  4. Upload again through the GoHighLevel Social Planner.

Official GoHighLevel Reference and Additional Help

For the most precise and up-to-date technical requirements, always consult the official documentation. You can view the original Social Planner content guidelines directly on the GoHighLevel help center at this reference page.

If you need strategic help implementing these standards across multiple workspaces or clients, you can also work with an implementation partner such as Consultevo to optimize your social media workflows.

Using GoHighLevel Social Planner Effectively

When you understand image, video, and text requirements, you can confidently schedule campaigns in GoHighLevel without worrying about failed posts. By preparing your media according to cross-platform limits, you maintain quality, protect brand consistency, and save time for higher-value marketing tasks.

Use this article as a pre-publish checklist every time you create social content, and update your internal processes whenever the official GoHighLevel documentation changes.

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