How to Set Up Personality Style Quizzes in GoHighLevel

Use this step-by-step guide to configure personality style quizzes in GoHighLevel, even if you usually build forms and workflows in platforms like ClickUp. You will learn how to create grouped questions, assign categories, and map the highest or lowest scoring categories to personalized quiz results.

This tutorial is based on the official documentation for personality quizzes that use highest and lowest category scoring. It walks you through every setting you need so your quiz segments leads reliably.

Overview of GoHighLevel Personality Style Quizzes

Personality style quizzes in GoHighLevel allow you to:

• Group questions by category (for example, Style A, Style B, Style C).
• Assign specific options inside each question to a category.
• Score each category based on how many answers were selected in that group.
• Show a final result based on the highest or lowest scoring category.

These quizzes are ideal for style assessments, personality tests, or any situation where the result depends on which category a contact matches most closely.

Prerequisites Before Building in GoHighLevel

Before you start, make sure you have:

• Account access with permission to edit forms and surveys in GoHighLevel.
• A clear idea of your quiz categories and outcomes.
• Questions grouped by topic or personality style.

Plan your structure first, then follow the setup process below inside your account.

Step 1: Create or Edit Your Quiz Form in GoHighLevel

Begin by setting up the basic form or survey that will act as your quiz.

1. Log in to your GoHighLevel account.

2. Open the Sites or Marketing area, depending on where your forms and surveys are managed in your sub-account.

3. Create a new survey or form, or edit an existing one that you want to convert into a personality style quiz.

4. Give your quiz a descriptive name so you can recognize it easily later in workflows and campaigns.

Step 2: Add Questions and Enable Grouping in GoHighLevel

The key to personality style quizzes is grouping your questions correctly.

1. Add your quiz questions to the form, using radio buttons or checkboxes as applicable.

2. For each question, look for the Grouping or Category option in the question settings.

3. Create a group for each personality style or category (for example, Driver, Amiable, Analytical, Expressive).

4. Assign every question to one of these groups so the system can calculate totals for each category when the quiz is submitted.

Each question should belong to a defined group that represents one of your quiz categories.

Step 3: Assign Options to Categories in GoHighLevel

Inside each question, each answer option can contribute to a specific category. This is crucial for accurate scoring.

1. Open a question that supports multiple options.

2. For every option, look for the setting that lets you map that option to a group or category.

3. Assign the option to the category it represents. For example, an outgoing behavior answer might map to the Expressive category.

4. Repeat for all options in the question, ensuring that each answer is aligned with the correct quiz category.

By mapping at the option level, GoHighLevel can count exactly how many answers were chosen for each category, not just per question.

Step 4: Configure Highest and Lowest Category Logic in GoHighLevel

Personality style quizzes can return an outcome based on either the highest scoring category or the lowest scoring category.

1. In the quiz settings, locate the section for Result Logic or Outcome Logic.

2. Choose whether the final result should be based on:

   • Highest category (most selected answers in a group), or
   • Lowest category (least selected answers in a group).

3. Confirm the selection so the quiz engine knows which calculation to use when the contact submits the form.

This highest or lowest category mode is what differentiates a personality style quiz from a simple score-based quiz.

Step 5: Add Outcome Blocks and Map Categories in GoHighLevel

You can now define exactly what result a contact sees for each category.

1. Open the Outcome or Results section of the quiz builder.

2. Add a new outcome for each category, such as Outcome A, Outcome B, and so on.

3. Inside each outcome, configure the result content. This may include:

   • A headline describing the personality style.
   • A detailed description or interpretation.
   • Calls to action, such as booking a call or downloading a resource.

4. Map the outcome to the category it should represent based on the highest or lowest score logic you selected earlier.

Once the mapping is complete, GoHighLevel will automatically display the correct outcome after the quiz is submitted.

Step 6: Test and Validate Your Quiz in GoHighLevel

Always test the quiz thoroughly before using it in production campaigns.

1. Preview the quiz from within the form or survey builder.

2. Complete the quiz several times, intentionally choosing answers that should match different personality styles.

3. Submit each test and verify that the displayed outcome matches the category you expected.

4. Check the contact record to ensure quiz data is recorded correctly for segmentation and follow-up.

Adjust group assignments and option mappings if any results are inconsistent.

Using GoHighLevel Quiz Results in Automations

Once your personality style quiz is working, you can use the outcome data in automations and workflows.

• Trigger different email sequences based on the quiz result.
• Apply tags or custom fields that reflect the final personality category.
• Route leads to specific pipelines or sales reps depending on their style.

This turns your quiz into a powerful segmentation and personalization tool inside your GoHighLevel account.

Best Practices for GoHighLevel Personality Quizzes

To keep your quiz accurate and user-friendly, follow these recommendations:

• Keep questions clear and concise.
• Ensure each option matches exactly one category whenever possible.
• Avoid overlapping meanings between categories.
• Limit quiz length to reduce drop-off.
• Use outcomes that give contacts actionable insights, not just labels.

Review performance regularly and refine questions or outcomes based on feedback and conversion data.

Reference and Additional Help for GoHighLevel Quizzes

For more detail on personality style and highest–lowest category settings, see the official documentation here: GoHighLevel personality style quiz setup guide.

If you need strategic help implementing quizzes, funnels, and CRM automations, you can also explore consulting resources such as Consultevo for broader marketing and system design support.

Once you master personality style quizzes, you can extend the same structure to other assessments, surveys, and segmentation tools, leveraging GoHighLevel as a flexible, all-in-one marketing platform.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

Scale GoHighLevel

“`