Create a LinkedIn Ad Campaign in GoHighLevel
In this guide, you will learn how to create a LinkedIn ad campaign in GoHighLevel using Ad Manager. If you have used ClickUp or other project tools before, this step-by-step walkthrough will feel familiar and structured. We will cover connecting your account, configuring your campaign, and launching your ads so you can manage everything from one place.
Before You Start in GoHighLevel
Before creating your first LinkedIn campaign in GoHighLevel, make sure the following requirements are in place:
- You have an active LinkedIn Ads account.
- Your LinkedIn user has permission to manage ads for the desired business page.
- You can access the Marketing > Ad Manager section inside your GoHighLevel account.
Completing these prerequisites ensures that the integration works smoothly and your campaigns sync correctly.
Accessing Ad Manager in GoHighLevel
The LinkedIn campaign workflow happens inside the Ad Manager area of GoHighLevel. Follow these steps to access it:
- Log in to your GoHighLevel account.
- From the left navigation menu, click Marketing.
- Select Ad Manager from the submenu.
The Ad Manager dashboard displays your available ad accounts and existing campaigns once connected.
Connect Your LinkedIn Account to GoHighLevel
If this is your first time setting up LinkedIn ads in GoHighLevel, you must connect a LinkedIn ad account through Ad Manager.
- Inside Ad Manager, click the button or link to Connect Account (or similar option).
- Choose LinkedIn from the list of available advertising platforms.
- A new window will open prompting you to sign in to LinkedIn (if you are not already signed in).
- Authorize GoHighLevel to access your LinkedIn Ads account and associated pages.
- Once authorization is complete, you will be redirected back to Ad Manager where your LinkedIn ad account should appear.
After this one-time connection, the LinkedIn ad account will be available for new campaigns created in GoHighLevel.
Start a New LinkedIn Campaign in GoHighLevel
With your LinkedIn account connected, you can now start building a new campaign in GoHighLevel.
- In Ad Manager, locate the LinkedIn ad account you want to use.
- Click Create Campaign or the equivalent action icon for that account.
- A guided campaign creation flow will appear where you define your objective, audience, budget, and ads.
This centralized creation flow keeps your LinkedIn campaigns manageable directly from GoHighLevel, eliminating constant tab switching.
Configure Campaign Settings in GoHighLevel
During campaign creation, configure your main campaign-level settings so that LinkedIn can optimize delivery.
Choose a LinkedIn Campaign Objective in GoHighLevel
Select a campaign objective that matches your marketing goals. Typical LinkedIn objectives available through GoHighLevel Ad Manager include:
- Brand awareness
- Website visits
- Engagement
- Lead generation
- Website conversions
Pick the option that best aligns with how you plan to measure success, such as form submissions, traffic, or visibility.
Name and Structure Your Campaign
Provide a clear, descriptive campaign name in GoHighLevel that you and your team can easily recognize. Consider including:
- Offer or funnel name
- Audience segment
- Country or region
- Date or quarter
A clear naming convention keeps reporting and optimization easier over time.
Set Budget and Schedule in GoHighLevel
Next, define how much you want to spend and when the campaign should run.
- Choose a daily budget or lifetime budget, depending on your strategy.
- Set start and end dates, or keep the campaign ongoing and pause it manually when needed.
- Review estimated reach or impressions if LinkedIn provides them through the GoHighLevel interface.
Make sure the budget matches your expected lead or click volume based on previous performance data.
Define Your LinkedIn Targeting in GoHighLevel
Effective targeting is critical for a successful LinkedIn campaign. Within GoHighLevel, you can configure your audience so ads reach the right professionals.
Core Audience Targeting Options
Typical LinkedIn targeting options you can set through GoHighLevel include:
- Location (country, region, city)
- Company (industry, size, or specific companies)
- Job title, function, or seniority
- Skills and interests
- Education and degrees
Combine these options into a precise audience that matches your ideal customer profile.
Use Saved Audiences in GoHighLevel
If GoHighLevel allows you to reuse or clone audiences, take advantage of that feature:
- Use a previously performing audience as a starting point.
- Adjust filters or exclusions for the current offer.
- Save new variations for future campaigns.
This approach saves time and keeps your LinkedIn testing organized.
Create Your LinkedIn Ads in GoHighLevel
Once the campaign and audience are ready, you will create individual ads from within the GoHighLevel interface.
Select Ad Format and Placement
From Ad Manager, pick the main ad format available for your objective, such as:
- Single image ads
- Carousel ads
- Video ads
- Lead generation forms (if supported)
Then confirm placements or networks if LinkedIn offers options within the GoHighLevel campaign flow.
Add Creative Assets and Copy
Each ad in GoHighLevel requires key creative elements:
- Headline that clearly states your value proposition.
- Primary text that explains the offer and call to action.
- Destination URL or built-in form, depending on the objective.
- Images or video files that meet LinkedIn requirements.
Double-check spelling, links, and visual quality before saving your ad.
Set Tracking and Conversion Goals
If you use tracking inside GoHighLevel, make sure that:
- Conversion or lead events match your LinkedIn objective.
- UTM parameters are appended to URLs for analytics.
- Any pixels or tracking codes are correctly installed on your pages.
Accurate tracking lets you compare LinkedIn performance with your CRM and funnel metrics inside GoHighLevel.
Review and Launch Your Campaign from GoHighLevel
Before launching, review everything inside the GoHighLevel Ad Manager summary screen.
- Confirm the selected LinkedIn ad account and business page.
- Verify the campaign objective, budget, and schedule.
- Check audience targeting for locations, titles, and exclusions.
- Preview each ad creative, headline, and URL.
When everything looks correct, click the button to Publish or Launch the campaign. GoHighLevel will send the configuration to LinkedIn Ads, and your campaign will go into review and then begin serving once approved.
Monitor LinkedIn Performance in GoHighLevel
After launch, you can monitor results directly from GoHighLevel, without logging into LinkedIn every time.
Key Metrics to Track
Inside Ad Manager, regularly review metrics such as:
- Impressions and reach
- Clicks and click-through rate (CTR)
- Leads or conversions (if tracked)
- Cost per click (CPC)
- Cost per lead (CPL) or cost per result
Use these insights to pause underperforming ads or adjust targeting and budgets.
Optimize and Iterate in GoHighLevel
To improve performance over time:
- Duplicate campaigns or ads that perform well, then test new variations.
- Refine targeting based on which segments convert best.
- Update creatives regularly to avoid ad fatigue.
Managing this workflow inside GoHighLevel keeps your LinkedIn strategy aligned with your funnels, pipelines, and automation.
Additional Resources and Support
For advanced marketing strategies and CRM implementation around your campaigns, you can explore resources at Consultevo. For the official, most up-to-date platform-specific instructions on LinkedIn campaigns in GoHighLevel, always refer to the original documentation at this GoHighLevel help article.
By following this guide, you can confidently create, launch, and manage LinkedIn ad campaigns inside GoHighLevel, keeping your paid traffic, leads, and automation unified in a single, streamlined system.
Need Help With ClickUp?
If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.
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