Increase Messaging Limits in GoHighLevel

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How to Increase Messaging Limits in GoHighLevel

If you manage conversations in GoHighLevel and ClickUp for multiple clients, it is essential to understand how Facebook messaging limits work and how to raise them safely. This guide walks you through the Meta requirements you must complete outside of GoHighLevel so your pages can message more contacts without interruption.

All the steps below are based on Meta’s official requirements and apply whether you use GoHighLevel for inbound, outbound, or automated Facebook messaging.

Understanding Messaging Limits in GoHighLevel

Before you change anything in your GoHighLevel workflows, you need to know how Meta defines messaging tiers. These limits are controlled by Facebook (Meta), not directly by GoHighLevel, and they determine how many unique users your Facebook page can message in a rolling 24-hour period.

Facebook assigns a messaging tier to each page. Your page starts at a low tier and can be upgraded when you complete verification steps and maintain a good track record.

Why Messaging Limits Affect GoHighLevel Users

Because GoHighLevel connects to Facebook’s messaging API, any limit your page has on Meta’s side will also apply inside your GoHighLevel account. If you hit those limits, you may see:

  • Failed outbound messages or automation errors
  • Inability to start new conversations with additional users
  • Delays in sending broadcasts or campaigns

To avoid these issues, you must increase your page’s messaging tier in Meta, which then benefits your GoHighLevel messaging automations.

Prerequisites Before Requesting Higher Limits

There are two main requirements you should meet before you request an increase in messaging limits that will be reflected in GoHighLevel:

  1. Facebook Business Verification
    • Your business must be fully verified in Facebook Business Manager (now called Meta Business Manager).
    • This includes adding your legal business details and completing the verification steps requested by Meta.
  2. Quality and Compliance
    • Your page should have a good messaging history with low complaint rates.
    • You must follow all Meta policies regarding messaging, permissions, and content.

If your business information is incomplete or your page has frequent blocks or complaints, Meta may decline your request for higher messaging limits, even if you are using GoHighLevel correctly.

Step-by-Step: Increase Messaging Limits for GoHighLevel

Use the process below inside Meta Business Manager to increase the limits that will apply to your GoHighLevel messaging connection.

Step 1: Open Meta Business Manager Settings

  1. Log in to your Facebook account that manages the business assets.
  2. Open Meta Business Manager (formerly Facebook Business Manager).
  3. Go to Business Settings.

This is where you control business verification and the apps or partners that connect with your Facebook assets, including any tools integrated with GoHighLevel.

Step 2: Complete Facebook Business Verification

Your business verification status strongly impacts your ability to raise messaging limits that affect GoHighLevel campaigns.

  1. In Business Settings, navigate to Security Center or the section labeled Business Verification.
  2. Submit the required legal business information, such as:
    • Official business name
    • Business address
    • Phone number and website
    • Supporting documents, if requested
  3. Follow Meta’s prompts until your business is marked as Verified.

Meta may take some time to review your information. You must wait for approval before your page is fully eligible for higher messaging tiers that will support GoHighLevel usage.

Step 3: Confirm Page Ownership and Access

Once your business is verified, confirm that the correct Facebook page is attached to your Meta Business Manager account used with GoHighLevel.

  1. In Business Settings, go to Accounts > Pages.
  2. Ensure your Facebook page is added and owned by the verified business.
  3. Check that you have full admin access and that the page is connected to the right ad account and business assets.

This ensures the page using GoHighLevel messaging benefits from the verified status.

Step 4: Access Messaging or App Settings

Meta allows messaging limits to be associated with apps or integrations. Since GoHighLevel communicates with Meta’s messaging system, you should review the app access and permissions.

  1. In Business Settings, navigate to Apps or any partner integration area used by your CRM.
  2. Confirm the app that connects to your page is properly added and has the necessary permissions for messaging.

While the exact app name may differ, the core idea is to ensure the integration you use with GoHighLevel is fully authorized.

Step 5: Request a Higher Messaging Tier

After your business is verified and your page is correctly configured, you can request an increase in messaging limits that will, in turn, increase your GoHighLevel messaging capacity.

  1. Open the Messenger or Messaging settings in your Meta account (location may vary depending on Meta’s current interface).
  2. Look for options related to Messaging Limits, Messaging Tiers, or Increase Limit.
  3. Submit a request to raise your limit, following the prompts Meta provides.

Meta will review your account history and may grant higher limits if your page and business meet their requirements. Once approved, these new limits apply to all tools connected to your page, including GoHighLevel.

Best Practices for GoHighLevel Messaging Growth

To maintain higher messaging limits and avoid restrictions while using GoHighLevel, follow these practices:

  • Send relevant messages only
    Target users who have clearly opted in and expect your content.
  • Respect messaging windows
    Follow Meta’s rules on when you can send promotional versus non-promotional messages.
  • Monitor complaints
    Track blocks, spam reports, and negative feedback. Adjust your GoHighLevel campaigns if complaint rates rise.
  • Test small, then scale
    Start with smaller campaigns in GoHighLevel, monitor performance, and scale up once you confirm healthy engagement.

Troubleshooting Messaging Issues in GoHighLevel

If you see failed messages or errors inside GoHighLevel after following the steps above, check:

  • Whether your business verification was fully approved in Meta
  • If your Facebook page is properly connected to the verified business
  • If there are any policy violations or temporary restrictions on your page
  • If Meta has updated its messaging policies or tier definitions

For detailed reference on Meta’s latest rules and limits, review the official documentation here: How to increase messaging limits.

Additional Resources for GoHighLevel Users

If you manage multiple brands or agencies inside GoHighLevel, establishing solid processes around Meta verification and messaging policy is critical. You can also explore implementation and optimization support from specialized consultants at Consultevo to strengthen your CRM and messaging strategy.

By completing business verification in Meta, confirming page ownership, and requesting higher tiers, you ensure that your Facebook page can send more messages reliably. These changes are enforced on the Meta side but directly improve the scale and reliability of your messaging workflows in GoHighLevel.

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