How to Create Webinars in GoHighLevel

Use this step-by-step guide to build webinars in GoHighLevel even if you are used to tools like ClickUp for project planning. You will learn how to set up webinar events, connect Zoom, use workflows, and sell access using memberships so your marketing and sales funnels run smoothly.

This how-to is based on the official webinar feature set and explains how to combine the different tools inside your account to launch both live and automated sessions.

Understanding Webinars in GoHighLevel

Before you start, it is important to understand that GoHighLevel does not have a single “Webinar” button. Instead, you build webinars by combining several features:

• Events for registration and scheduling
• Calendars for time slots and bookings
• Workflows for automation and reminders
• Zoom integration for live sessions
• Memberships for paid or gated access

Combining these tools lets you create flexible webinar funnels for live, evergreen, or hybrid formats.

Prerequisites for GoHighLevel Webinars

Make sure you have the following elements ready in your GoHighLevel account before creating a webinar funnel:

• An agency or sub-account with access to Calendars and Workflows
• A connected Zoom account if you plan to host live webinars
• At least one domain connected for landing pages and membership areas
• Offer, topic, and outline for the webinar content

Once those are in place, you can move to the setup process.

Step 1: Create an Event for Your GoHighLevel Webinar

The event object is the core of your webinar structure. It controls registration, scheduling, and capacity.

1. Navigate to Marketing > Events in your account.

2. Click New Event and choose an appropriate template or start from scratch.

3. Name the event clearly, for example, “Sales Demo Webinar” or “Onboarding Training.”

4. Set the event type to reflect how people will attend, such as a single live session or recurring series.

5. Configure event date, time, and time zone.

6. Define registration options, including capacity limits if needed.

After saving the event, copy any registration URLs provided, as you will use them on your registration pages and in your emails.

Best Practices for GoHighLevel Event Setup

• Use a descriptive event name and internal notes so your team can identify it quickly.
• Set a clear date and time, even for automated webinars, so reminders and time zones stay consistent.
• Decide whether registrations should be auto-approved or manually confirmed.

Step 2: Connect Zoom to GoHighLevel

To host live webinars with integrated links and reminders, connect Zoom to your GoHighLevel account.

1. Go to Settings > Integrations inside your sub-account.

2. Select Zoom from the list of available integrations.

3. Click Connect and sign in to your Zoom account when prompted.

4. Authorize GoHighLevel to access your Zoom meetings and webinars.

After the integration is active, you can attach Zoom meetings to events or create Zoom sessions dynamically from workflows.

Linking Zoom Sessions to GoHighLevel Events

• Open your webinar event and locate the Zoom or meeting settings section.
• Choose the connected Zoom account from the dropdown.
• Select an existing Zoom meeting or let the system create one for the webinar.
• Save changes so all registrants automatically receive the correct join link.

Step 3: Build a Webinar Registration Funnel in GoHighLevel

Next, you need a registration page and thank-you page so leads can sign up and be tagged correctly.

1. Go to Sites > Funnels (or Websites) in your GoHighLevel account.

2. Create a new funnel called “Webinar Registration Funnel.”

3. Add a registration page step that includes:

   • Compelling headline and subheadline
   • Short description of key benefits
   • Opt-in form for name, email, and optional phone
   • Event date and time details

4. Link the opt-in form to your webinar event or calendar so that new submissions count as registrations.

5. Add a thank-you page step confirming registration and giving basic instructions.

Optimizing GoHighLevel Registration Pages

• Use a simple layout focused on the main call to action.
• Highlight time-sensitive benefits to improve conversion rates.
• Add a calendar add-to link on the thank-you page so attendees can save the event.

Step 4: Create a Webinar Workflow in GoHighLevel

Workflows automate reminders, follow-ups, and tag management for webinar registrants.

1. Navigate to Automation > Workflows.

2. Click Create Workflow and choose a trigger such as:

   • “Customer booked appointment” for an event calendar
   • “Form submitted” for your registration form

3. Give the workflow a clear name like “Webinar Registration Automation.”

4. Add actions, including:

   • Apply a webinar-specific tag
   • Send confirmation email with Zoom join link
   • Send SMS confirmation if you collect phone numbers
   • Create tasks for sales reps if needed

5. Configure reminder sequences, for example:

   • 24 hours before the webinar
   • 3 hours before the webinar
   • 15 minutes before the webinar

6. Add post-webinar actions such as:

   • Send replay link to attendees
   • Send “Sorry we missed you” email to no-shows
   • Move contacts to a sales or nurturing pipeline

Tips for Effective GoHighLevel Webinar Automation

• Use conditional logic to send different messages to attendees and no-shows.
• Track opens and clicks to identify hot leads.
• Combine webinars with pipeline stages so your sales team can follow up quickly.

Step 5: Use GoHighLevel Memberships for Webinar Access

If you want to sell your webinar or protect the replay, use the membership feature inside GoHighLevel.

1. Go to Sites > Memberships.

2. Create a new product or course named after your webinar.

3. Add a lesson that either:

   • Embeds your live webinar link and instructions
   • Hosts your replay video once the session is over

4. Set access levels so only registered or paying members can view the content.

5. Connect the membership product to your checkout or order form if you are charging for access.

Once configured, workflows can automatically grant membership access to attendees, turning your webinar into an asset that continues to generate leads and sales.

Step 6: Test and Launch Your GoHighLevel Webinar

Always test your setup before sending traffic to your registration page.

• Register as a test user using the live funnel page.
• Confirm that tags are applied and contacts enter the correct workflow.
• Verify that confirmation and reminder messages are delivered with the correct time and Zoom link.
• Check that the membership area, if used, grants access correctly.
• Join the Zoom webinar from a test device to ensure links work.

Only after a complete test should you promote the webinar via email campaigns, social media, or ads.

Additional Resources for GoHighLevel Webinar Users

For more details on the webinar process and advanced configurations, review the original documentation at the complete guide to creating webinars in GoHighLevel. You can also explore implementation services and strategic help from ConsultEvo if you want expert support building complex webinar funnels.

By following these steps, you can reliably build, automate, and scale webinars inside GoHighLevel, turning each event into a repeatable, revenue-generating system.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

Scale GoHighLevel

“`