GoHighLevel Form Submitted Trigger Guide

GoHighLevel Form Submitted Workflow Trigger Guide

Use this guide to connect ClickUp planning with automated CRM actions by configuring the form submitted trigger inside GoHighLevel. You will learn how to start workflows whenever a form is submitted, how to filter which forms activate a workflow, and how to manage re-entry rules for precise automation.

The form submitted trigger is designed for scenarios where you want a workflow to launch immediately after a contact submits a form from your funnels, websites, or external pages integrated with GoHighLevel.

What the GoHighLevel Form Submitted Trigger Does

The form submitted trigger in GoHighLevel starts a workflow as soon as a tracked form is submitted. This trigger is ideal for:

  • Capturing new leads directly into a workflow.
  • Following up with contacts after they submit a form.
  • Routing submissions to pipelines, calendars, or internal teams.
  • Tagging and segmenting contacts based on the form they used.

Once configured, the workflow will activate each time a matching form is submitted by a contact.

How to Add the Form Submitted Trigger in GoHighLevel

Follow these steps to add the form submitted trigger to a workflow inside GoHighLevel:

  1. Open Workflows
    • From your location, go to the Automation or Workflows section.
    • Create a new workflow or open an existing one where you want to track form submissions.
  2. Add a New Trigger
    • Click on Add New Workflow Trigger (or the equivalent add trigger button).
    • A trigger configuration panel will appear on the left side of the screen.
  3. Select the Form Submitted Trigger
    • From the list of trigger types, choose Form Submitted.
    • This connects the workflow to form submission events tracked by GoHighLevel.
  4. Configure the Trigger Filters
    • Define which form or forms should activate the workflow by using trigger filters.
    • Save the configuration once your filters are set.
  5. Publish or Save the Workflow
    • After adding your actions, conditions, and messages, publish the workflow so it can respond to new submissions.

GoHighLevel Form Submitted Trigger Filters Explained

Trigger filters refine when the form submitted trigger in GoHighLevel should fire. There are two main filter types you can use:

GoHighLevel Filter: Form Type

The Form Type filter lets you specify what kind of form submission the workflow should listen to. Available options include:

  • Normal – Standard forms embedded in pages or funnels.
  • Chat Widget Form – Forms submitted through the chat widget interface.
  • Survey – Submissions coming from survey-style forms.
  • All – Any type of form submission tracked by GoHighLevel.

Use this filter when you want to separate automation paths, for example, one workflow for survey responses and another for standard lead capture forms.

GoHighLevel Filter: Form Is

The Form Is filter allows you to target a specific form:

  • Choose the exact form name from the drop-down list of forms available in your GoHighLevel account.
  • Use this when only one particular form, such as a main contact form or a webinar registration form, should start the workflow.

Combining both Form Type and Form Is filters helps you create very targeted automation for different parts of your marketing funnel.

Re-enrollment Settings for GoHighLevel Form Submitted Trigger

The form submitted trigger in GoHighLevel also supports re-enrollment logic. This controls whether a contact can enter the same workflow multiple times from repeated submissions.

How Re-enrollment Works in GoHighLevel

Each time a form is submitted, GoHighLevel checks the re-enrollment rules on the trigger:

  • If re-entry is allowed, the contact can join the workflow again on every qualifying submission.
  • If re-entry is disabled, the contact will only enter the workflow once, even if they submit the form multiple times.

This is crucial for avoiding duplicate messages or for allowing recurring workflows such as repeated booking forms or periodic surveys.

When to Allow Re-enrollment

Enable re-enrollment when:

  • You want follow-up automation for every new submission, even from the same contact.
  • You manage regular event registrations or recurring campaigns.
  • You need separate workflow runs for each unique response over time.

Disable it when you only want a single enrollment, such as a one-time onboarding sequence triggered by an initial form submission.

Best Practices for Using GoHighLevel Form Submitted Trigger

Use these guidelines to keep your automations accurate and efficient in GoHighLevel:

  • Match the correct form: Always verify you selected the appropriate Form Type and Form Is values to avoid triggering the workflow from the wrong form.
  • Plan your workflow path: Decide what should happen after submission (notifications, tags, pipeline movement, or appointments) before building actions.
  • Test before going live: Submit a test form and monitor if the contact correctly enters the workflow and receives the intended steps.
  • Use tags and custom fields: Add tags or update fields on the first action step to help track which form created the contact.
  • Combine with other triggers: For advanced logic, you can use multiple triggers in the same workflow (where supported) or create related workflows that hand off contacts using tags or pipeline stages.

Example Workflow Using the GoHighLevel Form Submitted Trigger

Below is a simple example of how to use the form submitted trigger in GoHighLevel:

  1. Trigger: Form Submitted
    • Form Type: Normal
    • Form Is: Main Lead Capture Form
  2. Action: Add Tag
    • Tag: “New Lead – Website Form”
  3. Action: Send Email
    • Thank the contact for submitting the form and provide next steps.
  4. Action: Add to Pipeline
    • Move the contact to the first stage of your sales pipeline.
  5. Optional: Wait and Follow-up
    • Wait a specific number of days and send a follow-up email or SMS if there is no response.

This structure ensures every new submission is acknowledged and systematically moved through your process.

Additional Resources for GoHighLevel Users

For more detailed technical context on the form submitted workflow trigger, you can review the official documentation at this GoHighLevel help article. It offers platform-specific notes that complement the procedural overview in this guide.

If you need help designing broader automation strategies, CRM architecture, or integrations around your GoHighLevel workflows, you can explore consulting and implementation services at Consultevo.

By correctly setting up the form submitted trigger and its filters, you will ensure that each form submission reliably starts the right workflow in GoHighLevel, giving you consistent and predictable automation across your funnels and websites.

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