How to Resell Listings to Clients in GoHighLevel

If you manage agencies in tools like ClickUp and want a streamlined way to monetize local listings, this guide will show you exactly how to resell listings to your clients inside GoHighLevel. You will learn how to enable the add-on, configure pricing, activate it for sub-accounts, and understand what your clients will see and be billed for.

The listings feature in GoHighLevel allows you to offer a done-for-you presence management solution under your own brand, while the underlying fulfillment is handled behind the scenes. Follow the steps below to set it up correctly and avoid common mistakes.

What Listings Reselling in GoHighLevel Does

When you resell listings inside GoHighLevel, you are giving your clients access to a white-labeled presence management system that syncs their business information across multiple online directories. From their perspective, it appears as a native service inside their account.

Key functions include:

• Centralized management of business details (name, address, phone, hours, and more).
• Syncing data to supported online directories and platforms.
• White-labeled experience under your agency brand.
• Subscription billing handled through your agency account.

The GoHighLevel platform acts as the control center, where you set your pricing, manage which accounts get access, and see which listings plans are active.

Prerequisites for Using GoHighLevel Listings Reselling

Before you start, make sure the following requirements are met:

• You have an agency account with GoHighLevel.
• You have billing set up in your agency account so you can be charged for the wholesale cost.
• You understand that you will be billed by GoHighLevel for each active listings subscription you resell.

Once these are in place, you can move on to configuring the service inside your agency view.

How to Enable Listings Reselling in GoHighLevel

To begin reselling listings, you must first enable the feature from the agency dashboard. This unlocks the option to activate listings for your sub-accounts.

Step 1: Access the Listings Settings in GoHighLevel

1. Log in to your agency-level GoHighLevel account.
2. Navigate to the main agency dashboard.
3. Locate the section or menu for Listings or Resell Listings (wording may vary slightly based on interface updates).

This is where you control availability, pricing, and which sub-accounts can use the listings product.

Step 2: Review the Listings Plan and Wholesale Pricing

Inside the agency listings area, you will see the wholesale cost and basic plan details. These are the charges GoHighLevel will bill your agency for each active client subscription.

Key items to review include:

• Monthly wholesale price per location or per sub-account.
• What is included in the listings product (directories, sync frequency, and core features).
• Any trial or promotional options that may appear in your interface.

Understanding the wholesale costs upfront helps you decide how to price the service for your clients.

Step 3: Set Your Retail Pricing Inside GoHighLevel

Next, configure how much you will charge your clients for the listings service. This is typically done directly in the agency listings configuration area.

1. Find the section where you can enter your retail price.
2. Choose a monthly fee that covers your wholesale cost and leaves room for profit.
3. Save your pricing so it becomes the default for sub-accounts where listings is activated.

Your chosen retail price is what clients will see inside their own GoHighLevel dashboard when they look at the listings add-on.

Activating Listings for a Sub-Account in GoHighLevel

After enabling the service and setting your pricing, you can turn listings on for specific sub-accounts. This is how you control which clients have access to the feature.

Step 4: Open the Desired Sub-Account

1. From the agency view in GoHighLevel, go to your list of sub-accounts.
2. Select the sub-account (client) for which you want to enable listings.
3. Enter the sub-account’s settings or configuration area.

The sub-account must be active and properly configured with its business details, as these will be used for the listings sync.

Step 5: Enable Listings for That Sub-Account

1. Inside the chosen sub-account, locate the Listings or Resell Listings toggle or section.
2. Turn the feature On or select the appropriate plan to assign.
3. Confirm any prompts showing the retail price and billing details for that sub-account.

Once enabled, the sub-account will have access to the listings interface, and billing will begin based on your configured pricing.

What Your Clients See in GoHighLevel

From the client’s perspective, listings appear as a white-labeled product within their GoHighLevel account. They access it through their own dashboard, not through the agency view.

Typical client experience includes:

• A Listings tab or menu item available once you have activated the service.
• A simple interface where they can view and adjust their business information.
• Indicators showing the status of their listings across directories.

Billing to the client follows the price you set in your GoHighLevel agency settings. You pay the wholesale cost to the platform, and your profit is the difference between your retail price and that cost.

Managing and Canceling Listings in GoHighLevel

Sometimes a client may stop using the service or request changes to their plan. GoHighLevel allows you to manage and cancel listings subscriptions from your agency dashboard.

Step 6: Monitor Active Listings Subscriptions

Inside the agency view, return to the listings management area to see which sub-accounts are currently active.

• Check which clients have listings turned on.
• Review each location or sub-account’s status and billing.
• Identify any accounts you may want to upsell or downgrade.

This visibility helps you keep track of recurring revenue and ensure you are covering your costs.

Step 7: Cancel Listings for a Sub-Account if Needed

1. Select the sub-account in the agency dashboard.
2. Go to the listings configuration for that specific client.
3. Turn the listings toggle Off or choose the option to Cancel the subscription.
4. Confirm the cancellation and verify that billing will stop at the end of the current billing period.

After cancellation, the client will lose access to the listings interface and active syncing will stop, though platform behavior may vary slightly depending on the date of termination.

Best Practices for Reselling Listings in GoHighLevel

To maximize profit and maintain a smooth experience for your clients when using GoHighLevel listings, follow these recommendations:

• Bundle listings with other services like reputation management or SEO for a higher perceived value.
• Communicate pricing clearly so clients understand the recurring nature of the subscription.
• Verify business details in each sub-account before enabling listings to avoid data sync issues.
• Review billing regularly in your GoHighLevel agency dashboard to track margins and usage.

Additional Resources

To get more insight into optimizing your agency operations and maximizing your use of GoHighLevel, you can explore implementation and strategy resources from this consulting and training site.

For the official product documentation and the latest interface screenshots related to reselling listings, refer directly to the GoHighLevel help center article here: How to Resell Listings to Your Clients.

By following the steps in this guide and the official documentation, you can confidently set up, price, and manage listings as a profitable, white-labeled add-on inside your GoHighLevel agency account.

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