How to Deliver Digital Products in GoHighLevel for E-Commerce Orders

If you sell digital products and manage projects in tools like ClickUp, you can still centralize your e-commerce workflows inside GoHighLevel. This guide walks you through how to configure products, offers, and workflows so customers automatically receive secure access to their digital content right after purchase.

Using GoHighLevel for digital fulfillment ensures your storefront, checkout, and delivery stay tightly integrated, reducing manual work and improving customer experience. Follow the steps below to set up products, links, and emails so every order results in immediate access to the correct digital asset.

GoHighLevel digital product delivery overview

In GoHighLevel, digital products are delivered through a combination of:

• Products and offers linked to your funnel or website checkout
• Post-purchase thank-you or order confirmation pages
• Automated workflows that send access links via email
• Order records stored in the Payments section

Your goal is to connect each product purchase to a specific digital asset or access method and then trigger a confirmation email that contains the correct link or instructions.

Step 1: Set up products in GoHighLevel

Begin by defining the items you want to sell as products so they can be used in funnels and checkouts.

1. In your sub-account, go to Payments > Products.

2. Click + New Product.

3. Enter the product name (for example, “E-Book Download” or “Course Access Pass”).

4. Add a description, price, and any relevant billing settings.

5. Save the product so it becomes available in order forms and checkouts in GoHighLevel.

Each digital product should map to one delivery asset, such as a download link, a members area, or a third-party course URL.

Step 2: Create offers and connect them to GoHighLevel funnels

Next, package your digital products into offers that can be sold on funnels or websites.

1. Navigate to Sites > Funnels (or Websites).

2. Open the funnel or page where you want to sell the digital product.

3. Add or edit your order form or checkout element.

4. In the checkout settings, select the product you created under the Products section.

5. Optionally, add order bumps or upsells using additional products configured in GoHighLevel.

This connection ensures every completed purchase is tracked in Payments and can be used to trigger fulfillment workflows.

Step 3: Configure the thank-you page for GoHighLevel orders

The thank-you page is often the first delivery point for your digital product.

1. In your funnel, identify the Thank You or Order Confirmation step.

2. Edit the page and include a clear confirmation message.

3. Add a button or link that will either:

   • Send customers directly to the download or access page, or
   • Inform them that details will arrive via email within a few minutes.

4. Save and publish your funnel.

For higher security or more complex access control, you can avoid placing the raw download link on this page and instead rely on the automated confirmation email from GoHighLevel.

Step 4: Prepare your digital access links for GoHighLevel

Before you automate fulfillment, you need a reliable destination for the product access link.

Common options include:

• A direct download URL hosted on your own site or cloud storage
• A course portal or membership area login page
• A private page containing embedded videos or additional files

Copy this URL so you can paste it into email templates and page elements inside GoHighLevel.

Step 5: Build a confirmation email in GoHighLevel

Your confirmation email is where most customers will retrieve their digital product or access instructions.

1. Go to Marketing > Emails in your GoHighLevel account.

2. Click + New to create an email template.

3. Give the template a clear internal name, such as “Digital Product Delivery – E-Book”.

4. Set a subject line like “Your Digital Purchase and Access Details”.

5. In the email body, include:

   • A thank-you message
   • Order confirmation or product name
   • The access link or button that points to the digital asset
   • Support contact information

6. Use personalization tags (name and product if available) to make the message feel tailored.

7. Save the template for use in workflows.

This email will be the primary delivery channel triggered every time a matching product purchase is completed in GoHighLevel.

Step 6: Create an automation workflow in GoHighLevel

Now connect the purchase event to your delivery email using a workflow.

1. Navigate to Automation > Workflows.

2. Click + New Workflow.

3. Choose Start from Scratch for maximum control.

4. Set the trigger to something like:

   • Trigger: Payment > Order Completed, or
   • Trigger: Purchase > Product Purchased (depending on your available options).

5. Filter the trigger so it only fires when the specific digital product is purchased.

6. Add an Action step: Send Email.

7. Select the confirmation email template you created earlier.

8. Optionally add a short delay (for example, 1–2 minutes) to mimic natural processing time.

9. Turn the workflow ON after testing.

Whenever a qualifying order is completed, GoHighLevel will automatically send the associated delivery email with the correct link.

Step 7: Test the digital delivery process in GoHighLevel

Always run a full test before sending live traffic to your funnel.

1. Open your live funnel or checkout page in a private browser window.

2. Complete a test purchase using a test card or low-price product if applicable.

3. Confirm that:

   • The order shows up correctly under Payments > Transactions.
   • The workflow in GoHighLevel is triggered.
   • The confirmation email arrives in the inbox and spam folders are clear.
   • The download or access link works and leads to the correct digital product.

If anything fails, adjust the workflow trigger filters, email template, or product mapping and run another test.

Best practices for secure GoHighLevel digital delivery

To protect your content and reduce support issues, consider these recommendations:

• Avoid public links: Use share-restricted or expiring links for high-value digital products.
• Use unique access details: For memberships, provide login instructions that rely on the customer’s email address captured in GoHighLevel.
• Add clear instructions: Include step-by-step access guidance and FAQs in your confirmation email.
• Monitor orders: Regularly review Payments and automations to ensure orders are being fulfilled smoothly.

Support resources and further GoHighLevel learning

If you need deeper technical help with your setup, the official documentation is a reliable reference. You can review the original guide on how to deliver digital products for e-commerce stores at this GoHighLevel support article.

For broader strategy, optimization, and implementation help around funnels and automations, you can also explore consulting resources such as Consultevo, which focuses on marketing systems and conversion workflows.

By combining carefully mapped products, clear access links, and automated workflows inside GoHighLevel, you can deliver digital products instantly, reduce manual fulfillment, and provide a consistent, professional buying experience for every customer.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

Scale GoHighLevel

“`