GoHighLevel Google Business Setup for Medical Spas
ClickUp and other productivity tools help organize internal work, but medical spas need a patient-facing automation platform too. GoHighLevel provides a Digital Front Desk that connects directly with Google Business Profiles so new and existing patients can message, call, and book from Google Search and Maps. This guide explains how to configure Google Business for medical spas using GoHighLevel, following the process outlined in the original help documentation.
Before you begin, confirm that your medical spa has an active Google Business Profile and access to the GoHighLevel Digital Front Desk features.
Overview of GoHighLevel Digital Front Desk
The Digital Front Desk in GoHighLevel lets medical spas manage incoming calls, texts, and Google messages in a single shared inbox. When properly connected to your Google Business Profile, your front-desk team can respond faster, reduce phone time, and track every conversation.
From the Google Business integration, your staff can:
- Reply to Google messages directly from the GoHighLevel inbox
- View new inquiries and existing patient conversations in one place
- Trigger automated follow-up sequences and reminders
- Capture lead details without switching tools
The steps below summarize how to set up and verify the connection.
Prerequisites for GoHighLevel Google Business Integration
Before connecting your Google Business Profile to GoHighLevel, ensure the following items are ready:
- Your medical spa has a verified Google Business Profile with accurate name, address, and phone number.
- You have the correct Google login with owner or manager access to the profile.
- You have admin access to the appropriate GoHighLevel sub-account where the Digital Front Desk will run.
- All staff who will handle Google messages have logins to the same GoHighLevel account.
Having these prerequisites in place avoids connection errors and ensures messages route correctly to your Digital Front Desk team.
Step-by-Step: Connect Google Business to GoHighLevel
Follow these steps inside your medical spa sub-account to connect Google Business to GoHighLevel.
Step 1: Open Integrations in GoHighLevel
- Login to your GoHighLevel account.
- Select the correct medical spa sub-account from the account switcher.
- Go to Settings in the left-side navigation.
- Click on Integrations to view available apps and channels.
This section is where you will link Google Business so that messages can sync to the shared inbox.
Step 2: Connect Google Account to GoHighLevel
- In the Integrations screen, locate the Google or Google Business tile.
- Click Connect or Add Account.
- A Google sign-in window will appear. Sign in with the Google account that manages your medical spa’s Business Profile.
- Review the requested permissions and click Allow so GoHighLevel can access messaging and profile data.
Once the Google account is connected, GoHighLevel will list all Business Profiles associated with that login.
Step 3: Select the Correct Medical Spa Location
- From the list of Google Business Profiles, locate the specific medical spa location you want to connect.
- Click to select that profile and confirm the connection.
- Verify the name, address, and phone number match your active business listing.
If you manage multiple medical spa locations, repeat this process in the correct GoHighLevel sub-account for each one to keep messages organized by location.
Step 4: Enable Google Messages in GoHighLevel
- After selecting the correct profile, confirm that Messages or Chat is enabled for that Google Business Profile in your Google dashboard.
- Return to GoHighLevel and open the Conversations or Inbox section.
- Make sure the Google messaging channel is toggled on so new Google messages appear in the shared inbox.
When the integration is working correctly, any new message from your Google Business listing should appear as a new conversation thread in GoHighLevel.
Managing Google Messages in GoHighLevel
Once the connection is active, your team can handle incoming inquiries from inside GoHighLevel rather than switching between multiple tabs.
How Google Conversations Appear in GoHighLevel
Google-originated messages will display in the shared inbox with clear channel labels, making it easy to distinguish them from SMS, email, or other channels. For each message, your staff can:
- View the full history of the conversation
- Tag the contact with labels like “New Lead” or “Consultation Requested”
- Add internal notes about patient needs or questions
- Trigger workflows, follow-ups, or reminders based on the message
This centralized view helps medical spas avoid missed inquiries and maintain fast response times.
Assigning Front-Desk Staff in GoHighLevel
Your Digital Front Desk team can be structured using user roles and conversation assignment inside GoHighLevel.
- From Settings, add users for each front-desk or call-center agent.
- Give them access to the Conversations or Inbox module.
- Use assignment rules or manual assignment to distribute Google messages among staff.
- Monitor response times and close conversations when issues are resolved.
By managing Google messages inside GoHighLevel, your medical spa can deliver phone-quality service through written channels.
Best Practices for GoHighLevel Medical Spa Messaging
To get maximum value from the integration, use consistent workflows and templates for common scenarios.
Set Up Templates in GoHighLevel
Create response templates for frequent questions, such as:
- Consultation availability and booking procedures
- Pricing ranges and treatment options
- Pre-treatment and post-treatment guidelines
- Office hours, parking, and directions
These templates keep responses fast and accurate while preserving brand voice for your medical spa.
Automate Follow-Ups with GoHighLevel Workflows
Pair Google messaging with automated workflows:
- Send a follow-up text or email if a Google lead does not respond within a set time.
- Trigger appointment reminders once a consultation is booked.
- Start a post-visit review request campaign for patients who came through Google.
Automations in GoHighLevel increase conversion and reduce manual front-desk work.
Troubleshooting Google Business and GoHighLevel
If messages are not appearing in the inbox or the connection fails, use these checks:
- Confirm that your Google Business Profile is verified and active.
- Make sure you are logged into the correct Google account with profile access.
- Reopen the Integrations page in GoHighLevel and verify the connection status.
- Disconnect and reconnect the Google account if permissions have changed.
- Confirm that Google Messages are enabled inside the Google Business dashboard.
For configuration details, review the original instructions provided on the official help center at this GoHighLevel support article.
Next Steps and Additional GoHighLevel Resources
After your Digital Front Desk is connected to Google Business, expand your system with other tools in the platform:
- Online funnels and landing pages for specific treatment offers
- CRM pipelines to track every medical spa lead from inquiry to treatment
- Reputation management to encourage more Google reviews
- Automated reminders and reactivation campaigns
For broader implementation strategies, you can explore training and consulting resources, such as the marketing and operations guidance available at Consultevo, which often works with practices using GoHighLevel-style automation systems.
By following these steps, your medical spa can connect its Google Business Profile to GoHighLevel, centralize communications through the Digital Front Desk, and create a more efficient patient experience from the moment someone finds you on Google Search or Maps.
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