Bulk Tag Contacts in GoHighLevel

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How to Bulk Tag Contacts in GoHighLevel

Managing contact tags at scale is much easier in GoHighLevel than trying to organize tasks manually in ClickUp. This step-by-step guide shows you how to add or remove tags from multiple contacts at once using bulk actions, smart lists, and filters in the GoHighLevel Contacts area.

By following this process, you can clean up your database, segment audiences, and prepare contacts for automations without manually editing each record.

Why Use GoHighLevel Bulk Tagging

Bulk tagging in GoHighLevel lets you update many contacts in just a few clicks. This is ideal when you want to:

  • Segment contacts for specific campaigns or workflows.
  • Identify leads by stage, interest, or engagement level.
  • Clean and standardize contact tags after imports or migrations.
  • Update tags based on behavior, forms, or previous actions.

Instead of editing contacts one by one, GoHighLevel bulk actions save time and reduce the risk of data entry errors.

Accessing Contacts in GoHighLevel

To start bulk tagging, you must first open the Contacts section of your GoHighLevel account.

  1. Log in to your GoHighLevel account.
  2. From the left-hand menu, click Contacts.
  3. Make sure you are on the main Smart Lists or All contacts view so you can apply filters and bulk actions.

Once you are in the Contacts screen, you are ready to locate the specific group of contacts you want to tag.

Filter Contacts Before Bulk Tagging in GoHighLevel

It is best practice to narrow down your list before applying bulk actions in GoHighLevel. This helps you precisely target only the contacts that should receive the new tag.

  1. In the Contacts view, click the Filters button.
  2. Choose one or more filter conditions, such as:
    • Email address or domain.
    • Pipeline stage or opportunity status.
    • Existing tags.
    • Last activity or date created.
  3. Click Apply to update the list based on your filters.

You can combine multiple filters to build a very specific segment. Only the contacts that match these criteria will be affected by the bulk tag action you run next.

Saving a Filtered Smart List in GoHighLevel

If you plan to reuse the same segment later, GoHighLevel lets you save your filter settings as a smart list.

  1. After applying filters, click the Save or Save as Smart List option (if available in your view).
  2. Give your smart list a clear name, such as “Leads – Requested Demo” or “Customers – No Tag”.
  3. Save the list so you can quickly access it again for future bulk tagging or campaigns.

Using smart lists makes it faster to run recurring bulk actions in GoHighLevel without rebuilding filters every time.

Selecting Multiple Contacts for Tagging in GoHighLevel

Once your list is filtered, you can select the contacts you want to tag.

  1. At the top left of the contact list, click the checkbox to select all visible contacts on the current page.
  2. If your filtered list spans multiple pages, look for an option such as “Select all X contacts” to include every contact that matches your filters, not just the first page.
  3. Review the selection count to confirm you are about to update the correct number of contacts.

This selection step is crucial because every selected contact will receive the tag addition or removal when you run the bulk action.

Using Bulk Actions to Add Tags in GoHighLevel

After selecting your contacts, you can apply new tags to all of them at once using the GoHighLevel bulk actions menu.

  1. With contacts selected, click the Bulk Actions button or menu.
  2. From the dropdown, choose Add Tag (or a similarly named tag option).
  3. In the tag field that appears, type the name of the tag you want to apply.
  4. If the tag already exists, select it from the suggestions. If it does not exist, finish typing the full tag name to create it.
  5. Confirm the action to apply the tag to all selected contacts.

GoHighLevel will process the bulk action and attach the chosen tag to each contact in the selection. Depending on how many records are updated, this may take a short moment to complete.

Bulk Removing Tags from Contacts in GoHighLevel

You can also use bulk actions in GoHighLevel to remove tags from multiple contacts.

  1. Filter and select the target contacts as described earlier.
  2. Open the Bulk Actions menu.
  3. Choose the option to Remove Tag (or the equivalent in your interface).
  4. Type or select the tag you want to remove from these contacts.
  5. Confirm the bulk removal action.

Removing outdated or incorrect tags helps keep your GoHighLevel contact database clean and accurate for future campaigns.

Best Practices for Tagging in GoHighLevel

Following a consistent tagging strategy in GoHighLevel ensures your data remains organized and easy to segment.

  • Use clear naming conventions: For example, use prefixes like Source_, Interest_, or Status_ so you can quickly understand the meaning of each tag.
  • Avoid duplicates: Do not create similar tags such as “Webinar-Registered” and “Webinar Registered”; pick one format and stick with it.
  • Combine filters and tags: Use filters based on behavior or fields, then apply tags so you can reuse those segments later without rebuilding filters.
  • Review tags regularly: Periodically audit your tags in GoHighLevel to merge, rename, or remove those that are no longer useful.

A well-structured tagging system improves reporting, automation triggers, and targeting across the platform.

Troubleshooting Bulk Tagging in GoHighLevel

If bulk tagging in GoHighLevel does not behave as expected, check the following points:

  • Selection scope: Confirm you selected all contacts that match your filters, not just the first page.
  • Filter accuracy: Make sure filters are not excluding contacts you expected to see.
  • User permissions: Verify your user role has permission to run bulk actions on contacts.
  • Tag spelling: Ensure you are using the exact same tag name when adding or removing tags.

If problems persist, you can refer to the official GoHighLevel support documentation for bulk tagging actions here: Adding contact tags to multiple contacts.

Next Steps After Bulk Tagging in GoHighLevel

Once you finish bulk tagging, you can immediately use those tags for automation, segmentation, and campaign targeting inside GoHighLevel.

  • Trigger workflows based on specific tags.
  • Build email or SMS campaigns for tagged segments.
  • Exclude internal or non-marketing tags from broadcasts.
  • Report on performance by tagged groups.

For broader strategy on CRM setup, automation, and tagging frameworks beyond GoHighLevel, you can also review implementation resources at Consultevo.

By consistently applying these steps, you will maintain a clean, well-structured contact database in GoHighLevel and save time every time you need to update tags across large groups of contacts.

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