Klaviyo to GoHighLevel Migration

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Klaviyo to GoHighLevel Migration Guide

If you are moving from Klaviyo to GoHighLevel and previously managed your projects in tools like ClickUp, this guide will show you every step needed to successfully migrate email flows, templates, and lists. You will learn how to use the built-in migration tools in GoHighLevel, how to handle manual recreations, and how to verify that your automations are ready to send.

The process is straightforward when you follow a clear plan. Below you will find a structured approach based on the official Klaviyo to GoHighLevel migration path, including importing, mapping, and validating every element of your email marketing setup.

Before You Start With GoHighLevel Migration

Before you begin moving data from Klaviyo, make sure you have access to both platforms and that you understand which assets you want to bring into GoHighLevel.

  • Administrator access to your Klaviyo account.
  • Administrator or owner access to your GoHighLevel account.
  • A list of flows, lists, segments, and templates you wish to migrate.

Having a migration checklist will help you stay organized as you recreate flows inside GoHighLevel and avoid missing key triggers or emails.

Step 1: Export Required Data From Klaviyo

The first step is to export what you can from Klaviyo so that everything can be referenced inside GoHighLevel when you rebuild.

1.1 Export lists and segments

  1. Open your Klaviyo account.
  2. Navigate to your audiences, lists, or segments section.
  3. Export relevant contacts and segmentation data in CSV format.

These files will later help you set up equivalent lists and segments inside GoHighLevel so you can maintain targeting logic.

1.2 Document your flows and triggers

In many cases, automations need to be referenced manually. To prepare for this inside GoHighLevel, document:

  • Flow names and goals.
  • Entry triggers (e.g., list joined, purchase event, signup form).
  • Delays and branching logic.
  • Email content order and conditions.

Capture screenshots or written notes so you can reproduce each step within GoHighLevel workflows.

Step 2: Access the Klaviyo to GoHighLevel Migration Tool

GoHighLevel provides a dedicated importer that simplifies a portion of the switch from Klaviyo. You will find it in the support documentation linked directly from your account.

To review the original vendor instructions, see the official migration guide at this Klaviyo to HighLevel migration article. Use it alongside this how-to for a complete picture.

2.1 Connect your Klaviyo account

  1. Log in to your GoHighLevel account.
  2. Navigate to the area where you can connect or integrate external platforms (often under settings or integrations).
  3. Select the Klaviyo migration option, if available, and authenticate with your Klaviyo credentials.

Once connected, GoHighLevel can read the flows and templates that will be imported or referenced during migration.

Step 3: Import Email Templates Into GoHighLevel

Email templates are a central part of any Klaviyo setup. Moving them into GoHighLevel allows you to keep brand styling consistent.

3.1 Identify templates to migrate

  • Welcome series templates.
  • Abandoned cart or browse abandonment emails.
  • Post-purchase and win-back sequences.
  • Promotional campaigns and newsletters.

3.2 Rebuild or import templates in GoHighLevel

  1. In GoHighLevel, go to the section where you create email templates.
  2. Create a new template for each Klaviyo email.
  3. Copy over subject lines, preheaders, and body content.
  4. Recreate design elements such as headers, buttons, and images.

Where direct imports are limited, you may need to manually paste HTML or reassemble layouts using the GoHighLevel email builder. This is also a good moment to check links, legal text, and branding elements.

Step 4: Recreate Klaviyo Flows as GoHighLevel Workflows

The most important part of switching from Klaviyo is rebuilding flows as workflows in GoHighLevel. This is where your automation logic will live going forward.

4.1 Map each Klaviyo flow to a GoHighLevel workflow

  1. List each existing Klaviyo flow and its main purpose.
  2. For each flow, create a new workflow inside GoHighLevel.
  3. Name the workflow clearly (for example, “Welcome Series” or “Abandoned Cart”).

Use your earlier documentation to guide the structure of each workflow.

4.2 Configure triggers in GoHighLevel

In GoHighLevel, triggers determine how contacts enter a workflow. Rebuild them to mirror your previous Klaviyo logic:

  • List-based triggers: contact added to a specific list.
  • Tag-based triggers: contact assigned a certain tag.
  • Event-based triggers: form submissions or actions recorded in your CRM.

Make sure the trigger in each GoHighLevel workflow corresponds to the Klaviyo entry condition so the right contacts receive the right emails.

4.3 Add steps, delays, and conditions

  1. Add email steps using the templates you recreated.
  2. Insert delays to match the timing from Klaviyo (for example, send after 1 day or 3 hours).
  3. Use conditional logic where needed, such as branching based on purchase behavior or email engagement.

GoHighLevel workflows are flexible, so replicate each decision point from your Klaviyo flows to keep behavior as close as possible to your previous automation setup.

Step 5: Set Up Lists, Tags, and Segments in GoHighLevel

For accurate targeting, you will need lists and segmentation that reflect your Klaviyo structure inside GoHighLevel.

5.1 Import contacts

  1. Go to the contacts import area in GoHighLevel.
  2. Upload your exported Klaviyo CSV files.
  3. Map columns (email, first name, last name, custom fields) to GoHighLevel fields.

Confirm that custom properties used in Klaviyo are available or recreated as custom fields in GoHighLevel when necessary.

5.2 Recreate segments with GoHighLevel filters

In Klaviyo, segments may be based on engagement, behavior, or profile data. To rebuild them in GoHighLevel:

  • Use filters based on tags, custom fields, and activity.
  • Mirror key conditions such as “opened any email in last 30 days” where possible.
  • Save each segment with clear naming that matches your original Klaviyo structure.

This ensures your workflows and campaigns remain targeted and relevant.

Step 6: Test and Validate GoHighLevel Workflows

Before going live, thoroughly test each workflow and template to avoid mistakes and unexpected sends.

6.1 Run internal tests

  1. Add test contacts to your GoHighLevel system.
  2. Manually trigger workflows using list joins, tags, or forms.
  3. Check that every email sends as expected and that delays work correctly.

Review emails on multiple devices and email clients to confirm formatting, links, and personalization fields are correct.

6.2 Pause or retire Klaviyo flows

Once GoHighLevel workflows are fully tested:

  • Turn off or pause equivalent flows in Klaviyo.
  • Confirm that new signups and events are now being handled only by GoHighLevel.
  • Monitor sending activity closely for the first several days.

This avoids duplicate messages and ensures your audience experiences a smooth, uninterrupted sequence.

Step 7: Optimize and Maintain Your GoHighLevel Setup

After migration, continuously monitor performance and use GoHighLevel reporting to refine your strategy.

  • Track open and click rates by workflow.
  • Adjust timing or subject lines based on early results.
  • Add new branches or messages as your funnel grows.

Over time, your GoHighLevel automations can be expanded with SMS, pipelines, and other tools in the platform to replace even more separate apps.

Get Additional Help With GoHighLevel

If you want expert assistance with your GoHighLevel implementation, optimization, or migration planning, you can work with specialists who focus on this platform. For consulting and done-for-you services, visit Consultevo and explore advanced strategy and setup support.

Use this how-to as your practical checklist while referencing the original Klaviyo to HighLevel documentation whenever you need direct platform notes. With a careful approach and proper testing, your transition into GoHighLevel can be smooth, accurate, and ready for long-term growth.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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