GoHighLevel Email Statistics Troubleshooting

If you use ClickUp to manage tasks and GoHighLevel to send email campaigns, accurate reporting is essential. This step‑by‑step guide explains how to troubleshoot missing or incorrect email statistics in GoHighLevel so you can quickly identify issues and restore reliable analytics.

How GoHighLevel Email Statistics Work

Before troubleshooting, it helps to understand how the email tracking process functions in GoHighLevel. The system relies on a combination of sending infrastructure, tracking pixels, redirect links, and recipient behavior to generate statistics.

Key metrics are typically generated from:

• Successful delivery events
• Open tracking via an invisible image pixel
• Click tracking via redirect links
• Bounce and spam complaint notifications from email providers

If any step in this flow fails, your GoHighLevel reports may show incomplete or inaccurate data.

Common GoHighLevel Email Statistics Issues

When email statistics do not look correct, the root cause is usually one of the following:

• Emails are not actually being delivered
• Open events are not being recorded
• Click events are not being registered
• Bounces and spam complaints are not reported back correctly
• Filters or date ranges in your GoHighLevel reports are misleading

The troubleshooting steps below walk you through confirming each of these areas.

Step 1: Verify Email Delivery in GoHighLevel

Start by confirming that emails are successfully leaving GoHighLevel and reaching recipient mail servers.

1. Open your GoHighLevel account and go to the campaign, workflow, or bulk email that you want to review.

2. Locate the delivery statistics or log panel that shows:

   • Total emails sent
   • Delivered
   • Bounced
   • Spam complaints

3. Check if the sent and delivered counts line up with the number of contacts you targeted.

4. If delivery numbers are low, review your sending domain configuration (DNS, SPF, DKIM, and DMARC records in your email provider) and make sure the domain is verified in GoHighLevel.

Incorrect or missing domain authentication often leads to bounces or rejections, which will directly affect GoHighLevel email statistics.

Step 2: Confirm Open Tracking in GoHighLevel

Open rates in GoHighLevel depend on a tiny tracking pixel embedded in each email. If this tracking pixel cannot load, opens will not be counted.

1. Send a test email from GoHighLevel to one or more test inboxes you control (for example, Gmail, Outlook, and a custom domain inbox).

2. Open the test email and make sure images are enabled. Many email clients block images by default, which will prevent open tracking from firing.

3. Refresh the email statistics screen in GoHighLevel and confirm that the open count increases.

4. If opens are still not registering, check that any security software, corporate firewalls, or privacy extensions are not blocking remote images or tracking pixels.

Remember that some contacts use privacy features that mask opens, so a portion of your audience may never generate open events in GoHighLevel.

Step 3: Check Click Tracking in GoHighLevel

Click tracking relies on links being routed through tracking URLs. If the structure of your links or settings are incorrect, GoHighLevel may not log clicks.

1. In your GoHighLevel email template, ensure links are created using the built‑in link tools instead of pasting raw URLs without formatting.

2. Send another test email and click on each tracked link.

3. Return to the email statistics screen in GoHighLevel and look at the click count and click‑through rate.

4. If clicks are still not showing, confirm that:

   • Your domain tracking settings are correctly configured
   • No redirect blockers or browser privacy settings are stripping tracking parameters
   • The links in the final sent email are not being rewritten by another service before they reach the recipient

Many security and filtering tools in corporate environments may scan or pre‑open links, which can sometimes create unexpected click data in GoHighLevel. Be aware of these edge cases when reviewing statistics.

Step 4: Review Bounces and Complaints in GoHighLevel

Accurate bounce and complaint reporting is critical for valid email statistics and sender reputation.

1. Open the detailed email report screen in GoHighLevel and filter by bounced and complaint statuses if available.

2. Check for patterns, such as:

   • A high number of hard bounces (invalid or non‑existent addresses)
   • A spike in soft bounces (temporary failures)
   • Unusual spam complaint levels

3. If bounce or complaint numbers seem unexpectedly low or high, review your integration with the sending provider (such as SMTP or a connected email service) to ensure events are correctly passed back into GoHighLevel.

Discrepancies in bounce handling can cause your GoHighLevel statistics to misrepresent how many contacts actually received your emails.

Step 5: Validate Filters and Date Ranges in GoHighLevel

Sometimes email statistics appear wrong because of filters, segments, or time ranges rather than a tracking failure.

1. In the relevant GoHighLevel reporting view, check any active filters:

   • Date range or time period
   • Contact segments or tags
   • Specific campaigns or workflows

2. Clear unnecessary filters and set the date range to cover the entire lifespan of the email campaign.

3. Compare totals again and verify that numbers match your expectations, especially sent, delivered, open, and click counts.

Adjusting filters often resolves apparent discrepancies in GoHighLevel statistics without requiring technical changes.

Step 6: Compare GoHighLevel Stats With Other Data

If you still suspect that GoHighLevel email statistics are inaccurate, cross‑check them with external systems.

• CRM or pipeline records: Compare contact activity and responses against reported opens and clicks.
• Support inbox: Look for user replies to campaigns that are not shown as opens or clicks.
• Web analytics: If your emails link to your website, compare GoHighLevel click data with website traffic for campaign URLs.

Minor differences are normal because each system tracks data differently. However, large gaps may indicate configuration problems that require deeper review.

Advanced GoHighLevel Troubleshooting Tips

If basic checks do not resolve your issue, use these additional steps to investigate GoHighLevel email statistics:

• Test from multiple sending domains and note any difference in open or click rates.
• Send small test batches to different segments (personal vs. corporate domains).
• Temporarily simplify your email design to rule out layout or HTML rendering issues.
• Check whether any recent changes were made to DNS, authentication, or tracking settings.

Documenting each test and result will help you or your team identify exactly where GoHighLevel tracking breaks down.

When to Contact GoHighLevel Support

If you have followed the steps above and your email statistics still appear incorrect, you may be dealing with an underlying platform or infrastructure issue.

Before contacting support:

• Gather specific campaign or workflow names and IDs.
• Note the time range and metrics that appear wrong.
• Collect screenshots of your GoHighLevel reports and test emails.
• List all recent configuration or DNS changes.

Then reach out to the official help center, making sure to reference the troubleshooting guidance provided at this GoHighLevel email statistics article. Providing clear information will help the support team diagnose the problem more quickly.

Next Steps for Optimizing GoHighLevel Reporting

Once your email statistics are accurate, you can focus on improving performance instead of just fixing tracking. Use your clean data in GoHighLevel to:

• Test subject lines and content for higher open rates
• Optimize calls‑to‑action and links for more clicks
• Segment your lists for better engagement and fewer bounces
• Monitor complaint and unsubscribe rates to protect your sender reputation

If you need strategic help beyond basic troubleshooting, you can also review additional resources and consulting services from Consultevo, which specializes in marketing operations and automation platforms.

By following these structured steps, you ensure that GoHighLevel email statistics accurately reflect real contact behavior, enabling better decisions, cleaner reporting, and more effective campaigns.

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