Manage Sub-Account Email Settings and Migration in GoHighLevel

If you use ClickUp to organize your workflows and need a reliable CRM and marketing platform, understanding how GoHighLevel handles email settings and migration is essential. This guide explains how to manage sub-account email configurations, switch from legacy providers, and fully activate the built-in LC Email service for smooth sending and tracking.

The information in this article is based on the official documentation from GoHighLevel and walks you step by step through sub-account email setup, migration, and troubleshooting.

Overview of LC Email in GoHighLevel

LC Email is the native email infrastructure inside GoHighLevel. It is designed to replace external SMTP systems such as Mailgun or other third-party services and give you more control and visibility over your sub-accounts.

At a high level, LC Email lets you:

• Send transactional and marketing emails from within each sub-account.
• Manage dedicated or shared IP pools for better deliverability.
• See sending stats and reputation across client accounts.
• Control who pays for email usage at the agency or sub-account level.

Before you start changing any settings, make sure you understand how your current sub-accounts are configured and which sending provider they use today.

Check Current Email Providers in GoHighLevel

To manage migration correctly, you first need to identify which email provider each sub-account is using inside GoHighLevel.

How to see the current provider for a sub-account

1. Sign in to your agency view in GoHighLevel.
2. Open the Sub-Accounts section from the main navigation.
3. Select the sub-account you want to review.
4. Go to Settings > Email Services (or similar email menu in the sub-account).
5. Check which provider is selected: LC Email, Mailgun, or a custom SMTP.

Make a list of all sub-accounts and their current provider type so you can plan which migration path to use.

GoHighLevel LC Email Account Types

LC Email inside GoHighLevel supports different configurations depending on how you want to manage billing and sending reputation.

Agency-resold LC Email

With agency-resold LC Email, the agency purchases LC Email credits or plans and resells them to sub-accounts. The agency manages pricing, margins, and usage limits.

This is useful when you want:

• One centralized billing point for all client email usage.
• Control over how much each client can send.
• Consistent setup across all client accounts.

Direct LC Email for sub-accounts

In some setups, sub-accounts can connect directly to LC Email and handle billing themselves. This reduces agency overhead but gives clients more responsibility for their own email usage and deliverability.

GoHighLevel Email Settings by Domain and Sub-Account

Within GoHighLevel, email settings can be controlled at the domain level and per sub-account, which matters during migration.

Per-domain settings in LC Email

Each sending domain in LC Email has:

• DNS records for authentication (SPF, DKIM, and possibly DMARC).
• Sending limits and warm-up rules.
• Reputation and deliverability statistics.

Before switching a sub-account over to LC Email, verify that the sending domain is fully verified and authenticated.

Per-sub-account settings in GoHighLevel

Each sub-account in GoHighLevel can be linked to specific email domains and pools. When you update email settings for a sub-account, check:

• Which sending domain is assigned.
• Whether the domain is verified in LC Email.
• Whether the sub-account is using shared or dedicated infrastructure.

Migrate from Mailgun to GoHighLevel LC Email

If your agency previously used Mailgun, you can migrate sub-accounts to LC Email inside GoHighLevel with a few structured steps.

Step 1: Audit Mailgun usage

1. List all sub-accounts currently using Mailgun.
2. Note which domains are sending through Mailgun.
3. Identify any critical automations or campaigns relying on Mailgun webhooks.

Step 2: Prepare LC Email domain settings

1. In the agency view of GoHighLevel, open the LC Email configuration section.
2. Add each sending domain used in Mailgun to LC Email.
3. Copy the LC Email DNS records (SPF, DKIM, tracking CNAMEs).
4. Update DNS at your domain host and wait for propagation.
5. Return to GoHighLevel and confirm the domain verification status in LC Email.

Step 3: Switch sub-accounts from Mailgun to LC Email

1. Open the target sub-account in GoHighLevel.
2. Navigate to Settings > Email Services.
3. Select LC Email as the sending provider.
4. Choose the correct verified domain from the list.
5. Save changes and send a test email from that sub-account.

Once tests are successful, you can decommission Mailgun for that domain after a short overlap period to ensure all emails are flowing correctly.

Move from Third-Party SMTP to GoHighLevel LC Email

Many older GoHighLevel setups rely on a custom SMTP service. LC Email can fully replace those connections.

Key differences from custom SMTP

• LC Email is managed and monitored within GoHighLevel.
• Deliverability tools and reporting are integrated.
• No need to maintain separate SMTP credentials and infrastructure.

Migration steps from custom SMTP

1. Identify all sub-accounts using custom SMTP connections.
2. For each sending domain, configure and verify it inside LC Email in GoHighLevel.
3. In each sub-account, go to email settings and replace the custom SMTP provider with LC Email.
4. Run transactional and campaign test sends to confirm that key workflows continue working.

Enable LC Email for Native GoHighLevel Sending

If you are starting fresh or already configured LC Email at the agency level, you need to ensure it is active and properly assigned inside each sub-account.

Turn on LC Email at the agency level

1. From the agency dashboard in GoHighLevel, open the LC Email or Email Services section.
2. Complete any required onboarding or verification steps.
3. Choose whether you will sell LC Email to sub-accounts or manage it internally.
4. Set your default sending domains and IP configurations, if applicable.

Assign LC Email to a sub-account

1. Open the sub-account you want to configure.
2. Go to Settings > Email Services.
3. Select LC Email as the primary sending provider.
4. Assign the correct verified domain.
5. Save and send a test campaign or workflow email.

Troubleshooting GoHighLevel LC Email Migrations

During migration, you might encounter issues related to DNS, verification, or failed sends. GoHighLevel provides clear signals you can use to fix problems.

Common verification problems

• DNS not propagating: Wait up to 24–48 hours after updating DNS records.
• Incorrect record values: Compare each SPF and DKIM record exactly with the values shown in LC Email.
• Multiple SPF records: Merge them into a single SPF entry that includes all senders.

Delivery and reputation issues

• Monitor open, click, bounce, and spam rates inside GoHighLevel reports.
• Warm new domains gradually by starting with low-volume sends.
• Avoid imported or low-quality lists when first using LC Email.

Best Practices for Email Management in GoHighLevel

Once LC Email is active, keep your configuration healthy so your GoHighLevel sub-accounts maintain strong deliverability.

• Use separate domains or subdomains for different brands or purposes.
• Regularly clean your lists to remove inactive or invalid addresses.
• Set up consistent sender names and reply addresses across automations.
• Align DMARC policies with your risk tolerance and monitoring capabilities.

Where to Learn More About GoHighLevel Email

For deeper technical details, configuration screenshots, and the latest updates, always refer to the official documentation from the platform.

• Official help article on managing sub-account email settings and migration in LC Email: GoHighLevel LC Email guide.
• Strategy, implementation, and consulting resources for CRM and marketing automation setups: Consultevo.

By following the steps in this guide and using LC Email correctly within GoHighLevel, you can standardize sending across all sub-accounts, simplify your tech stack, and maintain consistent email performance for every client you manage.

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