How to Edit Published or In-Review Meta Ad Campaigns in GoHighLevel

Managing Meta ad campaigns in GoHighLevel is straightforward once you understand what can and cannot be changed after publishing. If you are used to ClickUp or other project tools, you will find that GoHighLevel follows Meta’s own editing rules very closely, with a clear structure for campaigns, ad sets, and ads.

This guide walks you step by step through editing published or in-review Meta ad campaigns inside GoHighLevel so you can optimize performance without triggering unnecessary re-reviews or losing key data.

Understanding GoHighLevel Meta Campaign Editing Rules

GoHighLevel connects directly to Meta’s advertising system. That means the editing behavior you see in the platform mirrors what Meta allows on its side.

When you edit a campaign, ad set, or ad in GoHighLevel, one of three things will happen:

• No effect on the current review or delivery status
• Ad or campaign goes back into review
• Ad is forced into a learning phase or limited learning phase

Knowing which fields trigger reviews helps you plan changes with minimal disruption.

Where to Edit Meta Ad Campaigns in GoHighLevel

All Meta campaign edits in GoHighLevel are done inside the Ads section of your sub-account.

1. Open your sub-account.
2. Navigate to Marketing > Ads (or your ads section, depending on layout).
3. Select the Meta ads tab.
4. Open the relevant campaign, ad set, or ad you want to edit.

From here, the available fields and their impact on status will depend on the level you’re editing.

GoHighLevel Campaign-Level Edits: What You Can Change

At the campaign level, GoHighLevel lets you adjust a few key items safely while others will trigger a new review or learning phase.

Campaign Fields That Do Not Affect Review

These changes normally do not alter the review status when edited in GoHighLevel:

• Campaign name – Renaming for organization or tracking.
• Campaign spending limit – Adjusting the overall cap.
• A/B test settings – Turning an A/B test on or off.
• Advantage campaign budget (CBO) settings – If supported by the campaign type.

You can safely adjust these fields while your Meta campaign is in review or already running.

Campaign Fields That May Trigger Review or Learning

Certain edits at the campaign level in GoHighLevel can cause Meta to re-review or relearn performance:

• Changing the campaign objective (for example, from Leads to Conversions).
• Adding or removing special ad categories.
• Major structural changes like duplicating or removing large numbers of ad sets under a live campaign.

When planning these larger changes, consider creating a new campaign rather than heavily modifying an existing one.

GoHighLevel Ad Set-Level Edits: Rules and Best Practices

The ad set level is where you control budget, schedule, targeting, and placements in GoHighLevel. Some edits are low impact, while others send the ad set back to review.

Ad Set Edits That Usually Do Not Affect Review

These adjustments are generally safe in GoHighLevel without interrupting delivery:

• Ad set name
• Bid control (within reasonable limits)
• Minor budget changes (especially small increases)
• Changing start or end dates within the same range
• Tweaking placements within the same family of placements

Even when these do not trigger a full review, they can still influence performance and reporting.

Ad Set Edits That Can Re-Enter Review or Learning

Certain fields at the ad set level in GoHighLevel are considered significant by Meta and may cause a re-review or learning reset:

• Switching the optimization event (for example, from Link Clicks to Conversions).
• Major audience changes such as location, age brackets, gender, or detailed targeting groups.
• Large budget jumps in a short time frame.
• Substantial changes to placements, such as adding or removing major placement types.

To protect performance, make large changes gradually or test them in a duplicate ad set.

GoHighLevel Ad-Level Edits for Meta Ads

The actual creatives and copy for your Meta ads are controlled at the ad level in GoHighLevel. Meta is especially strict about what can be edited without a new review.

Ad Fields That Generally Do Not Trigger Review

These edits are commonly allowed with minimal impact:

• Ad name – Renaming for clarity or tracking.
• Updating UTM parameters or tracking templates where supported.
• Minor adjustments to display URL formatting (without changing the domain).

Use these fields to stay organized and improve analytics without disturbing delivery.

Ad Fields That Typically Trigger a New Review

The following creative edits in GoHighLevel almost always push the ad back into Meta review:

• Changing the primary text, headline, or description.
• Editing or replacing the image, video, or carousel assets.
• Changing the destination URL or landing page domain.
• Altering the call-to-action button (for example, from Learn More to Sign Up).

Plan these edits carefully and expect a short pause while Meta reviews your updated ad.

Step-by-Step: Editing a Published Meta Campaign in GoHighLevel

Follow these steps to safely edit a live Meta campaign in GoHighLevel:

1. Open GoHighLevel and select the correct sub-account.
2. Go to Marketing > Ads and choose the Meta tab.
3. Locate the campaign you want to edit and click to open it.
4. Decide if you need to edit at the campaign, ad set, or ad level.
5. Make small edits first (names, limits, minor budgets) to avoid re-review when possible.
6. For creative changes, edit at the ad level and save your updates.
7. Watch the status column to confirm whether the item shows In Review, Learning, or Active.

Always allow some time for Meta to process your changes and update delivery.

Best Practices for Editing Meta Ads in GoHighLevel

To maintain performance while editing campaigns in GoHighLevel, keep these best practices in mind:

• Group your edits logically rather than editing the same ad multiple times in a short period.
• Avoid frequent major changes to optimization events and audiences.
• Use duplication to test big creative or strategy shifts in a separate ad set or campaign.
• Monitor learning phases after major edits and give the system time to stabilize.
• Document your changes so you can trace performance shifts back to specific edits.

Additional GoHighLevel Resources

For deeper technical details straight from the platform documentation, you can review the original help article on editing published or in-review Meta ad campaigns here: GoHighLevel Meta Ad Editing Guide.

If you are building a broader marketing strategy around your Meta ads and automations, you may also find strategic consulting and done-for-you implementation from Consultevo helpful.

By following these guidelines inside GoHighLevel, you can confidently edit published or in-review Meta ad campaigns, maintain compliance with Meta’s policies, and protect the performance you have already earned.

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