GoHighLevel Visitor Data Widgets Guide
Use this step-by-step guide to connect ClickUp-style productivity with the analytics power of GoHighLevel visitor data widgets. You will learn how to see who is visiting your site, which pages they view, and how they interact with your funnels and websites directly from your dashboard.
This how-to article is based on the official GoHighLevel help documentation for Visitor Data Widgets and explains each widget type, where the data comes from, and how to use it in your marketing workflow.
What Are GoHighLevel Visitor Data Widgets?
Visitor Data Widgets in GoHighLevel are visual dashboard elements that display live and historical website and funnel analytics. They allow you to monitor visitors and their activity without leaving your CRM environment.
These widgets read data from the unified analytics back end, including:
- Website and funnel visitor sessions
- Contact and lead information tied to visits
- Device and browser details
- Traffic source and location data
You can add multiple Visitor Data Widgets to a dashboard to monitor performance across different assets or time ranges.
Types of GoHighLevel Visitor Data Widgets
GoHighLevel offers several visitor-focused widgets that you can configure to suit your reporting needs. Each widget is optimized for a specific view of visitor behavior.
GoHighLevel Visitor List Widget
The Visitor List widget shows a detailed table of individual visitors who have landed on your websites or funnels.
Typical data fields include:
- Visitor ID or associated contact
- First and last visit timestamps
- Number of sessions
- Pages or funnels visited
- Device and browser data
- Location (where available)
Use this widget when you want a contact-level or session-level view of activity, particularly for support, sales follow-up, or troubleshooting funnel performance.
GoHighLevel Visitor Overview Widget
The Visitor Overview widget provides a high-level summary of traffic and engagement across your selected assets.
This widget commonly displays:
- Total visitors in a given time frame
- New vs. returning visitors
- Total page views or sessions
- Average pages per session
- Average session duration
It is best used on executive dashboards to quickly understand whether traffic is trending up or down and how engaged visitors are overall.
GoHighLevel Visitor Sessions Widget
The Visitor Sessions widget focuses on how many sessions visitors start and how those sessions evolve.
You can visualize:
- Sessions by date or time period
- Sessions by device type (desktop, mobile, tablet)
- Sessions by traffic source, where available
This widget is useful for comparing performance across campaigns or seeing how launch days, email blasts, and ads affect on-site activity.
GoHighLevel Visitor Devices & Technology Widget
The Devices & Technology widget shows which technologies visitors are using when they access your sites.
Common fields include:
- Device type (desktop, mobile, tablet)
- Operating system
- Browser
- Screen resolution or similar technical attributes
Use this widget to optimize page layouts and test responsive designs. If most traffic is mobile, you can prioritize mobile-first design and funnel testing.
How to Add GoHighLevel Visitor Data Widgets
You can place any Visitor Data Widget onto an analytics dashboard in GoHighLevel. Follow these steps to add them.
Step-by-Step: Adding a Visitor Data Widget
- Open your GoHighLevel account
Log in to your sub-account or location where you want to manage analytics.
- Navigate to the dashboard or analytics area
Go to the dashboard section that supports customizable widgets. This is usually under reporting or analytics in GoHighLevel.
- Click to add a new widget
Use the “Add Widget” or “+ Widget” button on the dashboard interface.
- Select the Visitor Data Widget type
In the widget picker, locate Visitor Data or Analytics widgets. Choose from:
- Visitor List
- Visitor Overview
- Visitor Sessions
- Visitor Devices & Technology
- Configure the widget settings
Set options such as:
- Date range (today, last 7 days, last 30 days, custom)
- Source (specific funnel, website, or all assets)
- Filters (device type, location, or other filters provided)
- Save and place the widget
Click Save or Add to confirm. Drag and drop the widget to reposition it on the dashboard, if supported by your layout.
Configuring GoHighLevel Visitor Filters and Time Ranges
Accurate reporting in GoHighLevel depends on proper configuration of filters and time ranges in your Visitor Data Widgets.
Adjusting the Date Range
Most Visitor Data Widgets include a date range selector. To adjust:
- Open the widget settings or options menu.
- Select a predefined range such as:
- Today
- Yesterday
- Last 7 days
- Last 30 days
- Custom range
- Apply the range to refresh the analytics display.
Use shorter ranges for active campaigns and longer ranges for strategic reviews.
Applying Filters to Visitor Data
Filters help narrow down data in GoHighLevel so you can answer specific questions, such as “How many mobile visitors are using a certain funnel?”
Typical filter types include:
- Device filters – show only desktop, mobile, or tablet sessions.
- Traffic source filters – focus on a specific campaign or channel, where available.
- Asset filters – limit the widget to a particular website or funnel.
Combine multiple filters to see detailed performance segments and guide design or campaign decisions.
Using GoHighLevel Visitor Data in Your Workflow
Once your Visitor Data Widgets are active, you can turn raw data into action in GoHighLevel.
Optimize Funnels and Pages
- Use Visitor Overview and Sessions data to spot pages with high traffic but low engagement.
- Check Devices & Technology to ensure your most-used devices see a fast, optimized layout.
- Review Visitor List entries to identify where leads drop off in your funnel.
Support and Sales Follow-Up
- Match Visitor List records to contacts when possible to see what pages a lead visited.
- Use that context in outreach, offering relevant resources or solutions.
- Align your sales scripts with high-traffic content and top-performing pages shown in GoHighLevel analytics.
Troubleshooting GoHighLevel Visitor Data Widgets
If Visitor Data Widgets do not display as expected in GoHighLevel, review the following checks.
Check Tracking Configuration
- Ensure the correct tracking scripts or built-in tracking options are enabled on your sites and funnels.
- Verify you are viewing the correct sub-account or location.
- Confirm that your selected date range covers the period when traffic occurred.
Verify Filters and Asset Selection
- Remove or loosen filters to see if data appears.
- Confirm the widget is pointed to the right website or funnel.
- Compare with other reporting areas inside GoHighLevel to confirm whether overall traffic is present.
Learn More About GoHighLevel Visitor Data
To dive deeper into technical details and the latest changes to Visitor Data Widgets in GoHighLevel, review the official help article here: Visitor Data Widgets Documentation.
If you need strategic help implementing CRM and analytics systems, you can also explore consulting resources such as Consultevo for broader marketing and automation guidance.
By combining well-configured Visitor Data Widgets with consistent testing and optimization, your GoHighLevel dashboards can become a central hub for understanding traffic, engagement, and conversion performance across every website and funnel you manage.
Need Help With ClickUp?
If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.
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