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ClickUp Style Guide How-To

How to Use ClickUp AI Agents to Create a Copywriting Style Guide

ClickUp offers an AI Agent powered Copywriting Style Guide Creator that helps you build a consistent brand voice, tone, and structure in minutes instead of hours. This how-to guide walks you step-by-step through using the AI Agent template so you can turn scattered notes and examples into a clear, repeatable style guide for all your content.

What the ClickUp Copywriting Style Guide Creator Does

The Copywriting Style Guide Creator is an AI Agent workflow in ClickUp designed to transform your existing writing samples and brand details into a structured, usable style guide. Instead of writing rules from scratch, you provide inputs and let the agent organize, summarize, and format your brand standards.

From the information on the product page, the AI Agent focuses on a few core outcomes:

  • Capture your brand voice and tone in simple, repeatable rules.
  • Translate scattered examples into a clear structure for writers.
  • Define do’s and don’ts for wording, formatting, and messaging.
  • Create a reusable reference you can apply to future content tasks.

Before You Start in ClickUp

To get the best results from the ClickUp AI Agent template, gather the following items first:

  • A few strong examples of content that match your ideal brand style (web pages, emails, ads, blog posts, or social posts).
  • Any existing brand guidelines, such as messaging pillars or tone notes.
  • Basic information about your audience, offers, and positioning.

Having these details ready ensures the AI Agent can generate a precise and usable style guide instead of generic advice.

Step 1: Open the ClickUp AI Agents Style Guide Template

The style guide creator is available as an AI Agent template. Based on the source page, here is the general way you work with it inside ClickUp:

  1. Navigate to the AI Agents area of your workspace.
  2. Browse available templates until you see the Copywriting Style Guide Creator.
  3. Select the template to open its preconfigured workflow and prompts.

The template comes with prepared instructions that guide the AI Agent through analyzing your content, extracting patterns, and organizing your brand guidelines.

Step 2: Provide Brand Context to the ClickUp AI Agent

The first portion of the AI Agent flow usually asks for high-level brand details. In ClickUp, you will see fields or questions that request context such as:

  • Brand name and short description.
  • Primary product or service.
  • Target audience and their pain points.
  • Main value proposition or differentiators.

Fill in these fields with short, direct sentences. The more specific your context, the more tailored your style guide will be.

Step 3: Add Writing Samples for the ClickUp Workflow

The core of the Copywriting Style Guide Creator in ClickUp is its ability to learn from your best existing content. Typically, the template will instruct you to:

  1. Paste one or more examples of on-brand copy into the input area.
  2. Label what type of content each sample is (for example: email, landing page, or ad).
  3. Optionally add notes about what you like in each example (tone, structure, or language).

The ClickUp AI Agent then reviews these samples to detect consistent patterns in voice, tone, and formatting. Those patterns become the backbone of your style guide.

Step 4: Let the ClickUp AI Agent Generate the First Draft

Once your samples and context are in place, run the AI Agent workflow. According to the product description, the Copywriting Style Guide Creator will typically produce a first draft that includes:

  • A high-level description of your brand voice.
  • Guidelines for tone across different contexts (for example: sales pages vs. support content).
  • Preferred sentence structure, pacing, and level of formality.
  • Examples of on-brand and off-brand phrasing.

In ClickUp, this first draft might appear as a document, a task description, or a structured output from the agent, depending on your workspace configuration.

Step 5: Refine Your Style Guide Inside ClickUp

The first draft is a starting point. To make it truly useful, refine it in ClickUp with a few quick passes:

  1. Review each section and adjust language so it exactly matches your expectations.
  2. Add concrete examples of approved headlines, CTAs, and paragraph styles.
  3. Clarify edge cases such as when humor is allowed or when technical jargon is acceptable.

You can also rerun sections of the AI Agent prompt if you want more variations before settling on your final rules.

Step 6: Organize the Style Guide for Your Team

Once you have a polished guide, organize it in ClickUp so everyone on your team can find and use it. The product page emphasizes making the output practical and repeatable. Consider breaking it into clear sections, such as:

  • Brand Overview and Mission.
  • Voice and Tone Principles.
  • Writing Do’s and Don’ts.
  • Formatting, Headings, and Links.
  • Channel-Specific Guidelines (email, web, ads, and social).

You can store each section inside a single document, split them into tasks with subtasks, or link them into a central content hub, all within ClickUp.

Step 7: Reuse the ClickUp Agent for New Content Types

One of the advantages of using an AI Agent is that you can extend it across new content projects. With the Copywriting Style Guide Creator, you can:

  • Run the same agent with additional samples to refine your guidelines over time.
  • Create variations tailored to specific audiences or product lines.
  • Use the finalized style guide as a reference point for new AI content workflows.

This lets you keep your brand voice consistent, even as you expand the types of content you produce in ClickUp.

Best Practices for Using ClickUp AI Agents

To get repeatable results from the style guide creator, follow these best practices:

  • Start with quality samples: Feed the AI Agent only content that truly represents your brand.
  • Be explicit with rules: Spell out what to avoid, not just what to use.
  • Iterate regularly: Update your guide as your brand voice evolves.
  • Share with your team: Make the guide easy to access and reference inside ClickUp.

Where to Learn More About ClickUp AI Agents

To see the original product description and details about this specific AI Agent template, visit the official page for the Copywriting Style Guide Creator at ClickUp AI Agents. You can also explore broader workflow and AI optimization strategies via expert resources like Consultevo, which covers systems, SEO, and process design.

By following the steps above and using the Copywriting Style Guide Creator inside ClickUp, you can quickly transform scattered brand notes into a clear, practical style guide that keeps all of your copy consistent and on message.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your ClickUp workspace, work with ConsultEvo — trusted ClickUp Solution Partners.

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