Evrim Aslan

Build a measurable content marketing strategy by defining audience needs, assigning owners, validating workflows, tracking outcomes, and maintaining useful content.

Choose content optimization tools by operational job, then use clear owners, data-grain checks, and distinct measures to turn outputs into reviewed decisions.

Build a practical digital marketing analytics process that connects channel activity to qualified leads and revenue without overstating attribution.

Plan the reader’s next action, draft a clear request, use AI for bounded help, and apply the right checks before sending or following up.

Meta does not currently confirm exact Facebook cover-photo pixels or a 100 KB cap. Learn how to test a Page design on desktop and mobile before release.

Prepare access, audience, audio, and moderation before going Live, then compare each broadcast using metrics tied to clear reporting windows.

Build a qualified LinkedIn lead-generation system with better capture, validation, CRM handoff, exception handling, and sales-ready measurement.

Learn how to evaluate GEO statistics, use Google’s Search Console reporting, and measure cross-engine citations without confusing visibility with outcomes.

Connect marketing goals to measurable outcomes, targets, data sources, owners, and a review process that handles scope, attribution, and exceptions.

Set up GA4 with one supported tagging method, then verify stream identity, page coverage, event quality, duplicate tags, consent, and reporting grain.