BigCommerce automation with Zapier

Connecting BigCommerce to Zapier lets you automate tasks around orders, customers, and products so your store runs more smoothly with less manual work. This guide explains how to set up the integration, choose the right triggers and actions, and troubleshoot common connection issues based on the official BigCommerce app documentation.

What you need before connecting BigCommerce to Zapier

Before you start, confirm that your BigCommerce store and Zapier account are ready to work together. This avoids connection errors later in the setup process.

• An active BigCommerce store with admin access.
• A Zapier account with permission to create and manage Zaps.
• Access to any other apps you want to connect, for example your CRM, email marketing, or accounting tool.

You should also verify that your BigCommerce account is live and that you can log in directly, as Zapier will request authorization using those credentials.

How to connect BigCommerce and Zapier

To start using BigCommerce with Zapier, you first need to connect your store as a new app connection. The process happens within your Zapier account but uses secure BigCommerce authentication.

1. Sign in to your Zapier account.

2. Open the My Apps or Apps section.

3. Search for BigCommerce in the app directory.

4. Select BigCommerce, then choose to connect a new account.

5. When redirected, sign in to your BigCommerce store if needed.

6. Review the requested permissions and authorize Zapier to access your store data.

After authorization, your BigCommerce store appears as a connected account inside Zapier and is available to use as a trigger or action in your Zaps.

Creating your first BigCommerce Zapier workflow

Once the connection is in place, you can build automated workflows that react to store activity. Each workflow, called a Zap, starts with a trigger and continues with one or more actions.

Choose a BigCommerce trigger in Zapier

Triggers tell Zapier when to start a workflow based on BigCommerce events. Common examples include:

• New order created.
• Order status updated.
• New customer added.
• Product created or updated, depending on available options in the BigCommerce app.

1. In Zapier, click Create Zap.

2. Select BigCommerce as the trigger app.

3. Pick a trigger event that matches what you want to automate, for example a new order.

4. Choose your connected BigCommerce account.

5. Configure any trigger filters or store options that appear.

6. Test the trigger to pull in sample data from your store.

If the test returns data from BigCommerce, your trigger is ready for the rest of the Zapier workflow.

Set actions after BigCommerce events in Zapier

After a trigger fires, Zapier runs one or more actions in the same Zap. Actions send data from BigCommerce to other apps or back into your store, depending on which apps you pick.

Typical actions after a BigCommerce trigger include:

• Create or update a contact in your CRM.
• Add a subscriber to your email marketing list.
• Log an invoice or sale in your accounting tool.
• Send internal notifications to chat or email.

1. In the Zap editor, click + Add after your trigger step.

2. Choose the app that should perform the action.

3. Select the action event, such as creating or updating a record.

4. Map fields from the BigCommerce trigger (like customer name, email, or order total) into the action fields.

5. Test the action to make sure data flows correctly.

When all tests succeed, turn your Zap on. From then on, Zapier will automatically run the defined actions whenever the BigCommerce trigger occurs.

Managing your BigCommerce connection in Zapier

Over time, you may need to update, reconnect, or remove your BigCommerce account from Zapier. Managing the connection in a structured way keeps your automations reliable.

Update or reconnect a BigCommerce account in Zapier

If your store password or permissions change, existing Zaps can stop working until you refresh the connection.

1. Open the My Apps section in Zapier.

2. Locate your connected BigCommerce account.

3. Use the edit or reconnect option shown beside the connection.

4. Follow the BigCommerce sign-in prompts and reauthorize access.

After reconnecting, test affected Zaps to confirm that BigCommerce data is once again available in Zapier.

Remove a BigCommerce account from Zapier

If you no longer need a specific store connected to Zapier, you can remove it. Do this only after disabling or updating Zaps that use that connection.

1. In My Apps, find the BigCommerce account you want to delete.

2. Check which Zaps depend on this account so you can update them if needed.

3. Choose the delete or remove option next to the connection.

4. Confirm the removal when prompted.

Any Zaps still pointing to that BigCommerce connection will fail until you select a different account or app configuration in Zapier.

Troubleshooting BigCommerce and Zapier connection issues

Most problems between BigCommerce and Zapier come from missing permissions, outdated credentials, or configuration errors in a Zap. Reviewing the connection step by step will usually resolve the issue.

Check permissions and credentials

First, ensure that the user account you used in BigCommerce has the right level of access.

• Confirm you can log in to BigCommerce directly with the same credentials.
• Verify that the account has permission to view orders, customers, and products if your Zaps need that data.
• Reconnect the account in Zapier if credentials have changed.

Review BigCommerce settings inside Zapier

Next, inspect your Zap configuration to ensure each step is set up correctly.

• Open the Zap editor for the workflow that is failing.
• Retest the BigCommerce trigger step in Zapier and check for any error message.
• Confirm that you selected the correct store or environment if there are multiple options.
• Check field mappings in action steps that rely on BigCommerce data.

If tests return no sample data, confirm that your BigCommerce store actually has recent orders, customers, or products that match the trigger conditions.

Use official BigCommerce Zapier documentation

The most detailed, app-specific guidance lives in the official BigCommerce documentation for Zapier. You can find setup details, supported triggers and actions, and any known limitations on the BigCommerce section of the help center.

Review the official information here: BigCommerce section on Zapier Help Center.

Best practices for reliable BigCommerce automations in Zapier

To keep your BigCommerce workflows in Zapier dependable and easy to maintain, follow a few simple practices.

• Name Zaps clearly: Include the words BigCommerce and the target app plus the main action, for example, “BigCommerce to CRM – New order to deal”.
• Test with real data: Run live test orders or customer records in BigCommerce before turning on complex Zaps.
• Monitor task history: Use the task or run history in Zapier to see detailed logs if an automation does not behave as expected.
• Document changes: When you alter store permissions or Zap settings, keep a short change log so you can track the source of any new issue.

If you need additional strategic help designing automation systems around BigCommerce and Zapier, you can explore consulting resources like Consultevo for broader workflow and integration planning.

By connecting BigCommerce to Zapier, building targeted triggers and actions, and applying the troubleshooting steps described here, you can create stable, scalable automations that reduce manual tasks and keep your store data synchronized across all your tools.

Need Help With Zapier?

Work with ConsultEvo — a

Zapier Certified Solution Partner

helping teams build reliable, scalable automations that actually move the business forward.

Get Zapier Help