How to Use ClickUp to Distribute Digital Press Releases

ClickUp makes it easy to plan, write, review, and distribute a digital press release using AI Agents that follow your instructions and automate repetitive work.

This step-by-step guide shows you exactly how to use the Digital Press Release Distributor ClickUp AI Agent template so your announcements reach the right people with consistent, polished messaging.

What the ClickUp Digital Press Release Distributor Does

The Digital Press Release Distributor is a prebuilt ClickUp AI Agent designed to support your PR workflow from planning to distribution.

With this Agent you can:

• Plan press releases based on your brand goals and campaign timing
• Draft and refine release content in a consistent tone
• Summarize key points for journalists and executives
• Prepare email and social snippets from the same core message

The template lives on the official site at ClickUp Digital Press Release Distributor, where you can review the full Agent description and instructions.

Before You Start in ClickUp

Before running the Agent, gather a few essentials so the ClickUp workflow produces accurate and on‑brand content.

Key information to prepare

• Company overview and positioning
• Product, feature, or news details
• Target audience and media list type
• Launch date or embargo timing
• Brand voice guidelines and tone preferences

Having this ready allows the ClickUp AI Agent to generate a press release tailored to your campaign rather than generic content.

Set Up the ClickUp AI Agent Template

Follow these steps to start using the Digital Press Release Distributor template inside ClickUp.

1. Open the template page
   Go to the official template page for the Digital Press Release Distributor and review the overview, capabilities, and example outputs.

2. Add the Agent to your workspace
   From the template page, use the available option to add or activate the AI Agent inside your ClickUp workspace so it can be used in relevant Spaces or Folders.

3. Choose where to use it
   Select the ClickUp Space, Folder, or List dedicated to marketing, communications, or PR campaigns so your press release tasks stay organized with related work.

Configure ClickUp Inputs for Your Press Release

Once the Agent is available, provide clear inputs so the ClickUp automation produces relevant drafts.

Define your press release objective

Tell the Agent what you want to achieve, such as:

• Announce a new product or feature
• Share funding or acquisition news
• Promote an event, webinar, or partnership
• Highlight research, awards, or milestones

Use simple, direct language so ClickUp can interpret and structure the information accurately.

Share your core announcement details

In your instructions or relevant custom fields, include:

• Who is involved in the announcement
• What is new or important
• When timelines or dates matter
• Where locations or regions are relevant
• Why the news matters to your audience
• How customers, partners, or users are impacted

The more specific your details, the better the ClickUp Agent can generate a clear, newsworthy release.

Generate a Press Release Draft in ClickUp

With your information ready, you can use the ClickUp AI Agent to create an initial draft.

Run the Digital Press Release Distributor Agent

1. Create a new task for your announcement in ClickUp.

2. Open the AI options associated with the task or description field.

3. Select the Digital Press Release Distributor Agent from the list of available AI Agents.

4. Paste or type your prepared details and objectives into the prompt or intake fields.

5. Run the Agent to generate a full press release draft.

The Agent will output a structured release, typically including a headline, subheadline, body paragraphs, quotes, and boilerplate. You can store this directly in the ClickUp task description or a related document.

Refine style and tone with ClickUp

Use additional AI prompts or manual edits in ClickUp to adjust:

• Headline length, clarity, and impact
• Lead paragraph focus and news angle
• Quote placement and attribution
• Boilerplate consistency across releases

Because the Agent is built for digital press distribution, you can also request versions tuned for online audiences, such as shorter paragraphs and scannable formatting.

Prepare Distribution Assets with ClickUp

The same AI Agent can help you produce supporting assets needed for digital distribution while you stay inside ClickUp.

Create outreach copy variations

Use the Agent and additional prompts to generate:

• Personalized email pitches for journalists
• Brief announcement blurbs for newsletters
• Short social media posts aligned with the press release
• Executive summary paragraphs for leadership updates

Store each asset as subtasks or comments in ClickUp so your team can track approvals and versions in one place.

Organize media outreach in ClickUp

Set up subtasks or checklist items for:

• Priority journalist outreach
• Press list segments (industry, region, or topic)
• Follow‑up reminders after initial outreach
• Embargo and go‑live dates

Each item can include links to the final press release file and notes on responses, allowing ClickUp to serve as your central hub for PR coordination.

Collaborate and Approve Content in ClickUp

The platform is built for collaboration, making it simple to get approvals on press materials.

Use comments and tasks for reviews

• Tag stakeholders directly in task comments for feedback
• Assign subtasks for legal, brand, or executive review
• Track requested edits and resolve them one by one
• Maintain a revision history within the task or attached document

Because discussion and files stay attached to the same ClickUp task, everyone sees the latest version of the press release and related assets.

Launch and Iterate with ClickUp AI Agents

After your press release goes live, you can still use ClickUp AI Agents to summarize outcomes or repurpose content.

Post‑launch follow‑up

• Summarize coverage highlights for leadership
• Generate short internal updates from the main release
• Create follow‑up email templates for interested journalists
• Draft content for future blog posts or case studies based on the same news

Storing all of this inside ClickUp keeps your PR activity documented and searchable across campaigns.

Enhance Your ClickUp Strategy with Expert Support

If you want help designing a broader workflow around AI Agents, task structures, and reporting, consider working with specialists experienced in marketing systems and automation. For example, Consultevo focuses on building streamlined digital processes that can be adapted to ClickUp and other modern tools.

By combining the Digital Press Release Distributor template with clear instructions, organized tasks, and thoughtful collaboration, you can turn ClickUp into a dependable engine for consistent digital press releases from first idea to final distribution.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your ClickUp workspace, work with ConsultEvo — trusted ClickUp Solution Partners.

Get Help

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