How to Use Ad Campaign Templates in GoHighLevel

If you manage multiple client campaigns across tools like ClickUp and GoHighLevel, using ad templates can save hours of setup time. This guide walks you step by step through creating, editing, and launching ad campaigns from templates inside the Ad Manager so you can streamline your workflow and stay consistent across accounts.

The process described here is based on the official Ad Manager documentation and focuses on practical, repeatable actions you can use every day.

Accessing Ad Templates in GoHighLevel

Before you create a new campaign, you need to open the Ad Manager area where templates live.

1. Log in to your GoHighLevel account with the correct sub-account.
2. In the left-hand navigation, open the Marketing or Ads section (depending on your layout).
3. Select Ad Manager to view your campaigns and templates.
4. Locate the tab or section labeled Templates. This is where reusable ad campaign structures are stored.

Once you see the list of templates, you are ready to start working with them to build new campaigns quickly.

Create a New Ad Campaign from a GoHighLevel Template

Using a prebuilt campaign template in GoHighLevel lets you clone settings, structure, and creative in a single action.

1. In the Templates view of Ad Manager, browse the available templates created for your account.
2. Hover over the template you want to use, then click Create Campaign or a similar button (such as Use Template).
3. Give the new campaign a clear name that reflects the offer, audience, or client.
4. Confirm the target ad platform (for example, Facebook or Google) if prompted.
5. Click Continue or Next to load the campaign builder with all template settings prefilled.

At this point, your new campaign is a copy of the selected template and can be customized without changing the original template.

Configure Campaign Settings in GoHighLevel

After creating the campaign from a template, you can fine-tune core settings before launch.

GoHighLevel campaign basics

• Campaign Name: Use a consistent naming convention that includes client, offer, and date.
• Objective: Confirm the objective (leads, traffic, conversions) that was set in the template and adjust if necessary.
• Status: Keep the campaign in Draft mode while you adjust all details.

Budget and schedule in GoHighLevel

1. Open the Budget & Schedule section of your new campaign.
2. Select either a Daily Budget or Lifespan Budget depending on your strategy.
3. Enter the amount allocated for this campaign.
4. Set the Start Date and optionally an End Date for the ads.
5. Review the time zone to ensure it matches the client’s account settings.

These options typically inherit values from the template, but they should always be reviewed before you launch a new campaign.

Edit Ad Sets and Targeting in GoHighLevel

Templates usually include preconfigured ad sets or ad groups. You can keep these as is or customize them for your new audience.

Adjust audience targeting

1. Navigate to the Ad Sets (or equivalent) tab inside your campaign.
2. Select the ad set that came from the template.
3. Open the Audience or Targeting panel.
4. Confirm or modify:
   • Locations
   • Age ranges
   • Genders
   • Languages
   • Interests or custom audiences (for supported platforms)
5. Save the ad set once you are satisfied with the targeting.

Placement and optimization

• Check whether the template uses Automatic Placements or Manual Placements.
• Review optimization settings such as Conversion Event or Landing Page Views.
• Make sure the optimization goal is consistent with your primary objective and tracking setup.

By adjusting these options, you keep the structure from the template but tailor the reach to your specific campaign.

Customize Ad Creatives from GoHighLevel Templates

Creative elements from the template, such as images, videos, and primary text, can be reused or replaced quickly.

Edit ad content

1. Open the Ads section under your new campaign.
2. Choose an ad that was generated from the template.
3. Update the following fields as needed:
   • Primary Text
   • Headline
   • Description
   • Call-to-Action Button
4. Replace media assets (images or videos) with client-specific creatives while maintaining the original format.
5. Verify the Destination URL and tracking parameters.

Preview and quality checks

• Use the preview feature to see how your ad displays on different placements.
• Check spelling, grammar, and brand tone for every text field.
• Confirm that all tracking links, pixels, and events are correctly assigned.

Once the ads look correct, the campaign is ready for final review.

Launch and Manage Template-Based Campaigns in GoHighLevel

After all edits are complete, you can launch and manage your campaigns directly in the Ad Manager.

1. Return to the main campaign view inside GoHighLevel Ad Manager.
2. Ensure there are no warnings or required fields left incomplete.
3. Switch the campaign status from Draft to Active or click the Publish button.
4. Give the platform time to send the campaign to the connected ad network for review.
5. Monitor initial performance and make adjustments as needed to budgets, targeting, or creatives.

Template-based campaigns can be paused, edited, or duplicated at any time, which makes scaling successful structures much easier.

Best Practices for GoHighLevel Ad Templates

Working with templates is most effective when you maintain a clean, organized library.

• Standardize naming: Include funnel stage, objective, and client in every template name.
• Create variations: Build separate templates for lead generation, retargeting, and cold traffic.
• Document usage: Keep internal notes on when to use each template and which assets it expects.
• Review regularly: Retire outdated templates and update high-performing ones based on recent results.

When combined with a robust operating system and proper tracking, this approach helps agencies and teams deploy campaigns reliably.

Additional Resources

For the original reference material behind this walkthrough, see the official GoHighLevel help article here: Ad Manager – Create Ad Campaigns Using Templates.

If you need strategic help implementing these structures across multiple clients and services, you can also visit Consultevo for consulting and implementation support.

By following the steps above, you can quickly turn reusable ad templates into fully customized campaigns in GoHighLevel while keeping your workflow efficient and consistent.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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