GoHighLevel AI Agents Contest Guide

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GoHighLevel AI Agents Contest Guide

The 2025 AI Agents Contest from GoHighLevel is a unique chance to showcase your automation skills, even if you usually work in tools like ClickUp. This how-to guide walks you step by step through understanding the rules, preparing your account, building your agent, and submitting a qualified entry so you can compete for a share of the $50,000 prize pool.

This article is based on the official contest documentation provided by GoHighLevel and is designed to help you follow every requirement correctly.

What is the GoHighLevel AI Agents Contest?

The GoHighLevel AI Agents Contest 2025 is a global competition that rewards the most innovative and powerful AI agents built inside the GoHighLevel platform using the new AI Agents feature.

Creators compete for a total of $50,000 in cash prizes by submitting working AI agents that solve real business problems through automations, workflows and intelligent conversations.

Before you start building, it is essential to understand the contest framework and how GoHighLevel expects entries to be structured.

Key Dates and Eligibility for GoHighLevel Participants

Contest timeline

To participate effectively, you must be aware of the contest schedule defined by GoHighLevel.

  • Start date: The contest opens on the date indicated in the official announcement.
  • Submission deadline: All entries must be submitted before the final cutoff time mentioned in the rules.
  • Judging period: After submissions close, judges review all eligible GoHighLevel AI agents.
  • Winner announcement: Winners are announced publicly once judging is complete.

Always verify the latest official dates on the GoHighLevel AI Agents Contest page before submitting.

Who can enter

The contest is open to users who meet the GoHighLevel eligibility criteria, which typically include:

  • Having an active GoHighLevel account in good standing.
  • Complying with the platform terms of service and all contest rules.
  • Being of legal age to participate based on your jurisdiction.
  • Submitting only original work created by you or your team.

Check the official rules for any geographic limitations, team size limitations, or additional requirements that may apply to your situation.

How to Prepare Your GoHighLevel Account

Before building your entry, make sure your GoHighLevel environment is properly configured for AI Agents.

Step 1: Confirm access to AI Agents

  1. Log into your GoHighLevel account.
  2. Navigate to the section where AI Agents and related tools are located.
  3. Verify that you can create and configure AI Agents.

If you do not see the feature, check whether AI functionality is available on your plan or contact platform support.

Step 2: Organize your workspace

To keep your contest work clean and easy to manage, set up a dedicated structure inside GoHighLevel:

  • Create a separate sub-account or dedicated pipeline for your AI agent project, if applicable.
  • Label workflows, triggers, and assets clearly so judges can follow the logic.
  • Prepare any integrations or APIs that your agent will need.

Good organization will make it easier to produce clear documentation and video demonstrations later.

Planning a Winning GoHighLevel AI Agent

The core of your submission is a practical, impactful AI agent that uses GoHighLevel features creatively and reliably.

Define the problem your agent solves

Start with a concrete problem statement. Examples include:

  • Automating lead qualification through conversational flows.
  • Handling appointment scheduling and reminders.
  • Managing support FAQs and routing complex tickets.
  • Driving follow-up campaigns based on behavioral triggers.

Your goal is to build an AI agent in GoHighLevel that clearly improves efficiency, revenue, or customer experience.

Map the logic and user journey

Before configuring your agent, outline how users will interact with it:

  • Where the conversation starts (form, chat widget, SMS, social channel, etc.).
  • Key questions or decision points the agent will handle.
  • When to trigger workflows, tags, or pipeline movements inside GoHighLevel.
  • When to hand off to a human or other system.

Turn this outline into a simple flowchart or checklist you can follow as you build.

Building Your GoHighLevel AI Agent

Step 1: Create the AI agent

  1. In GoHighLevel, go to the AI Agents area.
  2. Click to create a new agent and give it a clear, descriptive name.
  3. Set the agent’s main purpose and role in the configuration settings.

Ensure the description aligns with the problem statement you defined earlier.

Step 2: Configure knowledge and prompts

Your AI agent will rely on well-structured prompts and knowledge sources:

  • Define system prompts that describe tone, scope, and behavior.
  • Add knowledge bases, documents, or FAQs as allowed by GoHighLevel.
  • Limit the agent to validated information so it remains accurate and safe.

Test the agent’s responses frequently and refine prompts to avoid confusion.

Step 3: Connect workflows and automations

To qualify as a strong contest entry, your AI agent should be integrated with real automations inside GoHighLevel.

  1. Create workflows that are triggered by agent events (such as new lead, booked appointment, or support request).
  2. Use tags, custom fields, pipelines, and tasks to track progress and outcomes.
  3. Configure notifications or handoffs to human team members where necessary.

The more clearly your automations align with a real business use case, the easier it is for judges to see the value of your GoHighLevel solution.

Testing and Optimizing Your GoHighLevel Entry

Functional testing

Before submitting, thoroughly test your agent in GoHighLevel:

  • Run multiple conversation paths and edge cases.
  • Confirm that workflows fire correctly and data is stored as expected.
  • Check for loops, dead ends, or confusing messages.
  • Verify that any external integrations behave correctly.

Performance and user experience

Judges will also care about user experience:

  • Keep replies concise and on-topic.
  • Use a friendly but professional tone matching the brand.
  • Minimize latency where possible.
  • Offer clear fallback messages when the agent is unsure.

Gather feedback from a few test users and make improvements based on their input.

How to Submit Your GoHighLevel AI Agent

Step 1: Prepare documentation

Most contests require a clear explanation of your project. Based on the official GoHighLevel guidelines, be prepared to include:

  • A short description of what your AI agent does.
  • The main business problem it solves.
  • A summary of the workflows and automations involved.
  • Any notable technical or creative features.

Step 2: Record a demo video

GoHighLevel expects a visual demonstration so judges can see your agent in action. When recording:

  • Show how a user starts interacting with the agent.
  • Walk through key conversation flows.
  • Demonstrate the resulting automations, such as records created or tasks triggered.
  • Keep the video clear, with legible text and audible narration.

Step 3: Complete the official submission form

  1. Visit the official GoHighLevel AI Agents Contest page.
  2. Find the submission or application form linked in the rules.
  3. Fill in all required fields, including project name, description, and your contact details.
  4. Upload your demo video link and any requested supporting information.
  5. Submit before the official deadline indicated by GoHighLevel.

After submission, watch your email and GoHighLevel notifications for any follow-up questions from the organizers.

Staying Compliant With GoHighLevel Contest Rules

To avoid disqualification, review the official rules again before sending your entry. Pay special attention to:

  • Ownership and originality of your work.
  • Restrictions on copyrighted data or content.
  • Privacy and data handling requirements.
  • Limits on multiple submissions or team entries.

When in doubt, follow the instructions on the official GoHighLevel help page or contact support for clarification.

Next Steps and Additional Resources

Once you have submitted your GoHighLevel AI agent, consider documenting your process and results for your own clients or internal team. You can also explore additional automation strategies and AI implementation support at Consultevo, which offers resources on systems, automation, and marketing operations.

For the latest updates, prize details, and any rule changes, always refer to the official GoHighLevel documentation linked above. Following this guide carefully will help you create a compliant, high-impact AI agent and maximize your chances in the 2025 AI Agents Contest.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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