GoHighLevel Branded App Builder How-To Guide

If you manage multiple platforms like ClickUp and GoHighLevel, keeping your mobile experience consistent is critical. This guide shows you step by step how to use the GoHighLevel branded mobile app builder to customize your in-app form, branding, and client experience using the in-app form and customizer tools.

The process is handled inside the Agency view and lets you define the information you collect from sub-accounts, control how your brand appears, and preview the mobile app before you submit changes.

What Is the GoHighLevel Branded Mobile App Builder?

The GoHighLevel branded mobile app builder is an Agency-level tool that lets you configure a white-labeled mobile app experience for your clients and sub-accounts. Rather than sending users to a generic app, you can guide them through an in-app form and show your own name, logo, and branding.

From this builder, you can:

• Collect key business details from sub-accounts via a guided in-app form.
• Configure prompts and sections in the form to match your onboarding flow.
• Preview how the mobile app will look for your users.
• Align the GoHighLevel mobile experience with your agency brand.

Accessing the GoHighLevel Branded App Builder

To start using the builder, you must be inside the Agency view of your GoHighLevel account and have the branded app feature enabled on your plan.

1. Log in to your Agency GoHighLevel account.
2. Open the menu where your white-labeled options and mobile app settings are located.
3. Locate the section for the Branded Mobile App Builder or similar wording in your Agency settings.
4. Click to open the branded app builder interface.

Once you are inside the builder, you will see options to control the in-app form and visual customizations for the mobile app experience that your sub-accounts will see.

Configuring the GoHighLevel In-App Form

The in-app form is a key part of the branded mobile app flow. It determines which details GoHighLevel collects from new or existing sub-accounts when they access your branded app. Use it to standardize onboarding and ensure you capture the right data each time.

Key Elements of the GoHighLevel In-App Form

Inside the builder, you will typically find several configurable components for the in-app form:

• Intro text: A short welcome message that appears when users start the form.
• Field labels: Names for each input field, such as Business Name, Email, Phone, Website, and Industry.
• Help text or descriptions: Extra clarifications that appear under or near fields.
• Required vs optional fields: Toggle which fields users must complete.
• Order of questions: Arrange the flow to match your onboarding logic.

Step-by-Step: Editing the GoHighLevel In-App Form

1. Inside the branded app builder, navigate to the tab or section labeled In-App Form or similar.
2. Review the default form layout provided by GoHighLevel.
3. Click each field to edit its label, placeholder text, and whether it is required.
4. Add new fields if allowed by your configuration, matching the data you want to collect.
5. Use drag-and-drop (where available) to reorder fields for a smoother user experience.
6. Update the welcome or introduction message so users know why they are filling out the form.
7. Save your changes and use the preview option inside the builder to see how the form will look inside the mobile app.

Keep the form focused. Request only the details you truly need so that users can complete onboarding quickly while maintaining data quality.

Using the GoHighLevel Branded App Customizer

Apart from the data you collect, you can also adjust how the mobile app looks and feels. The GoHighLevel customizer section in the branded app builder helps you align the interface with your agency identity.

Visual Branding Options in GoHighLevel

Depending on your plan and configuration, you can usually manage:

• App name: The brand title that appears under the app icon and in some app screens.
• App icon and logo: The main visual elements users see on their mobile devices.
• Color scheme: Primary and secondary colors that are used for buttons, headers, and highlights.
• Login and splash screens: Visuals that appear when the app loads or on sign-in screens.

Each of these elements should be updated to match your agency guidelines so that your GoHighLevel mobile app feels fully white-labeled and consistent across channels.

Step-by-Step: Customizing the GoHighLevel App Look

1. From within the branded app builder, open the Customizer or Branding tab.
2. Enter the display name you want associated with your GoHighLevel branded app.
3. Upload your app icon and logos according to the required dimensions and file types.
4. Set primary and accent colors that match your brand palette.
5. Adjust any optional screens or background images such as splash or login screens.
6. Use the built-in preview to confirm that text is readable and visuals are clear.
7. Save your configuration once everything looks correct.

Previewing and Testing Your GoHighLevel Branded App

Before rolling out the branded app to your sub-accounts, review how all changes appear in context. The GoHighLevel builder typically offers preview options so you can validate both the form and visual branding.

1. Inside the builder, locate the preview controls for the mobile app.
2. Walk through the in-app form exactly as a new client would.
3. Verify field labels, required fields, and instructions are accurate and easy to understand.
4. Check that your logo, colors, and app name render correctly on all preview screens.
5. Note any inconsistencies or confusing steps, then go back to the form or branding sections to refine them.

If possible, share the preview with teammates or a test account to gather additional feedback before finalizing the app configuration.

Submitting and Managing Your GoHighLevel Branded App

Once your in-app form and customizations are ready, you will typically follow the submission process outlined in the GoHighLevel branded app builder documentation. This can include sending your configuration for review or deployment according to the platform’s publishing rules.

To make sure you are following the latest requirements, review the official article on the branded mobile app builder and in-app form here: GoHighLevel branded mobile app builder documentation.

After deployment, you can return to the builder any time to update fields, adjust colors, or refine the onboarding questions. Changes may require additional review or time before they appear in live app stores, depending on how your branded app is configured.

Best Practices for Your GoHighLevel Branded App

To create an efficient and client-friendly experience with your GoHighLevel branded mobile app:

• Keep the in-app form short and focused on essential details.
• Use clear, non-technical language for form labels and instructions.
• Align colors and icons with the rest of your agency collateral.
• Test the onboarding flow at least once per quarter to ensure it still matches your process.
• Update your help documentation and onboarding emails so they reference the branded app correctly.

For agencies looking for additional strategy and implementation help with GoHighLevel and other marketing systems, you can explore consulting resources such as Consultevo, which focuses on optimization and integrations for digital agencies and SaaS businesses.

By carefully configuring the in-app form and using the customizer tools, you ensure your GoHighLevel branded mobile app delivers a professional, consistent, and streamlined experience for every sub-account you onboard.

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