Color Picker Guide in GoHighLevel

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How to Use the Color Picker in GoHighLevel Funnels and Websites

If you are moving designs from tools like ClickUp into your funnel or site, the built-in color picker in GoHighLevel makes matching your brand colors fast and accurate. This guide explains how to use the color picker inside GoHighLevel funnels and websites so you can reuse exact colors without manual guesswork.

The color picker lets you sample colors from any element on your page and automatically apply them elsewhere. It is especially useful when you want consistent branding across multiple sections and steps in your funnels or websites.

Where the GoHighLevel Color Picker Is Available

The color picker is available directly inside the funnel and website builder whenever you edit design elements that have a color setting. You will typically see it anywhere you can change:

  • Background colors
  • Text colors
  • Button colors
  • Border or outline colors
  • Column or row background colors

In each of these locations, GoHighLevel provides a color input box, a color preview swatch, and advanced options for entering values like HEX codes. The color picker tool is attached to these controls so you can select existing colors visually from your layout.

Opening the GoHighLevel Color Picker

To start using the color picker in the builder, follow these general steps:

  1. Open the funnel or website you want to edit.
  2. Click Edit to launch the GoHighLevel page builder.
  3. Select the section, row, column, or element (such as text or a button) whose color you want to adjust.
  4. In the settings panel on the left, locate the color field (for example, Background Color or Text Color).
  5. Click the color square or the current color value to open the color controls.

When the color controls are open, you will see standard color sliders and fields, plus an eyedropper icon that activates the color picker.

Using the GoHighLevel Eyedropper Tool

The eyedropper icon is what enables the color picker functionality in GoHighLevel. It allows you to copy a color from any visible element on your current page.

Steps to Pick a Color from Your Page

  1. In the color settings panel, click the small eyedropper icon next to the color control.
  2. Your cursor will change to a color picker indicator.
  3. Move your cursor over the page preview until you see a small preview of the color under the crosshair.
  4. Click on the exact area whose color you want to capture (for example, a button, background section, or text).
  5. The chosen color will be applied immediately to the selected element and the color value will appear in the color field.

This method makes it simple to match colors between different elements without manually entering codes. Once you pick a color, GoHighLevel stores it in the current color control so you can see and reuse the exact value.

Tips for Accurate Color Selection in GoHighLevel

  • Zoom in on the builder preview if you need to target small elements precisely.
  • Hover around edges slowly to ensure you are picking the correct shade or gradient area.
  • Use the same picked color for both text and background elements if you want fully aligned branding.

Copying and Reusing Colors Across GoHighLevel Elements

After you capture a color using the picker, you can reuse it across your funnel or website inside GoHighLevel by copying the color value.

Copying the Color Code

  1. Open the color control on the element that already uses the correct color.
  2. Look for the HEX or RGBA value in the color field (for example, #123456).
  3. Select the value and copy it (Ctrl+C or Command+C).

You can now paste this color wherever you need an exact match.

Pasting the Color into Another Element

  1. Select the new element you want to style (such as another button or section).
  2. Open its color controls in the builder.
  3. Click into the color value field.
  4. Paste the previously copied color value (Ctrl+V or Command+V).
  5. The element will immediately adopt the same color, giving you consistent visuals throughout your GoHighLevel layout.

Using copy and paste with the sampled color code ensures that every instance of your brand color is identical, even when applied to multiple funnels, pages, or steps.

Best Practices for Color Management in GoHighLevel Funnels

To keep your funnels and websites visually consistent, combine the color picker and value copying with a few simple practices in GoHighLevel.

Define a Small Set of Brand Colors

  • Choose primary, secondary, and accent colors once using the color picker.
  • Copy and paste the resulting HEX values into a brand document or note.
  • Refer back to those codes whenever you design new GoHighLevel pages.

Reuse Colors Instead of Creating New Ones

  • Use the eyedropper to pick from existing elements, not from random areas.
  • Avoid slightly different shades unless it is intentional.
  • Test readability by pairing your chosen colors with white or dark text.

Keep Headers, Buttons, and Links Consistent

  • Apply one standard color to all primary call-to-action buttons.
  • Use the same color for menu links and key navigation elements.
  • Use the color picker whenever you introduce a new section that should match an existing style.

Troubleshooting the GoHighLevel Color Picker

If the color picker does not behave as expected in the GoHighLevel builder, consider the following checks:

  • Eyedropper not activating: Make sure you are clicking directly on the eyedropper icon and that the builder has fully loaded.
  • Wrong color selected: Zoom in on the page and try again; gradients, shadows, or overlapping elements can slightly change the picked color.
  • Color not updating the element: Confirm that you are editing the correct element and that no global styling or theme override is in place.

If problems persist, you can review the official documentation provided by the platform at this GoHighLevel color picker help article.

Additional Resources for Optimizing GoHighLevel Funnels

Once you are comfortable using the color picker in GoHighLevel, you can focus on conversion optimization, layout, and automation. For broader strategy, implementation, and funnel optimization support, explore expert resources at Consultevo, which provides consulting and services for marketing and automation platforms.

By mastering the color picker and value copying features, you ensure that every page and funnel step built in GoHighLevel maintains a consistent, professional visual identity that supports your brand and improves user experience.

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