How to Connect Google Ads with GoHighLevel CRM
If you use ClickUp or other project tools to manage campaigns, integrating Google Ads with GoHighLevel helps you close the loop between ad spend and real CRM data. This guide walks you step by step through connecting your Google Ads account so you can sync leads, track conversions, and manage campaigns directly inside your CRM.
Why Connect Google Ads to GoHighLevel
Connecting Google Ads to GoHighLevel allows you to bring ad performance and lead activity into one place. Once connected, you can:
- View and manage Google Ads campaigns inside your CRM.
- Track which ads and keywords generate leads and opportunities.
- Use CRM data to improve targeting and budget decisions.
- Simplify reporting across your marketing funnel.
This integration keeps your advertising data aligned with sales and marketing workflows so your team can make better decisions faster.
Prerequisites for Google Ads and GoHighLevel Integration
Before you connect Google Ads with GoHighLevel, make sure you have:
- An active Google Ads account with admin access.
- Admin or appropriate permissions for your GoHighLevel account.
- Access to the correct sub-account (location) in your CRM where you want to connect Google Ads.
Having the right access ensures the connection process works smoothly and that data syncs to the correct GoHighLevel account.
How to Connect Google Ads in GoHighLevel
Follow these steps to link your Google Ads account to your CRM.
Step 1: Open the GoHighLevel Sub-Account
- Log in to your GoHighLevel dashboard.
- Select the specific sub-account (location) where you want to integrate Google Ads.
All campaign and tracking settings for Google Ads will be tied to this chosen sub-account inside GoHighLevel.
Step 2: Go to Settings in GoHighLevel
- Inside the selected sub-account, locate the left-hand sidebar.
- Click on Settings to open configuration options.
Settings is where GoHighLevel centralizes integrations, including Google Ads.
Step 3: Open the Integrations Section
- Within Settings, find and click on the Integrations tab.
- Look for the section related to Google services or Google Ads.
This area lists all integration options available for your GoHighLevel location, including the Google Ads connector.
Step 4: Start the Google Ads Connection
- Locate the Google Ads integration tile or option.
- Click the button labeled Connect or similar.
GoHighLevel will now redirect you to a Google sign-in flow where you can authorize access for the integration.
Step 5: Sign In with Your Google Account
- Choose the Google account that owns your Google Ads profile.
- Sign in with your email and password if prompted.
- If you manage multiple Google Ads accounts, select the correct one during this process.
Make sure you select an account that has the right permissions to manage campaigns and view reporting, so GoHighLevel can access all required data.
Step 6: Grant Permissions to GoHighLevel
- Google will show a list of permissions requested by GoHighLevel.
- Review the requested access scopes, which typically include viewing and managing your Google Ads campaigns.
- Click Allow to approve the connection.
Approving these permissions enables GoHighLevel to retrieve campaign information, costs, and performance data from Google Ads.
Step 7: Confirm Connection Status
- After accepting permissions, you will be redirected back to your GoHighLevel Integrations page.
- Locate the Google Ads integration status indicator.
- Confirm that it now shows as Connected or active.
If the integration shows as connected, your Google Ads account is successfully linked to the chosen sub-account inside GoHighLevel.
Managing Google Ads Data in GoHighLevel
Once integrated, GoHighLevel can synchronize specific data from Google Ads into your CRM. While exact features may depend on your account level and configuration, you can typically:
- View campaign, ad group, and keyword performance metrics.
- Associate incoming leads with specific Google Ads campaigns.
- Use CRM pipelines to track deals sourced from paid search.
This connection allows your team to see which campaigns are generating high-value leads and adjust budgets or messaging accordingly.
Using GoHighLevel for Optimization
With Google Ads data inside GoHighLevel, you can:
- Trigger automations based on lead source or campaign.
- Segment contacts who came from specific ad groups.
- Measure downstream revenue from paid search channels.
These capabilities help you go beyond click-through metrics and focus on actual revenue and pipeline impact.
Troubleshooting the GoHighLevel Google Ads Connection
If you run into issues connecting Google Ads with GoHighLevel, check the following:
- Confirm you are logged into the correct Google account during the authorization flow.
- Verify you have admin or necessary permissions in both Google Ads and GoHighLevel.
- Ensure pop-up blockers do not interfere with the Google authorization window.
If problems persist, review the official connection instructions on the GoHighLevel help center page for Google Ads or contact platform support.
Best Practices After Connecting Google Ads to GoHighLevel
After your accounts are connected, follow these recommendations to make the most of the integration:
- Standardize naming: Use consistent naming conventions for campaigns and ad groups to match CRM reporting.
- Track lead quality: Monitor which Google Ads campaigns deliver qualified opportunities in GoHighLevel pipelines.
- Align automations: Build workflows that tag or nurture leads based on their Google Ads source.
- Review regularly: Check integration status and data sync periodically to ensure everything is working correctly.
Additional Resources for GoHighLevel Users
To expand your CRM and marketing automation setup around Google Ads and GoHighLevel, you may want expert guidance on funnels, tracking, and optimization. You can explore consulting and implementation resources at Consultevo for advanced strategies.
For official, up-to-date instructions and screenshots related to connecting Google Ads with your CRM, always refer to the dedicated article in the GoHighLevel documentation.
Conclusion: Streamline Ads and CRM with GoHighLevel
By linking Google Ads directly into your GoHighLevel account, you centralize performance data, lead tracking, and automations in a single platform. Following the steps in this guide—opening the correct sub-account, navigating to Settings, launching the integration, authorizing Google access, and confirming status—ensures your ads and CRM stay synchronized. With the connection in place, you can measure real business outcomes from your paid search efforts and continually refine your campaigns for better results.
Need Help With ClickUp?
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