How to Use GoHighLevel Conversations Group Chat for SMS

GoHighLevel offers a powerful Conversations Group Chat feature that lets you manage multi-person SMS threads directly inside your CRM, similar to team collaboration tools like ClickUp but focused on customer messaging. This guide walks you step by step through setting up, using, and managing SMS group conversations inside your GoHighLevel account.

What Is GoHighLevel Conversations Group Chat?

The Conversations Group Chat feature in GoHighLevel allows you to send and receive SMS messages with multiple recipients in a single threaded view. Instead of managing several separate one-to-one conversations, you can handle a shared group dialogue from one place.

The current functionality is specifically designed for SMS, so it is ideal for situations like:

• Coordinating with several contacts for an event or appointment
• Connecting a client, a salesperson, and a support agent in one thread
• Keeping a small group updated with time-sensitive information

All replies in the group are visible inside the same conversation in GoHighLevel, which helps your team see the full context of the discussion.

Where to Access GoHighLevel Group Chat

You will find Group Chat inside the main Conversations area of GoHighLevel. Once you open Conversations, you can select or create a message thread and then add multiple participants to turn it into a group chat.

Before you start, make sure:

• Your location is using an active phone number inside GoHighLevel.
• Each contact you want to add has a valid mobile number saved in their contact record.
• You have permission to send SMS to those contacts according to local regulations.

How to Start a New GoHighLevel SMS Group Chat

To start a new SMS group conversation in GoHighLevel, follow these steps:

Step 1: Open Conversations in GoHighLevel

1. Log in to your GoHighLevel account.
2. Choose the correct sub-account or location where you want to send messages.
3. Click on the Conversations tab in the left menu.

This will open your existing message threads, including any individual or group SMS conversations.

Step 2: Create a New Conversation

1. In Conversations, click the button to start a new conversation (usually labeled New, Compose, or with a plus icon).
2. Search for and select the first contact who should be part of the group chat.
3. Confirm that the contact has a valid phone number listed.

This creates the base conversation that you will convert into a group chat.

Step 3: Add More Contacts to the GoHighLevel Group Chat

1. Inside the new conversation view, look for the option to add participants or add contacts.
2. Click the control to add more members to the thread.
3. Search for each additional contact by name, email, or phone number.
4. Select the contacts you want to add to the SMS group.

Once added, these contacts will receive SMS messages as part of the same group conversation.

How to Send Messages in a GoHighLevel SMS Group

Sending messages in a GoHighLevel SMS group works almost the same as sending any other text in the platform.

Step 4: Type and Send Your Group Message

1. Click into the message box at the bottom of the conversation.
2. Type your SMS message clearly and keep it concise.
3. Optionally, use templates or custom values supported by GoHighLevel for personalization (for example, using a contact’s first name).
4. Click Send to deliver the message to every member of the group.

Each recipient receives the text on their phone number, and replies come back into the same GoHighLevel Conversations thread.

Step 5: View and Track Replies in GoHighLevel

All incoming replies from group participants will appear chronologically in the shared conversation view. Within GoHighLevel, you can:

• See which contact sent each reply.
• Scroll to review previous messages in the group.
• Assign the conversation to different team members for follow-up, if needed.

This makes it much easier to keep track of multi-person conversations compared to jumping between several one-to-one messages.

How to Manage Participants in GoHighLevel Conversations Group Chat

During the life of a group chat, you may need to update who is included. GoHighLevel allows you to manage group participants directly from the conversation.

Step 6: Add New Participants

1. Open the group conversation in GoHighLevel.
2. Find the participant or group settings panel (often displayed in the sidebar or near the conversation header).
3. Click the option to add participants.
4. Search and select the new contacts you want to add.

New contacts will begin receiving messages from the point they are added and can reply into the same thread.

Step 7: Remove Participants When Needed

1. Inside the same group settings area, locate the list of current members.
2. Click the remove or delete icon next to the participant you want to remove.
3. Confirm the action when prompted.

After removal, that contact will no longer receive new messages from the group, and they will not be able to reply into the conversation.

Best Practices for Using GoHighLevel SMS Group Chat

To get better results with GoHighLevel Group Chat, keep these practices in mind:

• Obtain proper consent: Only message contacts who have opted in to receive SMS from you.
• Keep groups focused: Create separate groups for different topics or campaigns to avoid confusion.
• Use clear intros: Introduce all participants and the purpose of the group in your first message.
• Respect quiet hours: Schedule or time messages to avoid sending during inappropriate hours.
• Monitor responses: Assign a team member to watch the thread and respond quickly.

Troubleshooting GoHighLevel Group Chat Issues

If your SMS group chat in GoHighLevel is not working as expected, review these common areas:

• Phone number configuration: Ensure your location phone number is active and correctly set in your GoHighLevel settings.
• Contact details: Verify that each contact has a valid mobile number with the correct country code.
• Message limits or carrier rules: Some carriers or regions may restrict bulk or group SMS.
• Permissions: Check that your user role has access to Conversations and messaging features.

For more detailed technical behaviors and limitations, refer to the official documentation here: GoHighLevel Conversations Group Chat for SMS.

Next Steps to Enhance Your GoHighLevel Setup

Once you are comfortable using group chat, you can expand your GoHighLevel usage by integrating it with pipelines, workflows, and automated follow-up. Proper configuration ensures your team can respond quickly and keep all communication centralized.

If you want strategic help implementing GoHighLevel, optimizing funnels, or improving automation, you can explore implementation and consulting services at Consultevo.

By following the steps in this guide, you can confidently set up and manage SMS group chats in GoHighLevel Conversations, keep your team aligned, and deliver a smoother messaging experience to your contacts.

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