Customize Forms in GoHighLevel Funnels
If you use tools like ClickUp to manage projects, you can streamline your funnel builds by learning how GoHighLevel forms work inside funnels. This guide explains step by step how to customize forms using the built-in form builder while keeping your current funnel layout intact.
By the end, you will know how to open the form builder from a funnel step, edit fields, adjust settings, and save changes without breaking your existing design.
Understanding GoHighLevel Funnel Forms
In GoHighLevel, forms placed inside funnel steps are controlled by the main form builder, not directly by the funnel page editor. This means:
- The visual size and position of the form are controlled inside the funnel step editor.
- The actual fields, labels, and internal form settings are managed in the standalone form builder.
- Any change you make in the form builder automatically updates every funnel step that uses that form.
This separation makes it easier to reuse forms across multiple funnels while keeping the page layout flexible.
Access the Form Builder from a GoHighLevel Funnel
To customize a form that is already placed inside a funnel step, you must first open it in the GoHighLevel form builder.
Step 1: Open the GoHighLevel Funnel Editor
- Log in to your GoHighLevel account.
- Go to the Funnels section in the left-side menu.
- Select the funnel that contains the form you want to edit.
- Click on the specific funnel step (page) where the form appears.
- Click Edit Page to open the funnel editor.
Once the funnel page is open, you will be able to select the form element directly on the canvas.
Step 2: Open the Form in the GoHighLevel Form Builder
- In the funnel editor, click on the form element on the page.
- Look at the right-hand settings panel for the form element options.
- Locate and click the Open in Form Builder button or link.
This action opens the standalone GoHighLevel form builder in a new tab or window, showing the same form that is used on your funnel page.
Edit Fields Inside the GoHighLevel Form Builder
After opening the form builder, you can modify the content and structure of your form.
Step 3: Add New Fields
- In the form builder, find the fields panel on the left side.
- Drag a field type (for example, Input, Email, Phone, Text Area, or Checkbox) onto the form area.
- Drop the field where you want it to appear in the form.
You can repeat this process to build out longer forms tailored to your funnel goals, such as lead capture, application, or survey-style forms.
Step 4: Edit Existing Field Settings
- Click on any existing field inside the form preview.
- Use the settings panel (usually on the right) to change:
- Field label (the text users see)
- Placeholder text
- Required or optional status
- Field type or options (for dropdowns, radio buttons, or checkboxes)
These settings let you align the form with your funnel messaging while keeping the structure managed inside GoHighLevel.
Step 5: Reorder or Remove Fields
- To reorder fields, click and drag a field up or down within the form.
- To remove a field, select it and click the delete or trash icon.
Reordering and removing fields is useful when you want to shorten your GoHighLevel funnel forms for better conversion.
Adjust GoHighLevel Form Settings
Beyond fields, the form builder includes settings that control how the form behaves after submission and how data is stored.
Step 6: Configure General Form Options
- In the form builder, click on the Options or Settings tab.
- Review the available options, which can include:
- Form name (for internal identification)
- Submission behavior (redirect URL or message)
- Styling controls such as button text
These core settings ensure your GoHighLevel form integrates smoothly with the rest of your funnel experience.
Step 7: Set Confirmation and Redirects
- Open the Submit or Confirmation section in the form settings.
- Choose whether to:
- Show a success message on the same page, or
- Redirect to another funnel step or URL after submission.
Use a clear thank-you message or a dedicated confirmation step in your GoHighLevel funnel to guide leads to the next action.
Save and Apply GoHighLevel Form Changes
When you are done editing the form, you must save changes to update the form inside your funnels.
Step 8: Save the Form in the Builder
- Click the Save button in the top-right corner of the form builder.
- Wait for the confirmation that your form has been saved successfully.
Saving the form here updates it globally anywhere it is used in GoHighLevel, including funnels, websites, or other placements where this form is embedded.
Step 9: Refresh Your Funnel Editor
- Return to the funnel editor tab where your page is open.
- Refresh the page if needed so the latest form changes appear.
- Confirm that the form now displays your updated fields and labels.
Because the funnel step only hosts the form container, the detailed configuration you changed in the form builder should now be visible without altering your page layout.
Tips for Better Forms in GoHighLevel Funnels
To improve user experience and conversions when you customize forms inside GoHighLevel funnels, consider the following tips:
- Keep forms short and focused on essential information.
- Use clear labels and placeholders for each field.
- Test your form on mobile devices to ensure readability.
- Use required fields only when absolutely necessary.
- Connect your form to automations, pipelines, or workflows inside the platform.
Following these best practices helps create forms that collect the right data without overwhelming visitors.
Learn More About GoHighLevel Forms
For additional details and screenshots, review the official documentation on customizing forms inside funnels using the form builder on the GoHighLevel help portal: official GoHighLevel form customization guide.
If you need strategic help building high-converting funnels and form experiences, you can also visit Consultevo for professional consulting and implementation services.
By consistently using the form builder to manage fields and settings, you keep your GoHighLevel funnels organized, reduce duplication, and ensure every lead capture point follows the same structure and standards.
Need Help With ClickUp?
If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.
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