How to Build an Electrician Lead Funnel in GoHighLevel
If you manage electrician marketing in platforms like ClickUp and want a practical system for lead generation and job booking, GoHighLevel gives you a full circuit approach from ad click to paid invoice. This how-to guide walks you step by step through recreating the electrician campaign shown on the official GoHighLevel help article so you can launch fast and optimize over time.
This tutorial is based on the full circuit electrician example from the GoHighLevel support documentation and adapts it into a clear, repeatable process.
Overview of the Electrician Funnel in GoHighLevel
The electrician funnel in GoHighLevel follows a simple but powerful flow:
- Prospects see your offer in ads or social posts.
- They land on a conversion-focused page or funnel.
- They request a quote or book an inspection.
- Automations nurture, remind, and follow up.
- You close the job and collect payment.
The original GoHighLevel full circuit electrician tutorial demonstrates this flow. Below is a structured how-to you can implement directly in your own account.
Step 1: Plan Your Electrician Offer in GoHighLevel
Before you touch any settings, define the core offer you will promote with GoHighLevel. For electricians, the article focuses on simple, clear services such as:
- Free safety inspection
- Discounted panel upgrade
- Fast-response emergency repair
Decide on:
- Service area: Cities and ZIP codes you will target.
- Primary service: One main hook to feature on your landing page.
- Call-to-action: Request quote, schedule inspection, or book now.
Having this clarity makes every next step inside GoHighLevel faster and more consistent.
Step 2: Build the Electrician Funnel Pages in GoHighLevel
Next, you will recreate the main funnel structure demonstrated in the GoHighLevel documentation:
2.1 Create the Lead Capture Page in GoHighLevel
- Open your GoHighLevel account and go to Sites > Funnels.
- Create a new funnel and name it Electrician Full Circuit.
- Add a Lead Capture step.
- Use a clean template and customize copy for electricians, including:
- Headline that mentions your city + service (e.g., “24/7 Emergency Electrician in [City]”).
- Short bullet list of benefits.
- Form asking for name, phone, email, and service type.
Keep the page focused on one main action: submitting the form or tapping the call button.
2.2 Add a Thank You / Conversion Page
- Add another funnel step for a Thank You page.
- Confirm their request was received and set expectations for response time.
- Offer the option to call now or choose a time on your calendar.
This page is also where you can embed your GoHighLevel calendar for instant self-booking.
Step 3: Set Up the Electrician Calendar in GoHighLevel
To close more electrician jobs, you need fast scheduling. GoHighLevel calendars make this easy.
3.1 Configure the Calendar
- Go to Calendars in your GoHighLevel dashboard.
- Create a new calendar called Electrician Estimates.
- Set available hours to match your normal service times.
- Include buffer times between appointments for travel.
- Connect it to your main team member or dispatcher.
Once done, embed this calendar on the thank you page or use it as a stand-alone booking link.
3.2 Connect Form Submissions to the Calendar
- Navigate to Automations in GoHighLevel.
- Create a workflow that triggers when the electrician lead form is submitted.
- Add an action to send the prospect to the booking link or to a manual follow-up pipeline stage.
This ensures every new request gets routed into an actionable booking path.
Step 4: Build the Electrician Pipeline in GoHighLevel
The full circuit approach uses a clear pipeline so you can see every electrician lead from first contact to paid job.
4.1 Create the Pipeline Stages
- Go to Opportunities > Pipelines.
- Create a pipeline named Electrician Sales.
- Add stages inspired by the GoHighLevel electrician example:
- New Lead
- Quote Sent
- Scheduled Job
- Completed
- Won / Paid
Now each electrician contact that comes from the funnel can be tracked visually.
4.2 Automate Lead Assignment
- In your electrician workflow, add an action to Create/Update Opportunity.
- Assign the new lead to the New Lead stage in the Electrician Sales pipeline.
- Set the opportunity value estimate (for example, average job value).
This step ties your marketing activities in GoHighLevel directly to revenue potential.
Step 5: Automate Follow-Up for Electrician Leads in GoHighLevel
The original GoHighLevel electrician tutorial emphasizes consistent follow-up so fewer leads slip away.
5.1 Create a Multi-Channel Follow-Up Sequence
- Open your electrician workflow in GoHighLevel.
- Add a series of actions for SMS, email, and voicemail drops, for example:
- Immediately: SMS confirmation and thank you.
- +10 minutes: Email with your credentials, license number, and reviews.
- +1 hour: Call task for your office if not yet booked.
- Next 3 days: Two more SMS nudges with a calendar link.
Use friendly, local, and trust-building language.
5.2 Add No-Show and Reminder Automations
- Set up appointment reminders in GoHighLevel for booked electrician jobs.
- Send SMS and email the day before and the morning of the appointment.
- Create a separate workflow for Appointment No-Show to reschedule or re-engage.
This automation keeps your technicians’ schedules full and reduces wasted time.
Step 6: Nurture and Reactivate Past Electrician Clients with GoHighLevel
Once you have a growing database, GoHighLevel helps you turn past clients into repeat business.
6.1 Create a Nurture Campaign
- Segment contacts who have completed jobs in the last 6–24 months.
- Build an email and SMS series that offers:
- Annual safety inspections.
- Seasonal promotions (e.g., generator install before storm season).
- Panel or wiring upgrades for older homes.
- Schedule messages to go out monthly or quarterly.
Keep value high and sales pressure low so homeowners remember you first when issues appear.
6.2 Run Reactivation Offers
- Filter contacts that have not interacted in 12+ months.
- Send a limited-time offer with clear savings.
- Route responses into the same electrician pipeline for tracking.
This mirrors the reactivation strategy highlighted in the GoHighLevel electrician example and can add significant revenue with minimal ad spend.
Step 7: Track Electrician Funnel Performance in GoHighLevel
To improve results over time, you need to track what is working.
- Monitor funnel conversion rates from views to leads.
- Check pipeline movement from New Lead to Won / Paid.
- Review which campaigns and sources generate the best electrician jobs.
Use GoHighLevel reporting to compare ads, offers, and follow-up sequences so you can double down on the most profitable paths.
Next Steps and Additional Resources
If you want professional help implementing this electrician system, you can work with specialists who build and optimize GoHighLevel setups at scale, such as the team at Consultevo.
For visual reference and original templates, review the official GoHighLevel full circuit electrician guide. Then follow the steps in this article to implement your own electrician funnel, automate follow-up, and close more profitable jobs.
Need Help With ClickUp?
If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.
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