How to Use the FAQ Element in the GoHighLevel Email Builder
The GoHighLevel email builder makes it simple to build clear, structured FAQ sections inside your campaigns, even if you are used to tools like ClickUp for organizing content. This step-by-step guide shows you exactly how to add, configure, and customize the FAQ element so your subscribers can quickly scan common questions and answers inside your emails.
By the end of this tutorial, you will know how to insert the FAQ block, change its layout, edit each question and answer, and fine‑tune the design so it matches your brand.
What the GoHighLevel FAQ Email Element Does
The FAQ element in GoHighLevel is a drag‑and‑drop block that lets you display multiple questions with corresponding answers in a structured format. Each FAQ item contains a question line and a short answer, helping you reduce support requests and clarify offers inside your email content.
This element is ideal when you need to:
- Answer pre‑purchase questions inside a promotion email
- Clarify onboarding steps for new users
- Provide support information for an existing product or service
- Highlight common objections and respond directly in the email
How to Add the FAQ Element in GoHighLevel
Follow these steps to insert the FAQ element into your email layout using the GoHighLevel email builder.
- Open the email builder
- Navigate to the marketing or email section of your GoHighLevel account.
- Create a new email or open an existing template or campaign.
- Access the element panel
- On the left side, locate the panel that lists all available elements.
- Scroll until you find the FAQ element.
- Drag and drop the FAQ element
- Click and hold the FAQ block.
- Drag it to the desired section of your email canvas.
- Release the mouse to drop it into place.
Once the FAQ block is on the canvas, you will see default question and answer items that you can fully customize.
Editing FAQ Questions and Answers in GoHighLevel
After adding the element, you can quickly change the text for each item so it matches your email goal.
- Select the FAQ element
- Click directly on the FAQ block inside the email preview area.
- The right‑hand settings panel will open, showing FAQ options.
- Edit a question
- Click on a question line inside the block.
- Type your own question, such as “How long does shipping take?”
- Edit an answer
- Click on the answer text under the question.
- Enter your explanation or details in clear, short sentences.
- Add more FAQ items
- Look for an option like Add item or a plus (+) icon in the configuration panel.
- Click to insert a new question and answer pair.
- Remove items you don’t need
- Hover over an unwanted FAQ item.
- Click the delete or trash icon to remove it.
Always keep your list of questions concise. Too many FAQ entries in one GoHighLevel email can reduce readability, so focus on the most important concerns.
GoHighLevel FAQ Element Layout and Structure Options
Inside the FAQ settings, you can control how the questions and answers are displayed so that the structure fits your design and content style.
GoHighLevel FAQ item arrangement
Depending on the version of the email builder, you may see controls for how each item is spaced or grouped. Common adjustments include:
- Spacing between each FAQ item
- Alignment of text (left, center, or right)
- Width of the FAQ block inside the email section
Use these options to create a layout that works well across desktop and mobile devices.
Showing or hiding FAQ content in GoHighLevel
The FAQ element can be configured so questions stand out clearly while answers remain easy to read. In many cases, you will:
- Show all answers fully expanded in the email, or
- Use a more compact layout where questions and answers are visually separated by spacing and styling
Check your preview to make sure the layout remains clean and does not push other important content too far down in the email.
Styling the GoHighLevel FAQ Element
Visual styling helps your FAQ section match the rest of your email design. From the settings panel of the FAQ element, you can typically control typography and colors for both questions and answers.
Typography settings for GoHighLevel FAQ questions
For questions, look for options such as:
- Font family
- Font size
- Font weight (for example, bold to emphasize questions)
- Text color
- Line height and letter spacing (where available)
Use a slightly larger or bolder style for questions than answers so readers can skim easily.
Typography for GoHighLevel FAQ answers
Answers should be readable and not overpower the main headers or subject lines. Adjust:
- Font size to be equal to or slightly smaller than body text
- Color to provide enough contrast without drawing more attention than the question
- Spacing so each answer is easy to separate from the next item
FAQ background and border styling
You may also see options to control the FAQ block container, such as:
- Background color of the FAQ area
- Padding inside the block
- Border or divider lines between items
Choose styles that keep the content readable while fitting your brand’s color palette.
Best Practices for Using the FAQ Element in GoHighLevel Emails
To make your FAQ section effective inside GoHighLevel campaigns, follow these practical tips:
- Keep questions short and direct
Use simple language and avoid jargon so readers understand the topic instantly. - Limit the number of FAQ items
Focus on the five to seven most common questions to keep your email from becoming too long. - Place the FAQ near the end
Put key offers and calls to action earlier, then use the FAQ to address final concerns. - Use consistent formatting
Apply the same styles to all questions and answers within the FAQ block. - Test on mobile
Always preview your GoHighLevel email to ensure the FAQ section looks good on smaller screens.
Previewing and Testing Your FAQ Section in GoHighLevel
Before sending your campaign, use the preview features inside the GoHighLevel email builder to confirm the FAQ element is working as intended.
- Use desktop and mobile previews
- Open the preview mode from the email builder toolbar.
- Toggle between desktop and mobile views.
- Send a test email
- Send a test message to your own inbox.
- Open the test on multiple devices or email clients if possible.
- Check spacing and readability
- Make sure questions are easy to scan.
- Confirm that answers do not appear cramped or misaligned.
If anything looks off, return to the FAQ element settings and adjust typography, spacing, or the number of items until the layout is clear.
More GoHighLevel FAQ Email Resources
For the official documentation on the FAQ element in the email builder, you can review the original help article here: FAQ Element in Email Builder.
If you want expert help implementing high‑converting email funnels or refining your GoHighLevel setup for client work, consider the consulting and implementation services available at Consultevo.
With the FAQ element configured correctly, your GoHighLevel emails will answer key questions directly in the inbox, reduce friction, and support higher engagement and conversion rates across your campaigns.
Need Help With ClickUp?
If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.
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