Boost GoHighLevel Page Speed

Boost GoHighLevel Page Speed for Faster Funnels

Fast-loading funnels and websites are essential for conversions, whether you manage projects in ClickUp or run full campaigns directly in GoHighLevel. This guide walks you through practical, platform-specific steps to improve page performance so your pages load quickly and keep visitors engaged.

All recommendations here are based on the official documentation for optimizing funnels and websites inside the platform. Follow each section carefully and test after every change.

Why GoHighLevel Page Speed Matters

Slow pages can hurt conversion rates, increase bounce rates, and reduce the effectiveness of your ads. Optimizing your GoHighLevel funnels and websites is especially important when you drive traffic from paid campaigns or email sequences.

Improving performance typically focuses on three areas:

  • Images and media
  • Custom code and tracking scripts
  • Page layout, rows, and sections

By addressing these elements, you can significantly reduce load times and create a better experience for your visitors.

Optimize Images for Faster GoHighLevel Pages

Unoptimized images are one of the most common causes of slow GoHighLevel funnel and website pages. Use these steps to reduce image impact without sacrificing visual quality.

Step 1: Compress and Resize Images Before Upload

  1. Export images at the exact size you need on the page whenever possible.

  2. Use an image compression tool to reduce file size (JPG or WebP are usually best for photos).

  3. Aim to keep hero images under a few hundred kilobytes if you can do so without visible quality loss.

Uploading large, uncompressed photos and then shrinking them inside GoHighLevel leads to heavier pages and slower loading.

Step 2: Avoid Using Too Many Large Background Images

Background images can make funnels look great, but they also add extra weight to each row or section. To speed up your GoHighLevel layouts:

  • Use solid colors or gradients instead of heavy background graphics when possible.
  • Limit the number of rows or sections that use large background images.
  • Compress any background images even more aggressively than standard content images.

Step 3: Remove Unused Images From the Page

If you have hidden or unused image elements on a GoHighLevel page, they can still affect load performance. Clean them up by:

  • Deleting old or test image elements you no longer use.
  • Checking mobile and desktop views for hidden elements that still load in the background.
  • Using a single optimized version of each image instead of duplicates.

Streamline Custom Code on GoHighLevel Pages

Excessive custom code and third-party scripts can slow down any funnel or website. GoHighLevel gives you flexibility with tracking tags and integrations, but you should keep code lean and well organized.

Step 4: Remove Unnecessary Tracking Scripts

Each additional script can add delay to the initial page load. To optimize:

  • Audit all tracking codes (analytics, pixels, chat widgets, A/B tools).
  • Remove duplicate or outdated scripts that you no longer use.
  • Only load mission-critical tools that directly support your marketing goals.

Where possible, combine tag managers or consolidate tracking into a single solution to reduce overhead on the GoHighLevel page.

Step 5: Minimize Custom CSS and JavaScript

Custom styling and scripts are powerful but can also slow down your site if they are too large or poorly structured.

  1. Review any custom CSS blocks and delete unused rules.

  2. Remove console logs and testing code from custom JavaScript.

  3. Keep functionality-focused scripts short and efficient, and avoid loading large libraries if you only use a small feature.

When you load heavy libraries, they may compete with built-in GoHighLevel resources and contribute to longer load times.

Improve GoHighLevel Layout and Structure

How you structure rows, columns, and sections inside the builder can influence speed. Simplifying layout reduces the amount of HTML and CSS that must load on each visit.

Step 6: Reduce the Number of Sections and Rows

While the builder allows many nested elements, too many layers can slow down rendering in some browsers. For a leaner GoHighLevel page:

  • Combine related content into fewer rows or sections when possible.
  • Avoid unnecessary nesting, such as rows inside rows or many nested columns.
  • Use clean, simple structures that still achieve your design goals.

Step 7: Remove Hidden or Duplicate Elements

Pages often accumulate extra elements during design iterations. Even if hidden, they can contribute to page size.

  1. Switch between desktop, tablet, and mobile views in the builder.

  2. Delete extra variations of headings, buttons, or images that are no longer needed.

  3. Use visibility settings intentionally and avoid keeping multiple hidden versions of the same content.

Use GoHighLevel Settings and Best Practices

Some performance improvements come from leveraging native features and following platform-specific best practices inside GoHighLevel.

Step 8: Duplicate Pages the Smart Way

When creating new funnels or pages, always start from a clean, optimized template instead of duplicating a heavily customized or experimental page. Duplicating cluttered pages can carry over unnecessary code, styling, and old experiments that slow future GoHighLevel projects.

Step 9: Test Page Speed After Each Major Change

After you improve images, scripts, or layout, run a new speed test to evaluate the impact:

  • Use an online speed testing tool to check load times.
  • Compare before-and-after results by recording scores for each version of your GoHighLevel page.
  • Focus on total load time and time to first meaningful paint.

Consistent testing helps you identify which changes produce the biggest gains.

Step 10: Keep Content Focused and Concise

A lean, focused funnel typically loads faster and converts better. To keep your GoHighLevel pages efficient:

  • Limit excessive animations and unnecessary elements.
  • Use concise copy that still communicates value.
  • Split extremely long pages into multiple steps in your funnel when appropriate.

Additional Resources for GoHighLevel Optimization

For official, platform-specific recommendations, always refer to the vendor documentation. You can review the original performance guidance used for this article here: How to improve funnel/website page speed.

If you need strategic help with broader funnel optimization, SEO, or performance beyond just GoHighLevel, you can also consult experts at Consultevo for tailored support.

Summary: Keep GoHighLevel Pages Lean and Fast

Improving page speed is an ongoing process, not a one-time setup. Regularly review image sizes, custom code, and layout complexity inside your GoHighLevel funnels and websites. By compressing media, minimizing third-party scripts, simplifying rows and sections, and cleaning up unused elements, you create fast, reliable pages that support higher conversions and a better visitor experience.

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