Map Quiz Results in GoHighLevel

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Map Quiz Results Directly to CRM Custom Fields in GoHighLevel

If you manage funnels in ClickUp and then build them inside GoHighLevel, you need a reliable way to push quiz results into CRM custom fields. This guide walks you step by step through mapping survey and quiz answers so they automatically populate the correct contact fields inside the CRM.

By mapping quiz results correctly, you can segment contacts, trigger automations, and personalize communication based on answers collected in your forms, surveys, and funnels.

Why Map Quiz Results to GoHighLevel CRM Fields?

When quiz responses are directly mapped into GoHighLevel custom fields, you avoid manual data entry and inconsistent data. This setup helps you:

  • Use quiz answers to trigger workflows and automations.
  • Segment contacts using precise custom field values.
  • Personalize emails, SMS, and workflows based on quiz data.
  • Keep all relevant quiz information inside each contact record.

The mapping feature connects specific survey or quiz questions to CRM custom fields so the data flows automatically when a user submits the form.

Prerequisites for Using GoHighLevel Quiz Mapping

Before you start mapping quiz results inside GoHighLevel, ensure the following prerequisites are met:

  • You have admin or sufficient permissions in your GoHighLevel account.
  • The survey or quiz is already created and saved.
  • Relevant custom fields exist in the CRM that match the data you want to capture.

Having custom fields ready in advance will make the mapping process faster and more accurate.

Create or Verify Custom Fields in GoHighLevel CRM

The first step is to make sure the CRM has all the custom fields you need. You will map quiz answers to these fields.

Step 1: Open the Custom Fields Area in GoHighLevel

  1. Log in to your GoHighLevel account.
  2. Navigate to the Settings section in the left sidebar.
  3. Select Custom Fields under the relevant settings category (often under Business or Contacts depending on your view).

Step 2: Add or Edit CRM Custom Fields

  1. Review the list of existing custom fields in GoHighLevel.
  2. If a field you need already exists, confirm that the field type (text, number, dropdown, etc.) matches the quiz answer type.
  3. If you need a new one, click Add Custom Field (or similar button).
  4. Choose a name that clearly relates to your quiz question (for example, Fitness Level or Budget Range).
  5. Select the correct field type to match the expected answer format.
  6. Save the field so it becomes available for mapping.

Repeat this process for each quiz question you want to map into the CRM.

Open Your Survey or Quiz in GoHighLevel

With CRM custom fields ready, the next step is to configure mapping at the form or survey level.

Step 3: Access the Survey or Quiz Builder

  1. From the main GoHighLevel dashboard, go to Sites or Funnels & Websites, depending on your navigation.
  2. Select Forms or Surveys (depending on whether you built a survey-style quiz or a standard form).
  3. Locate the quiz or survey you want to map and click to open it in the builder.

Step 4: Identify the Quiz Questions to Map

In the survey or quiz builder:

  • Look at each question and decide which ones must be stored as CRM fields.
  • Confirm the question structure and answer type match your CRM custom fields.
  • For key questions, ensure the labels are clear and not duplicated unnecessarily.

Only the questions you map will automatically push data to corresponding contact fields when someone submits the form.

Configure Quiz-to-CRM Mapping in GoHighLevel

Now you can connect questions to custom fields so that each answer goes to the right place in the CRM.

Step 5: Open the Mapping Settings

  1. Inside the survey or form editor, locate the Options, Settings, or Integrations panel for the survey.
  2. Find the section labeled something like Map Fields to CRM, Field Mapping, or Map to Custom Fields.
  3. Click to open the mapping interface.

The exact labels can vary slightly based on UI updates, but the idea is to open the area where you can select CRM custom fields for each question.

Step 6: Map Each Quiz Question to a GoHighLevel Field

  1. In the mapping interface, you should see a list of quiz or survey fields.
  2. For each quiz question, choose a corresponding CRM field from a dropdown menu or selection list.
  3. Make sure the field types are compatible; for example:
    • Text question → text custom field.
    • Multiple choice (single select) → dropdown or text field.
    • Numeric answer → number custom field.
  4. Repeat for all quiz questions that need to be stored in the CRM.
  5. Save your mapping settings when done.

Once mapping is saved, future submissions will automatically populate the mapped custom fields for each contact in GoHighLevel.

Test Your GoHighLevel Quiz Mapping

Testing ensures data flows correctly before you drive traffic to your quiz or survey.

Step 7: Submit a Test Quiz Entry

  1. Open the live URL of the survey or quiz (not just the editor preview, if possible).
  2. Fill in each mapped question with clear test values (for example, Test Fitness Level, Sample Budget).
  3. Submit the form to create or update a contact in your GoHighLevel CRM.

Step 8: Check the Contact Record in GoHighLevel

  1. Go to the Contacts area in GoHighLevel.
  2. Search for the test contact created by your submission.
  3. Open the contact record and scroll to the custom fields section.
  4. Verify that the custom fields are populated with the exact test responses from your quiz.

If any field is empty or incorrect, return to the survey builder and review the mapping for that question.

Troubleshooting Quiz Mapping in GoHighLevel

If mapping does not seem to work as expected, review the following checks:

  • Field type mismatch: Ensure the custom field type is compatible with the quiz answer format.
  • Unmapped questions: Confirm each important question is actually mapped to a CRM custom field.
  • Multiple surveys or duplicates: Make sure you edited and tested the correct survey version in GoHighLevel.
  • Save actions: Verify that all changes were saved before testing submissions.

For detailed platform-specific instructions, refer to the official documentation here: GoHighLevel quiz results mapping guide.

Best Practices for Managing Quiz Data in GoHighLevel

To get the most out of mapped quiz results, follow these best practices:

  • Use descriptive custom field names that match quiz questions.
  • Keep a simple naming convention so your team can quickly understand each field.
  • Regularly audit custom fields to remove unused or duplicate fields.
  • Leverage mapped fields in workflows, tags, and pipeline stages.
  • Use quiz-driven segments to personalize campaigns and offers.

Thoughtful setup ensures your GoHighLevel account stays organized as more quiz data flows in.

Next Steps After Mapping Quiz Results

Once quiz answers are mapped and tested, you can:

  • Build workflow automations that trigger based on specific custom field values.
  • Segment contacts into lists or saved filters by quiz responses.
  • Personalize email and SMS content using dynamic custom field values.
  • Hand off structured quiz data to your sales team for better qualification.

If you want expert help designing quiz funnels, automation, and CRM structure, you can explore consulting and implementation services at Consultevo.

By carefully mapping quiz results into CRM custom fields, GoHighLevel becomes a powerful engine for data-driven segmentation, personalization, and automation, all powered by the answers your leads provide.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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