How to Use GoHighLevel Product Access Granted Triggers

In this step-by-step guide, you will learn how to use the Product Access Granted trigger in GoHighLevel workflows to automate access for your offers and courses. Even if you come from tools like ClickUp or other automation platforms, this walkthrough will help you quickly understand how to connect your products to workflows and send the right follow-up communications.

The Product Access Granted trigger is designed to fire whenever a contact gains access to a product inside your account. You can then use that trigger to send emails, SMS, internal notifications, or tag updates without manual work.

What the GoHighLevel Product Access Trigger Does

The Product Access Granted trigger in GoHighLevel starts a workflow when a contact is given access to a specific product. This works for:

• Courses created in your products area
• Membership offers or bundles
• Any product that grants a contact access on purchase or manual assignment

Once the trigger conditions are met, the contact enters the workflow, so you can automate onboarding, messaging, and internal actions.

Where to Find the Product Access Trigger in GoHighLevel

To start using this trigger, you first need to create or open a workflow in GoHighLevel. The trigger is found in the workflow builder under the list of possible starting conditions.

1. Open your GoHighLevel account and go to the correct sub-account.
2. Navigate to Automation > Workflows.
3. Create a new workflow or edit an existing one.
4. Click Add New Workflow Trigger.
5. From the trigger list, choose Product Access Granted.

After selecting this trigger, you can configure which specific product will start the automation.

Configuring GoHighLevel Product Access Trigger Settings

When you add the Product Access Granted trigger, you’ll see a simple configuration screen. Here’s how to set it up correctly.

Selecting the Product in GoHighLevel

You must define which product will fire the workflow. The trigger will only activate for that choice.

1. Under the trigger settings, locate the Product dropdown.
2. Click the dropdown to see the list of available products.
3. Select the specific course or membership product you want to connect to the workflow.
4. Save the trigger settings.

If you skip selecting a product, the trigger will not behave as expected, so always choose a defined product from the list.

When the GoHighLevel Trigger Activates

The Product Access Granted trigger runs whenever a contact is granted access to the chosen product. Common situations include:

• A contact purchases an offer that includes the product.
• You manually assign product access to a contact from the contact record.
• An external integration or funnel grants access to the product.

Each time access is granted, the contact will enter the workflow that is tied to this trigger.

Building a Workflow After Product Access in GoHighLevel

Once the trigger is configured, you can add steps to automate your follow-up. This is where GoHighLevel becomes powerful for course onboarding and customer journeys.

Common Automation Actions After Product Access

After a contact enters the workflow, you might want to:

• Send a welcome email for the new product.
• Send an SMS with a login link.
• Add or remove tags for segmentation.
• Notify a team member internally.
• Start additional workflows or pipelines.

All of these actions can be added as steps inside the same workflow that uses the Product Access Granted trigger.

Example GoHighLevel Workflow for a New Course

Below is a simple example of using this trigger for a course product.

1. Trigger: Product Access Granted > Product = “Beginner Course”.
2. Step 1: Send Email: “Welcome to the Beginner Course”.
3. Step 2: Wait 1 day.
4. Step 3: Send SMS reminder with login details.
5. Step 4: Add Tag: “Beginner Course Student”.
6. Step 5: Notify your team in Slack or via email (using available integrations).

This type of automated journey ensures that each time someone gets course access, they receive consistent onboarding and your team stays informed.

Best Practices for Product Access Workflows in GoHighLevel

To keep your automations clean and reliable, follow a few simple best practices when using product triggers.

Use One Product per GoHighLevel Trigger

Each Product Access Granted trigger should be tied to one specific product for clarity. If you have multiple products, consider:

• Creating separate workflows for each product, or
• Using multiple triggers in a single workflow with clear branching.

This makes troubleshooting easier and reduces confusion when you check workflow history.

Combine GoHighLevel Tags With Product Access

Although the trigger is based on product access, you can still use tags to organize your contacts.

• Apply a unique tag when access is granted.
• Use that tag later for broadcasts or additional automations.
• Remove tags if a contact loses access through other processes.

Tags make reporting and segmentation simpler while the product access trigger handles the initial entry into the workflow.

Test Your GoHighLevel Product Access Workflow

Before you rely on your automation, always test it:

1. Create a test contact with your own email address.
2. Grant the test contact access to the selected product.
3. Check the workflow history to confirm the contact entered the workflow.
4. Verify that each email, SMS, or internal notification arrives as expected.

If you see any issues, adjust the workflow actions or trigger product selection, then repeat the test.

Where to Learn More About GoHighLevel Product Triggers

For deeper technical details and the latest updates on how the Product Access Granted trigger works in GoHighLevel, you can review the official documentation on the support site. The original reference article is available here: GoHighLevel Product Access Granted Trigger Guide.

If you need strategic help designing full automation systems around your products, funnels, and CRM, you can also explore consulting and implementation services at Consultevo.

Summary: Automating Product Access in GoHighLevel

The Product Access Granted trigger lets you automatically start a workflow whenever a contact receives access to a specific product in GoHighLevel. By choosing the product in the trigger settings and building a sequence of actions such as welcome emails, SMS reminders, tags, and internal notifications, you can create a smooth onboarding experience without manual steps.

Set up the trigger, link it to a defined product, add your automation steps, and then test with a sample contact. Once everything works as expected, every new customer who gains access to that product will automatically move through your carefully designed workflow in GoHighLevel.

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