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GoHighLevel Product Labels Guide

How to Use Product Labels and Ribbons in GoHighLevel Ecommerce Stores

If you manage online store tasks in ClickUp and need a streamlined way to highlight products in your funnels, GoHighLevel gives you flexible product labels and ribbons you can configure in minutes. This guide walks you step by step through setting up, styling, and managing these visual tags so shoppers can instantly see what matters most on each product card.

By the end of this tutorial, you will know exactly where to enable labels, how to customize their look, and how to control when they show up inside your GoHighLevel ecommerce widgets.

What Are Product Labels and Ribbons in GoHighLevel?

Product labels and ribbons are small visual indicators that sit on your product cards inside ecommerce widgets. They help call attention to special statuses or promotions, such as:

  • New arrivals
  • Best sellers
  • Limited-time offers
  • Discounted items
  • Featured products

In GoHighLevel, you set up these labels and ribbons directly on each product. They then automatically display on product cards wherever that product appears in your funnels or websites that use the ecommerce widgets.

Where Product Labels and Ribbons Appear in GoHighLevel

Product labels and ribbons are visible only inside specific ecommerce widgets. Once configured on a product, they can display in:

  • Product list widgets
  • Single product widgets
  • Mixed product widgets (if available in your sub-account)

The exact design and position of the ribbon or label is defined in the product settings and is then applied every time that product is rendered in a compatible widget inside your GoHighLevel funnels or pages.

How to Add Product Labels in GoHighLevel

Follow these steps to create and apply a basic product label to any item in your store.

Step 1: Open the Product in GoHighLevel

  1. Log in to your GoHighLevel sub-account.
  2. Go to your ecommerce or products section where store items are managed.
  3. Select the product you want to edit, or create a new one.

You will work directly inside the product configuration panel to add or modify labels.

Step 2: Enable and Enter the Product Label

  1. Inside the product settings, locate the Product Label area (usually in the general or display section).
  2. Toggle on or enable the label option for that product.
  3. Enter the label text you want customers to see, such as:
  • “New”
  • “Best Seller”
  • “Limited Stock”
  • “On Sale”

Keep label text short and clear so it fits properly on the product card and is easy to scan.

Step 3: Save and Preview the Product Label

  1. Click Save or Update to store your changes.
  2. Open the funnel or page that uses an ecommerce widget and includes this product.
  3. Preview or publish the page to confirm the label shows correctly on the product card.

If you do not see the label, double-check that the widget type supports product labels and that the product is correctly assigned to that widget in GoHighLevel.

How to Add Product Ribbons in GoHighLevel

Product ribbons are similar to labels but are usually more visually prominent, often displayed as a corner or top banner over the product image. Use them to spotlight highly important statuses or promotions.

Step 1: Find the Ribbon Settings for the Product

  1. Open the same product in your GoHighLevel ecommerce area.
  2. Scroll to the Ribbon or Product Ribbon section within the product settings.
  3. Enable the ribbon feature for that product.

The ribbon and label settings can often be configured separately, allowing you to use either one or both depending on your design.

Step 2: Configure Ribbon Text and Style

  1. Enter the ribbon text, for example:
  • “Hot Deal”
  • “Top Rated”
  • “Editor’s Pick”
  • “Black Friday”
  1. Choose a background color that contrasts with your product image while still matching your brand palette.
  2. Select a text color that maintains readable contrast (usually white or dark gray).
  3. If available, set the ribbon position (top-left, top-right, etc.) based on your desired visual layout.

Use short and impactful wording so the ribbon remains clear at a glance inside your GoHighLevel store.

Step 3: Test the Ribbon in an Ecommerce Widget

  1. Save the product.
  2. Go to the funnel or website page that includes this product in a supported ecommerce widget.
  3. Open the preview to check how the ribbon looks on desktop and mobile.

If needed, adjust colors or wording in the product settings and refresh the preview until the ribbon is both attractive and legible.

Customizing the Appearance of Labels and Ribbons in GoHighLevel

Most visual styling for labels and ribbons is controlled either directly in the product configuration or through widget-level design options. Here are common customization points:

  • Label color: Set a background color that stands out without overwhelming your card design.
  • Text color: Ensure sufficient contrast for accessibility and readability.
  • Font size: Keep text large enough to read on mobile but small enough to avoid wrapping.
  • Ribbon angle or position: Some templates allow changing the ribbon angle or position for a different visual effect.

When you adjust these options, always use the preview feature in GoHighLevel to confirm the label or ribbon looks good with real product images and live layout spacing.

Best Practices for Using GoHighLevel Labels and Ribbons

To avoid cluttered product cards and confusion, apply a few simple best practices.

Use Labels and Ribbons Sparingly

If every product has a label or ribbon, none of them stand out. In GoHighLevel, reserve labels and ribbons for products that truly need extra attention, such as new launches or limited promotions.

Keep Wording Short and Precise

Short text works best:

  • “New” instead of “Brand New Arrival”
  • “Sale” instead of “Special Discounted Price”
  • “Limited” instead of “Only a Few Left in Stock”

Short labels prevent layout issues across different widgets inside your GoHighLevel funnels.

Match Colors With Your Brand

Choose colors that are on-brand but still noticeable:

  • Use your accent color for “New” or “Featured” labels.
  • Reserve strong contrasting colors (like red or bright orange) for urgent items such as “Last Chance”.

Consistent color rules help returning visitors instantly recognize what each label or ribbon means in your GoHighLevel store.

Managing and Updating Labels and Ribbons in GoHighLevel

As offers change, you will need to update or remove labels and ribbons to keep your store accurate.

How to Edit an Existing Label or Ribbon

  1. Open the product in your GoHighLevel product list.
  2. Locate the Product Label or Ribbon configuration.
  3. Change the text, colors, or toggle status as needed.
  4. Save the product and refresh your preview page.

Because labels and ribbons are tied to the product itself, the changes apply automatically wherever that product appears.

How to Remove a Label or Ribbon

  1. Go back to the product settings.
  2. Turn off or disable the label or ribbon toggles.
  3. Save your changes.
  4. Preview your store to verify the indicator is no longer visible.

This simple workflow ensures old promotions do not stay active on your GoHighLevel product cards.

Additional GoHighLevel Ecommerce Resources

For more technical details and screenshots on how labels and ribbons behave, see the official documentation here: GoHighLevel product labels and ribbons help article.

If you want expert help implementing ecommerce strategies, automation, or advanced LLM workflows around GoHighLevel, visit Consultevo for consulting and implementation services.

Conclusion: Highlight Key Products With GoHighLevel Labels

By configuring product labels and ribbons correctly in your GoHighLevel ecommerce setup, you guide customers toward your most important offers without redesigning your entire store. Set up clear, concise labels, pair them with bold but on-brand ribbons, and keep them updated as your campaigns change so every funnel step aligns with your current marketing goals.

Need Help With GoHighLevel?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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