GoHighLevel Real Estate Ads Guide

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How To Use GoHighLevel For Leadflow Listings Real Estate Ads

If you manage real estate marketing in platforms like ClickUp and need a reliable execution system, this step-by-step guide shows you how to implement the Leadflow Listings ads strategy inside GoHighLevel. You will learn how to launch the proven campaign, handle incoming leads, and keep agents booked with qualified appointments.

This how-to is based on the official Leadflow Listings framework and explains how to apply it in GoHighLevel so any real estate agent or agency can follow a clear, repeatable process.

What Is Leadflow Listings In GoHighLevel?

Leadflow Listings is a real estate advertising strategy designed to keep agents consistently busy with new listing and buyer appointments. When implemented in GoHighLevel, it combines Facebook ads, smart automation, and a simple agent workflow to convert online interest into booked meetings.

The core idea is to run listing-focused ads that generate predictable lead flow while GoHighLevel handles follow-up, reminders, and agent task management.

Prerequisites Before You Start In GoHighLevel

Before building the workflow, confirm you have the following items ready in your GoHighLevel account:

  • An active GoHighLevel sub-account for the real estate business.
  • Facebook Business Manager connected to GoHighLevel.
  • A verified Facebook page for the real estate agent or team.
  • Basic tracking in place (pixels and domains configured in Facebook).
  • Agent calendar or booking link configured in GoHighLevel.

Having these elements ready will make the Leadflow Listings setup much faster and easier to launch.

Step 1: Plan Your Leadflow Listings Offer In GoHighLevel

Start by defining the exact offer you will promote through your GoHighLevel campaigns. For real estate agents, the Leadflow Listings method usually focuses on:

  • Promoting a specific listing or set of listings.
  • Highlighting local market expertise.
  • Offering a clear next step: schedule a home tour, request a valuation, or get a custom list of properties.

Document your offer details, including copy angles, images, and target locations, so you can quickly plug them into the GoHighLevel funnel and ad assets.

Step 2: Build The Leadflow Listings Funnel In GoHighLevel

Next, create a simple but conversion-focused funnel inside GoHighLevel that captures and routes leads from your ads.

GoHighLevel Funnel Structure For Real Estate Leads

  1. Landing page

    Create a landing page that showcases the featured listings or the main offer. Include:

    • Clear headline and subheadline.
    • Property photos or video.
    • Short benefit bullets.
    • A primary call to action (book a call, schedule a tour, or request info).
  2. Lead capture form

    Add a GoHighLevel form asking for:

    • Name
    • Email
    • Phone
    • Preferred area or price range (optional but useful for agents)
  3. Thank you page

    On submission, redirect to a thank you page that:

    • Confirms the request.
    • Introduces the agent or team.
    • Offers a direct calendar link for faster booking.

Keep all funnel steps inside GoHighLevel so tracking, automation, and reporting stay centralized.

Step 3: Connect Facebook Ads To GoHighLevel

With your funnel prepared, integrate it with Facebook ads so every new lead is automatically sent to GoHighLevel for follow-up.

GoHighLevel Integration With Facebook Lead Flow

  1. Connect accounts

    Inside settings, connect your Facebook account and Facebook page to GoHighLevel so you can sync leads and track performance.

  2. Create a campaign in Facebook Ads Manager

    Use a campaign objective that aligns with Leadflow Listings, typically:

    • Leads (for instant forms), or
    • Conversions (for sending traffic to your GoHighLevel landing page)
  3. Attach your funnel or lead form

    For website conversions, use your GoHighLevel funnel URL. For instant forms, map form fields so they sync directly into GoHighLevel.

Make sure your Facebook pixel events are correctly firing on the GoHighLevel pages, particularly for lead submissions and purchases if applicable.

Step 4: Create Automated Follow-Up In GoHighLevel

Leadflow Listings depends on fast, consistent follow-up. Use GoHighLevel automations to trigger sequences immediately after a lead opts in.

GoHighLevel Workflow For New Real Estate Leads

  1. Trigger

    Start the workflow when a new contact submits the Leadflow Listings form or comes in from a Facebook lead form.

  2. Instant notifications

    Send an internal notification to the agent or team via:

    • SMS notification
    • Email notification
    • Pipeline task creation
  3. Lead confirmation message

    Send an automatic SMS and email to the prospect confirming their request and offering a link to book an appointment on the agent’s GoHighLevel calendar.

  4. Short follow-up sequence

    Build a 3–7 day sequence with:

    • Reminders to schedule.
    • Quick qualification questions.
    • Links to featured listings or buyer guides.

The goal is to keep the prospect warm and quickly move them to a live conversation with the agent.

Step 5: Use GoHighLevel Pipelines To Manage Real Estate Leads

To keep agents organized, use a sales pipeline in GoHighLevel tailored to the Leadflow Listings process.

Suggested GoHighLevel Pipeline Stages

  • New Lead
  • Contacted
  • Appointment Set
  • Showing Completed
  • Offer In Progress
  • Closed

Attach automated actions to certain stages, such as sending reminders when a lead moves to “Appointment Set” or a follow-up message after a “Showing Completed.”

Teach agents to update pipeline stages directly inside GoHighLevel so your reporting accurately reflects the success of the Leadflow Listings strategy.

Step 6: Track Results And Optimize GoHighLevel Campaigns

Once your ads, funnel, and workflows are live, monitor performance metrics both in Facebook Ads Manager and inside GoHighLevel.

Key Metrics To Watch In GoHighLevel

  • Number of leads per ad set and campaign.
  • Cost per lead (CPL).
  • Lead-to-appointment rate.
  • Show-up rate for appointments.
  • Closed deals and commission generated.

Use this data to refine your targeting, ad copy, and follow-up scripts. Since GoHighLevel centralizes lead communication, you can analyze which messages or offers drive the highest appointment bookings.

Best Practices For Real Estate Agents Using GoHighLevel

To get the most from the Leadflow Listings framework inside GoHighLevel, encourage agents to follow these habits:

  • Respond to new leads within minutes when possible.
  • Use the mobile app to manage conversations on the go.
  • Keep notes and tags updated for each contact.
  • Regularly review lost opportunities to improve scripts and offers.

These practices help maintain a predictable pipeline of buyers and sellers driven by your ongoing ads.

Additional Resources For GoHighLevel Users

For more detailed context on the Leadflow Listings strategy, you can reference the original support documentation here: Leadflow Listings Real Estate Agent Ads Strategy.

If you need expert help implementing GoHighLevel for your real estate agency, advanced automation design, or campaign optimization, you can also visit Consultevo for done-for-you support and consulting.

By following this guide and combining Leadflow Listings with the automation power of GoHighLevel, real estate agents can maintain a dependable flow of new appointments and keep their calendars filled with qualified buyers and sellers.

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If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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