Recurring Emails in GoHighLevel

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How to Send Recurring Emails with Multiple Templates in GoHighLevel

Automating recurring emails is critical when you manage campaigns across tools like ClickUp and GoHighLevel. In this guide, you will learn step-by-step how to use the workflow builder to send scheduled, recurring emails using multiple templates, so your follow-up and nurture sequences stay organized and fully automated.

The process uses a simple structure: a workflow trigger, a delay for scheduling, and one or more email actions. You can then clone or expand this structure to create a complete series of recurring messages.

Why Use GoHighLevel for Recurring Email Campaigns

Using GoHighLevel for recurring emails lets you combine automation, segmentation, and template management in one place. You do not need to manually send reminders or re-create similar messages every time.

When set up correctly, your account can:

  • Send regular reminders, check-ins, or newsletters.
  • Rotate between multiple email templates.
  • Use dynamic delays between each message.
  • Trigger emails from many different events, such as form submissions or pipeline stage changes.

Prerequisites Before You Start in GoHighLevel

Before configuring recurring emails, make sure the following items are in place in your GoHighLevel account:

  • Email service is connected and verified.
  • At least one email template is created and saved in the Email Builder.
  • You understand the basics of creating and publishing workflows.

Once these are ready, you can build the automation that sends recurring emails using multiple templates.

Step 1: Open the GoHighLevel Workflow Builder

The first step is to access the automation area where recurring emails are managed.

  1. Log in to your GoHighLevel account.

  2. From the left-hand menu, click Automation.

  3. Select Workflows to open the workflow builder screen.

  4. Click Create Workflow to start a new automation, or open an existing workflow if you want to add recurring emails to one that is already in use.

Step 2: Add or Configure the GoHighLevel Workflow Trigger

Every recurring sequence in GoHighLevel begins with a trigger. The trigger defines when contacts enter your workflow.

  1. Inside the workflow, click Add New Trigger.

  2. Choose a suitable trigger, such as:

    • Form Submitted
    • Tag Added
    • Pipeline Stage Changed
    • Contact Created

  3. Configure any conditions or filters, for example a specific form or tag.

  4. Save the trigger so contacts can start entering the workflow when the trigger event occurs.

You can always return and refine this trigger if you want to broaden or narrow who receives the recurring emails.

Step 3: Insert a Delay to Schedule the First Recurring Email

To control when the first email is sent, you add a delay step after the trigger in your GoHighLevel workflow.

  1. Click the + icon under the trigger step.

  2. Select Wait or Delay (the label may vary slightly depending on updates).

  3. Set the delay type and duration, such as:

    • Wait for 1 day, 3 days, or 1 week.
    • Wait until a specific day of the week or time of day.

  4. Click Save to confirm the delay.

This delay is what makes your emails recurring when combined with additional future delays and email steps.

Step 4: Add the First Email Template in GoHighLevel

With the delay in place, you can attach the first email that will be sent automatically.

  1. Under the delay step, click the + icon.

  2. Select Send Email as the next action.

  3. In the email action settings, choose Use Template and pick your desired email template from the list.

  4. Confirm the sender details, subject line, and any personalization options you want to use.

  5. Click Save to add the email action to your GoHighLevel workflow.

This email will now send automatically once the trigger fires and the delay is complete.

Step 5: Add More Delays for Ongoing Recurring Emails

To create a true recurring sequence, you repeat the pattern of adding delays followed by email actions.

  1. Under the existing Send Email step, click the + icon.

  2. Choose another Wait or Delay step.

  3. Set the interval for the next email, for example:

    • 2 days later
    • 1 week later
    • 1 month later

  4. Save this delay step.

By stacking several delays, you define the cadence of your recurring campaign inside GoHighLevel.

Step 6: Attach Multiple Email Templates in GoHighLevel

Now you can connect different email templates after each delay to build a multi-email sequence.

  1. Click the + icon below the new delay.

  2. Select Send Email.

  3. Choose a different template from your email library, so subscribers receive varied content over time.

  4. Adjust the subject line, from name, and any custom values.

  5. Save the email action.

Repeat this process for each additional email you want included. You can use as many unique templates as you like to create a structured recurring campaign.

Step 7: Test and Activate Your GoHighLevel Workflow

Before going live, test your recurring email workflow to confirm timing and templates are correct.

  1. Add a test contact that meets the trigger conditions, or manually add a contact into the workflow if allowed.

  2. Monitor the workflow path to ensure the contact moves from trigger to delay and then to each email step.

  3. Check your inbox for each email to confirm that templates, personalization, and send times match your expectations.

  4. When everything looks correct, switch the workflow status to Publish or Active so real contacts start receiving the recurring messages.

Tips for Managing Recurring Campaigns in GoHighLevel

To maintain and scale your recurring email setup, consider the following best practices:

  • Use clear naming: Name your workflows and templates according to purpose and audience.
  • Segment contacts: Use tags and filters so only qualified contacts enter a specific recurring campaign.
  • Monitor performance: Review open and click metrics to refine your subject lines and content.
  • Adjust delays: If engagement drops, test longer or shorter wait times in the GoHighLevel workflow.

Where to Learn More About GoHighLevel Email Automation

If you want to see the original documentation that this how-to article is based on, you can review the official guide here: How to send recurring emails with multiple email templates.

For strategic help implementing automation, funnels, and recurring campaigns, you can also explore consulting resources at Consultevo, which focuses on scaling digital marketing systems.

Conclusion: Automate Recurring Templates with GoHighLevel

By combining workflow triggers, timed delays, and multiple email templates, you can build a complete recurring sequence in GoHighLevel without manual effort. Start with a simple workflow, test your timing and messages, then expand the sequence as your marketing strategy grows. With this structure in place, your communication stays consistent, on schedule, and fully automated.

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