How to Resend to Unopened Emails in GoHighLevel

ClickUp users who also manage marketing automation will often look for similar features in other platforms. In this guide, you will learn how to use GoHighLevel to resend RSS and batch scheduled emails to contacts who did not open the original message, so you can increase engagement without recreating your campaigns.

The Resend to Unopened option in GoHighLevel lets you send the same email again, at a later time and with a different subject line, to subscribers who did not open the first send. This feature currently applies to RSS emails and batch scheduled emails created in the Email Builder.

GoHighLevel Resend to Unopened Feature Overview

In GoHighLevel, Resend to Unopened is a one-click follow-up function for specific types of email campaigns. Instead of cloning emails or creating new campaigns, you can schedule a resend directly from the original campaign record once the first send is complete.

This feature is designed to help you:

• Increase open rates on RSS and batch email campaigns
• Test alternative subject lines on the same audience segment
• Save time by reusing the existing email content
• Quickly follow up with subscribers who missed the first send

Where Resend to Unopened Works in GoHighLevel

Resend to Unopened is not available for every email type. In GoHighLevel, it is currently limited to:

• RSS Emails: Automated emails triggered by RSS feeds.
• Batch Scheduled Emails: One-time email blasts scheduled for a specific date and time.

The feature is visible only after the original email has been scheduled or sent. You access it from the same area where you manage the original campaign details.

How to Use GoHighLevel Resend to Unopened for RSS Emails

Follow these steps to resend an RSS email in GoHighLevel to subscribers who did not open the first message.

Step 1: Open Your RSS Email in GoHighLevel

1. Log in to your GoHighLevel account.
2. Navigate to the section where your RSS email campaigns are listed (usually under Marketing or Email, depending on your account layout).
3. Locate the RSS email you want to resend and open its details.

Step 2: Locate the Resend to Unopened Option

1. Within the email details, find the Resend to Unopened button or option.
2. This option appears only after the initial RSS email has been scheduled or sent.

Step 3: Configure the Resend Settings in GoHighLevel

When you click Resend to Unopened, GoHighLevel will prompt you to set parameters for the follow-up send:

• Send time: Choose when you want the resend to go out (immediately or at a scheduled time).
• Subject line: Optionally change the subject line to improve open rates and run a simple subject-line test.
• Audience: GoHighLevel automatically targets only contacts who did not open the first RSS email.

Step 4: Confirm and Schedule Your Resend

1. Review the resend settings carefully.
2. Confirm the schedule to finalize the resend to unopened subscribers.
3. Monitor performance after the resend to compare open rates against the original send.

How to Use GoHighLevel Resend to Unopened for Batch Scheduled Emails

The process for batch scheduled emails in GoHighLevel is similar to RSS emails, but it applies to one-time broadcast campaigns.

Step 1: Access Your Batch Scheduled Email

1. Log in to GoHighLevel.
2. Go to your Email or Marketing section where batch emails are listed.
3. Select the batch scheduled email that has already been sent or is fully scheduled.

Step 2: Click Resend to Unopened in GoHighLevel

1. In the batch email details, look for the Resend to Unopened option.
2. Click it to open the resend configuration window.

Step 3: Adjust Subject and Schedule

GoHighLevel allows you to reuse the original content but customize the resend:

• Subject line change: Craft a new subject line that may appeal to contacts who ignored the first message.
• Schedule date and time: Choose a time when your audience is more likely to open emails.
• Audience filter: The system automatically filters to only those who did not open the initial batch email.

Step 4: Confirm the Batch Resend

1. Double-check your subject line and timing.
2. Confirm the resend to finalize.
3. Track opens and engagement from the resend inside GoHighLevel analytics.

Best Practices for GoHighLevel Resend to Unopened

To get the most from this feature in GoHighLevel, keep these practices in mind:

• Wait an appropriate time: Allow enough time after the initial send (often 24–72 hours) before using Resend to Unopened.
• Always modify the subject: A new subject line gives you a fresh chance to capture attention.
• Avoid over-sending: Limit resends to prevent fatigue and unsubscribes.
• Segment when possible: Where applicable, tailor content or timing based on your audience behavior.

Troubleshooting GoHighLevel Resend to Unopened

If you do not see the Resend to Unopened option in GoHighLevel, review the following:

• Email type: Confirm that the email is either an RSS email or a batch scheduled email created in the Email Builder.
• Send status: Make sure the original email has already been sent or scheduled.
• Permissions: Check that your user role has permission to manage email campaigns.

For the most accurate and current details, you can review the original GoHighLevel documentation here: Resend to Unopened for RSS and Batch Scheduled Emails.

Additional Resources Beyond GoHighLevel

If you are building a broader marketing automation stack alongside GoHighLevel, expert implementation support and strategy can be helpful. You can find professional consulting and implementation services at Consultevo, including help with email automation, campaign structure, and optimization workflows.

By using the Resend to Unopened feature correctly in GoHighLevel, you can significantly improve the visibility of your RSS and batch scheduled email campaigns without creating extra content, while maintaining a clean and efficient email marketing process.

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