GoHighLevel Rich Text Guide

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How to Use Rich Text Elements in GoHighLevel Funnels and Websites

When you build funnels and websites, you might be familiar with tools like ClickUp for project management, but you also need clear control over how your content looks on the page. In this guide, you will learn how to use rich text elements in GoHighLevel so your headlines, paragraphs, and lists are consistently formatted and easy to read.

This how-to article is based strictly on the official documentation for rich text elements and shows you every key setting you can use in the GoHighLevel funnel and website builder.

What Is a Rich Text Element in GoHighLevel?

A rich text element in GoHighLevel is a content block that lets you add and format text inside your funnel or website sections. Instead of adding plain text only, you can control size, spacing, alignment, and more.

Rich text elements are usually used for:

  • Short paragraphs and longer body copy
  • Subheadings and descriptive text under headlines
  • Lists, notes, and explanations around forms or buttons
  • Supporting text for images, videos, and other media

In the GoHighLevel builder, each rich text element has two key parts:

  • The content editor, where you type and edit the text
  • The settings panel, where you control how the text looks and behaves

How to Add a Rich Text Element in GoHighLevel

Follow these steps to add a rich text element to a funnel or website page in GoHighLevel:

  1. Open your funnel or website page in the GoHighLevel builder.
  2. Choose the section and row where you want the text to appear.
  3. Click the + Add Element button in the row.
  4. Select the Rich Text element from the list of elements.
  5. The new rich text element will appear on the page, and you can start typing your content.

Once the element is on the page, click it to open both the inline text editor and the settings panel on the left side of the GoHighLevel builder.

Core Settings for Rich Text in GoHighLevel

The settings panel controls how your rich text appears. These are the main options you will use most often.

Text and Heading Type in GoHighLevel

This option controls the HTML structure of your text. Selecting the proper type helps with consistency and accessibility.

  • Paragraph — standard body text for explanations and descriptions.
  • Heading 1, 2, 3 — larger, bolder text for titles and subheadings.

To change the text type:

  1. Click the rich text element in GoHighLevel.
  2. In the settings panel, find the Text or Heading dropdown.
  3. Select the desired type (for example H2 for a subheader).

Text Alignment Options in GoHighLevel

Alignment sets how the text is positioned inside the element.

  • Left — best for most paragraphs and body content.
  • Center — good for short lines, small notes, or emphasis.
  • Right — rarely used, but can work for specific design layouts.

To update alignment:

  1. Select the rich text element.
  2. In the settings panel, locate the alignment controls.
  3. Click Left, Center, or Right to apply.

Font Size and Line Height in GoHighLevel

Font size and line height determine readability.

  • Font Size — sets how big the text appears.
  • Line Height — sets the vertical space between lines of text.

To adjust these values:

  1. Click the rich text element.
  2. In the left panel, find the Typography or related section.
  3. Change the Font Size value to make the text larger or smaller.
  4. Adjust Line Height to add or reduce space between lines.

Use moderate changes so text stays legible on both desktop and mobile layouts in GoHighLevel.

Styling and Spacing Controls for GoHighLevel Rich Text

Beyond basic text settings, spacing and layout are important for clean page design in GoHighLevel.

Margin and Padding for GoHighLevel Text Blocks

Margin and padding determine how much space surrounds your text block.

  • Margin — space outside the element, separating it from other elements.
  • Padding — space inside the element, between the border and the text.

To edit spacing:

  1. Select the rich text element.
  2. In the settings panel, look for Spacing options.
  3. Increase or decrease margin values to add or remove space above and below.
  4. Adjust padding if you need more internal breathing room around the text.

Consistent margins on all text elements in a section can make your GoHighLevel layouts look professional and balanced.

Width and Positioning in GoHighLevel

Depending on the design, you may need to control how wide the text element is and where it sits in the row.

  • Use Width settings to limit or expand the text block.
  • Use Column arrangement to place the text next to images or forms.

Keeping text lines at a comfortable width helps users read your GoHighLevel pages without strain.

Inline Text Editing Tools in GoHighLevel

When you click inside a rich text element, an inline toolbar appears. This allows quick formatting without leaving the content area.

Typical inline options include:

  • Bold and Italic text styling
  • Bullet lists and numbered lists
  • Links to other pages or external URLs
  • Text alignment shortcuts

To format text inline in GoHighLevel:

  1. Highlight the text you want to change.
  2. Choose the desired icon in the inline toolbar.
  3. For links, enter the destination URL when prompted.

Inline tools are ideal for quick updates and minor styling on any rich text element in GoHighLevel.

Common Use Cases for Rich Text in GoHighLevel

Here are practical ways to use rich text elements in your funnels and websites.

  • Section introductions — short paragraphs under large headlines.
  • Benefit lists — bullet points near product or service descriptions.
  • Form instructions — clear steps above or below form fields.
  • Legal notes — disclaimers or terms at the bottom of pages.

By planning how each rich text element fits into your layout, you keep your GoHighLevel pages clear and conversion-focused.

Best Practices for Clean Rich Text Layouts in GoHighLevel

Use these best practices whenever you work with rich text elements.

  • Use one primary font for body text across the page.
  • Limit the number of heading sizes to maintain visual hierarchy.
  • Keep enough line height for readability, especially on mobile.
  • Use bullets and numbers to break up long content.
  • Align related text elements consistently (for example, left-aligned paragraphs in a section).

Consistent styling in every rich text element helps visitors scan and understand your GoHighLevel pages quickly.

Where to Learn More About GoHighLevel Rich Text

You can review the official instructions for rich text elements directly from the platform documentation. Visit the source article here: official GoHighLevel rich text documentation.

If you want strategic help with funnel structure, content, and implementation around your GoHighLevel setup, you can also visit Consultevo for consulting and optimization resources.

By combining a clear understanding of rich text elements with a consistent design approach, you can build funnels and websites in GoHighLevel that are both visually clean and easy for visitors to navigate.

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