How to Set Up RSS Email Campaigns in GoHighLevel
Using ClickUp for project planning and GoHighLevel for marketing automation is a powerful combo when you want to automate content distribution. This step-by-step guide shows you exactly how to build and run an RSS email campaign in GoHighLevel so your subscribers automatically receive updates whenever you publish new blog posts.
The process is based on the official platform workflow and walks you through adding an RSS feed, testing it, creating an email template, and launching a recurring campaign using your blog content.
What Is an RSS Campaign in GoHighLevel?
An RSS campaign in GoHighLevel lets you pull new content from a blog or website feed and automatically send it to your email list. Each time your RSS feed updates, the system checks for new items and can trigger a campaign email using your chosen template.
This is ideal if you regularly publish posts and want an automated way to notify subscribers without manually building each email.
Prerequisites Before You Start in GoHighLevel
Before creating an RSS automation, make sure you have:
- An active GoHighLevel account with access to the Marketing section.
- A valid RSS feed URL from your blog or website (for example, a WordPress or other CMS feed link).
- A contact list or smart list prepared in your account so you can choose recipients for your campaign.
- A basic understanding of email templates and campaigns inside the platform.
If you need broader marketing automation strategy support around GoHighLevel, you can explore additional resources and services at Consultevo.
Step 1: Add an RSS Feed Inside GoHighLevel
The first step is to connect your blog feed to the platform so GoHighLevel can read your published posts.
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Log in to your GoHighLevel account.
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Navigate to the Marketing section from the main left-hand menu.
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Click on Emails and then locate the RSS option or RSS campaign configuration area.
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Select the option to Add New RSS Feed or similar.
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Paste your blog’s RSS feed URL into the feed field.
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Confirm or save your new feed so GoHighLevel can start reading it.
Make sure the URL you add is a proper RSS or XML feed, not just your homepage URL.
Step 2: Verify and Test the RSS Feed
After you add the feed, verify that GoHighLevel can pull in the content correctly.
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Open the RSS feed you just added inside the system.
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Look for a Preview or Test option to view recent feed items.
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Confirm that the latest posts are showing with the correct titles, descriptions, and links.
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If you see errors or no content, double-check your feed URL or validate it using an external RSS validator.
The goal is to ensure GoHighLevel can consistently read your feed before you attach it to an email template.
Step 3: Create an Email Template for GoHighLevel RSS Campaigns
You now need a template that will dynamically display your newest feed items inside an email.
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Go to the Marketing > Emails area in GoHighLevel.
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Click Templates and choose to create a New Template.
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Select a blank layout or a simple layout that will allow for dynamic content blocks.
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Look for RSS or Blog Feed elements in the email builder.
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Drag and drop the RSS element into your email layout.
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Connect the element to the RSS feed you previously added.
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Configure how many posts to display (for example, 3–5 items).
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Customize how each item appears, such as:
- Title
- Excerpt or description
- Publication date
- Read More link
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Style the email body, header, and footer to match your branding.
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Save the template with a clear name (for example, “Blog RSS Newsletter”).
This template will be reused every time the GoHighLevel RSS campaign sends, automatically filling in with the latest content.
Step 4: Build the GoHighLevel RSS Campaign
With your RSS feed and template ready, you can set up the main campaign.
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Navigate again to Marketing > Emails in GoHighLevel.
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Choose Campaigns and click Create Campaign (or the equivalent option).
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Give your campaign a descriptive name, such as “Weekly Blog RSS Campaign”.
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Select your From Name, From Email, and Subject Line. Consider a subject that reflects new blog content, like “This Week’s New Articles”.
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Set the campaign type to one that supports RSS or repeating sends, depending on how the interface describes it.
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Choose the email template you created earlier with the RSS element.
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Configure the schedule:
- Decide how often to send (daily, weekly, or monthly).
- Pick the day and time that best matches your audience’s time zone.
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Select the contact list or smart list that will receive this campaign.
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Review your sender details, preview the email, and check that the RSS content is loaded correctly.
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Save the campaign settings.
Once this is saved, GoHighLevel can automatically send the RSS-driven email according to your set schedule.
Step 5: Schedule and Activate the GoHighLevel RSS Automation
Before going live, you need to activate the campaign and ensure the schedule aligns with your publishing cadence.
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Open your new RSS campaign in GoHighLevel.
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Confirm the schedule parameters (frequency, time, and time zone).
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Double-check that the correct RSS feed and template are linked.
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Send a test email to yourself to confirm formatting, links, and dynamic content.
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If everything looks correct, toggle the campaign to Active or On.
From now on, the system will check the RSS feed at the defined intervals and send the email whenever new items are available, depending on how your configuration handles fresh posts.
Best Practices for GoHighLevel RSS Campaigns
To get the best results, follow these guidelines when working with automated RSS emails.
Optimize Content Layout in GoHighLevel Emails
- Keep your email design clean and focused on the latest posts.
- Use clear titles and short descriptions for each article.
- Include a strong call-to-action, such as “Read the full article on our blog”.
- Limit the number of posts displayed to avoid overwhelming readers.
Monitor Performance of Your GoHighLevel RSS Sends
- Track open rates, click-through rates, and unsubscribe trends.
- Test different subject lines that highlight new content.
- Adjust send times based on when your audience is most active.
- Refine your list segments to target the most engaged subscribers.
Troubleshooting RSS Issues in GoHighLevel
If your campaign does not send or shows blank sections, check these areas:
- Verify the RSS feed URL is valid and publicly accessible.
- Ensure the feed actually has new items since the last send.
- Confirm that the RSS element in your template is correctly connected to the intended feed.
- Review campaign logs or reports for any delivery or configuration errors.
Where to Learn More About GoHighLevel RSS Features
For additional details and the most up-to-date visuals on creating an RSS campaign in GoHighLevel, review the original support documentation provided by the platform. You can access their step-by-step guide here: Official GoHighLevel RSS Campaign Guide.
By following the steps above and reviewing the official help article, you can quickly set up a reliable RSS email workflow in GoHighLevel that keeps your audience informed whenever you publish fresh content.
Need Help With ClickUp?
If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.
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