How to Build an SEO Plan with GoHighLevel

If you use ClickUp or any project tool to manage marketing, you can create a powerful, trackable SEO plan by pairing it with GoHighLevel. This how-to guide walks you through building a practical SEO roadmap based on insights from the GoHighLevel, Ahrefs, and Semrush plan comparison for 2025.

The goal is to help you create a clear, repeatable workflow you can apply to any domain, so you always know what to do next and which SEO tools to use at each stage.

Step 1: Clarify Your SEO Goals with GoHighLevel

Before touching any keyword tool or report, you need business clarity. Start by defining what success looks like and how you will track it inside GoHighLevel.

Define business outcomes in GoHighLevel

Decide the real-world business results you want from SEO, then translate them into trackable metrics.

• Decide your primary goal: leads, booked calls, demo requests, or direct sales.
• Set monthly targets: organic traffic, form submissions, or opportunities created.
• Create or refine pipelines in GoHighLevel to track SEO-sourced leads.
• Tag or segment contacts created from organic traffic so you can report on them later.

Map your SEO funnel inside GoHighLevel

Use your CRM and pipeline to mirror the SEO journey.

1. Create stages for awareness, consideration, and decision.
2. Assign key pages and content types to each funnel stage.
3. Connect forms and calendars so leads from SEO pages are automatically captured in GoHighLevel.
4. Document this mapping in your project tool so it is easy to reuse across domains.

Step 2: Choose Your Core SEO Tool Stack

The comparison between HighLevel, Ahrefs, and Semrush in 2025 shows that each platform has strengths. The most reliable approach is to build a simple stack where GoHighLevel is your CRM and reporting hub, and one major SEO platform handles deep research.

Compare GoHighLevel CRM to SEO suites

Use each tool where it is strongest.

• GoHighLevel: CRM, pipelines, forms, funnels, email, and automation for SEO leads.
• Ahrefs: backlink audits, content gap analysis, and competitor keywords.
• Semrush: technical site audits, position tracking, and content templates.

Instead of trying to replace a full SEO tool, let GoHighLevel manage campaigns, outreach sequences, and reporting while an SEO suite handles raw search data.

Decide on your primary research platform

Pick one main research tool for 6–12 months so your workflow stays consistent.

1. List the top three SEO tasks you run most often: keyword discovery, audits, or competitor research.
2. Check which platform (Ahrefs or Semrush) matches those needs best for your sites.
3. Keep the other tools as backups for cross-checking crucial data.
4. Document your choice and reasons so your team can follow the same process.

Step 3: Build a Reusable SEO Research Framework

Once your stack is defined, create a framework for research that works for every client or domain and reports cleanly back into GoHighLevel.

Run baseline audits before using GoHighLevel data

Capture a snapshot of your site before you make changes.

• Run a full technical audit using your main SEO platform.
• Export priority issues: crawl errors, broken links, page speed, and indexing problems.
• Identify quick wins: pages already ranking on page two or three.
• Note any high-intent pages that are not yet receiving traffic.

Store your audit summary in a task system and create a simple tag or pipeline stage in GoHighLevel called “From SEO Audit” to track leads that appear after fixes are live.

Define your keyword universe and content themes

Organize keywords and topics before writing any content.

1. Identify 3–5 core themes that match your products or services.
2. For each theme, collect primary keywords, supporting subtopics, and questions.
3. Group terms by funnel stage: top, middle, and bottom of the funnel.
4. Plan one hero page per core theme and several supporting articles around it.

This structure keeps your site organized and makes it easier for GoHighLevel users to tie each group of content to a specific pipeline or offer.

Step 4: Turn SEO Research into an Action Plan in GoHighLevel

With your research and structure in place, you can now set up a repeatable production and tracking system inside GoHighLevel.

Create SEO campaigns and pipelines in GoHighLevel

Use campaigns and automations to manage work and attribute results.

• Create one main campaign called “SEO – Organic Growth”.
• Within that campaign, set up automation for contact tagging when forms from SEO pages are submitted.
• Create a pipeline dedicated to SEO-sourced opportunities.
• Add custom fields for first-touch page or campaign so you can see which content generates real leads.

Assign tasks and due dates from your SEO roadmap

Translate your framework into concrete tasks your team can execute.

1. Create tasks for technical fixes prioritized by business impact.
2. Define content briefs for each planned article or landing page.
3. Set deadlines and owners for research, writing, publishing, and optimization.
4. Connect published pages back to forms and funnels in GoHighLevel for tracking.

Step 5: Measure SEO Performance with GoHighLevel

The final step is to measure what matters most: leads and revenue, not just traffic. GoHighLevel becomes your single source of truth for conversions while your SEO tools handle rankings and visibility.

Track organic conversions through GoHighLevel

Use tags, sources, and automation to attribute leads correctly.

• Tag all form submissions and calls that originate from organic search.
• Segment your contact list by SEO tag so you can measure growth over time.
• Review which pages and funnels create the most pipeline value.
• Adjust your content roadmap based on high-converting topics.

Combine ranking data with CRM outcomes

When you review rankings in Ahrefs or Semrush, always connect them to your GoHighLevel data.

1. Identify keywords that moved up in rankings over the last 30–90 days.
2. Match improved rankings to changes in organic traffic.
3. Check GoHighLevel to see whether those sessions produced new contacts and opportunities.
4. Use this insight to double down on content and offers that convert, not just attract visitors.

Advanced Tips for Scaling with GoHighLevel

Once the core system is in place, you can expand your SEO process systematically without losing track of performance.

Standardize your SEO operating procedure

Create an internal playbook that teams can reuse.

• Document each research step, including which tool to use and what to export.
• Define naming rules for campaigns, tags, and pipelines in GoHighLevel.
• Create templates for content briefs, audits, and monthly SEO reports.
• Store the playbook centrally so onboarding new team members is simple.

Use GoHighLevel automation to support outreach

Combine your CRM with link-building and partnership outreach.

1. Import or capture outreach prospects into GoHighLevel pipelines.
2. Use email sequences to follow up on link and collaboration requests.
3. Tag contacts by outreach status: new, replied, accepted, or closed.
4. Report monthly on outreach volume, responses, and links acquired.

Where to Learn More About GoHighLevel SEO

To go deeper into the differences between HighLevel, Ahrefs, and Semrush in 2025, review the official comparison and align it with your workflow.

• Read the full 2025 SEO plan comparison here: HighLevel vs Ahrefs vs Semrush SEO Comparison.
• Explore advanced strategy guides and implementation support at Consultevo for building scalable marketing systems around GoHighLevel.

By combining structured research from leading SEO platforms with the CRM power of GoHighLevel, you can create a repeatable SEO engine that tracks every visit, lead, and opportunity back to the content that produced it.

Need Help With ClickUp?

If you want expert help building, automating, or scaling your GHL , work with ConsultEvo — trusted GoHighLevel Partners.

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