How to Use the GoHighLevel Social Planner Link Shortener

The GoHighLevel Social Planner link shortener helps you create clean, trackable links for social media, similar to how ClickUp simplifies task management. By enabling this feature, you can automatically shorten URLs you share through your social posts and keep your brand and reporting consistent.

This step-by-step guide explains how to turn on the built-in link shortener, what each setting means, and how to manage short links inside your account.

What the GoHighLevel Social Planner Link Shortener Does

The Social Planner link shortener in GoHighLevel automatically converts long URLs into shorter links when you publish posts from your connected social accounts. This feature is especially useful if you want cleaner posts, more control over branding, and basic tracking of link performance.

Key capabilities include:

• Shortening long URLs that you include in social media posts
• Managing link shortening per connected social account
• Customizing whether shortening is enabled or disabled
• Using GoHighLevel infrastructure without third-party shorteners

All of this happens directly within your Social Planner, so you do not need to switch apps while building your content calendar.

Accessing the GoHighLevel Social Planner

Before you can enable the link shortener, you must access the Social Planner inside your GoHighLevel account.

1. Log in to your GoHighLevel dashboard.
2. From the left-hand menu, navigate to the Marketing section.
3. Click on Social Planner to open the social posting and scheduling area.

Once you are inside the Social Planner, you will see your connected social accounts and posting calendar. The link shortener settings live within the account configuration area.

Turning On the GoHighLevel Link Shortener

The link shortener is controlled per social account within the GoHighLevel Social Planner. Follow these steps to enable it:

1. In Social Planner, locate the list of connected social accounts (such as Facebook pages, Instagram profiles, or LinkedIn pages).
2. Find the specific account where you want to use the link shortener.
3. Click the three dots (more options) next to that account.
4. Select Edit or the equivalent settings option to open the account configuration panel.
5. Inside the settings, look for the Link Shortener toggle or checkbox.
6. Turn the link shortener ON to enable automatic shortening for URLs in posts published through that account.
7. Save or confirm your changes.

After you enable the feature, any links added to posts for that social account will be shortened automatically when the content is published via GoHighLevel.

Configuring GoHighLevel Link Shortener Behavior

Depending on your version and configuration, the GoHighLevel link shortener may have specific options that let you fine-tune behavior per account. Typical configuration elements include:

• Enable/Disable Per Account – Choose which social profiles use shortened links.
• Default On for New Posts – Control whether new posts automatically apply shortening.
• Override in Individual Posts – In some setups, you may be able to disable shortening for a single post while keeping it active at the account level.

Make sure you review these options so that the shortened URL behavior matches your social media workflow and reporting needs.

Creating Social Posts With Short Links in GoHighLevel

Once the link shortener is enabled for a social account, using it within posts is straightforward.

Steps to Create a Post Using the GoHighLevel Link Shortener

1. Open Social Planner in GoHighLevel.
2. Click New Post or a similar button to start a new social update.
3. Select the social account(s) that have link shortening turned on.
4. Write your post text in the content editor.
5. Paste the full URL you want to share into the post body.
6. Confirm that the Link Shortener option is active if a per-post toggle is available.
7. Schedule or publish the post.

When the post is published, GoHighLevel will automatically convert the long URL into a short link. The visible link in the published post will be shorter and cleaner than the original full URL.

Managing and Reviewing Short Links in GoHighLevel

After you begin publishing posts with shortened links, you may want to manage or review them. Within GoHighLevel Social Planner, you can typically:

• View posts that used the link shortener
• Check which accounts have link shortening turned on
• Edit or delete scheduled posts that include short links

To review posts:

1. Open the Social Planner calendar or list view.
2. Click on any post that includes a URL.
3. Check the preview to confirm the shortened link is active.
4. If needed, edit the post content, change the link, or disable the shortener (if supported per post).

While the source article focuses on enabling and using the shortener, you can combine it with other reporting tools in your account for deeper analytics.

Best Practices for Using the GoHighLevel Link Shortener

To get the most from the Social Planner link shortener in GoHighLevel, consider these best practices:

• Keep destination URLs updated – Make sure the pages your short links point to remain live and relevant.
• Align with your campaigns – Use shortened links as part of clear campaign structures so you can tie clicks back to specific posts.
• Test your links – Before scheduling a large campaign, publish a test post with a short link and confirm that it redirects correctly.
• Be transparent – In regulated industries, ensure shortened links still meet any compliance or disclosure requirements.

These habits will help you maintain trust with your audience while keeping your posts visually clean and easy to track.

Troubleshooting the GoHighLevel Social Link Shortener

If the link shortener does not seem to work as expected in GoHighLevel, walk through these quick checks:

• Confirm that the link shortener is enabled for the specific social account.
• Verify that you are publishing from the correct account in Social Planner.
• Check whether any post-level setting is overriding the account-wide link shortener.
• Make sure your URL is a valid, publicly accessible link.
• Review recent changes to your social account connection or permissions.

If issues persist, compare your configuration with the official documentation and contact support if needed.

Official GoHighLevel Documentation and Further Help

For the most precise, up-to-date information about the Social Planner link shortener in GoHighLevel, review the original documentation here: GoHighLevel Social Planner Link Shortener Guide. This resource is maintained by the platform and reflects the latest interface and feature updates.

If you need strategic help integrating this feature into your overall marketing workflows, you can also work with specialists experienced in CRM and marketing automation. An example of such a resource is Consultevo, which provides consulting around systems and processes.

By correctly enabling and using the Social Planner link shortener in GoHighLevel, you can streamline your posting process, improve the appearance of your social content, and gain more control over how audiences interact with your links.

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