How to Clone Content in Hubspot: Complete Guide

Cloning content in Hubspot is the fastest way to reuse pages, blog posts, and templates without rebuilding layouts from scratch. This guide walks you through every cloning option so you can duplicate assets safely, keep designs consistent, and work more efficiently.

Below you will learn how to clone website pages, landing pages, blog posts, blog templates, and saved sections using the built-in tools in your account.

Why Clone Content in Hubspot

Instead of creating every asset from a blank canvas, you can clone an existing one and only adjust the details. This is especially useful when your marketing team follows strict brand guidelines or runs recurring campaigns.

Typical reasons to clone content include:

Reusing layouts and modules that already work
Maintaining brand consistency across pages and posts
Speeding up campaign launches and A/B variations
Reducing errors that come from rebuilding complex designs

Hub-based cloning options differ slightly by asset type, so follow the dedicated step-by-step sections below.

How to Clone Hubspot Website Pages

You can clone any existing website page into a new draft, then update the copy, images, or settings before publishing.

Steps to Clone a Hubspot Website Page

In your account, navigate to the website content tool where your pages are listed.
Locate the page you want to duplicate.
Click the actions menu next to that page.
Select the option to clone or duplicate the page.
Enter a new name and, if prompted, a new URL for the cloned page.
Open the new draft in the editor to adjust text, images, SEO settings, and modules.
Preview the page and publish when ready.

When you clone a website page, the new version keeps the same layout, modules, and design settings. Make sure you always change the internal page title, URL, and on-page headings to avoid duplicate content issues.

How to Clone Hubspot Landing Pages

Landing pages are ideal candidates for cloning because campaigns often share the same structure but target different offers or audiences.

Clone a Hubspot Landing Page in the Pages Tool

Open your landing pages dashboard inside your account.
Find the landing page you want to reuse.
Click the actions dropdown beside the page name.
Select the clone option.
Give the cloned landing page a unique name and URL path.
Open the editor to update headlines, offer details, forms, and CTAs.
Confirm tracking, analytics, and automation settings before publishing.

The cloned landing page will keep its original layout, form placement, and modules. However, it does not copy performance data, so all analytics start fresh from the moment you publish.

How to Clone Hubspot Blog Posts

Blog post cloning lets you reuse structure, SEO settings, and rich modules when producing content in a similar format, such as recurring series or templates with standard sections.

Steps to Clone a Hubspot Blog Post

Go to your blog posts dashboard.
Filter by blog if you manage multiple blogs in your portal.
Locate the post whose structure you want to reuse.
Click the actions menu next to that post.
Choose the clone or duplicate option.
Update the internal name so you can recognize the new draft.
Edit the cloned post to change the title, URL, meta description, body content, and featured image.
Confirm the correct author, publish date, and blog assignment.

Cloning a blog post is especially powerful when combined with strong on-page optimization. Each new post should have a unique title, description, and body text to avoid duplication in search engines.

How to Clone Hubspot Blog Templates

If you want to change the layout or design of your blog while preserving the original theme, you can clone the blog template used by your posts.

Clone a Hubspot Blog Template in the Design Tools

Access the design manager or theme editor inside your account.
Navigate to the blog template you want to copy.
Open the template actions menu.
Select the option to clone or create a duplicate template.
Rename the cloned template clearly, such as “Blog listing v2” or “Single post test”.
Edit the modules, styling, or markup in the new template as required.
Assign the cloned template to a specific blog or to selected posts once your design is ready.

Cloning blog templates allows you to experiment with new layouts without risking your live design. You can switch individual blogs or posts to the new template only after testing.

How to Clone Saved Sections and Modules in Hubspot

Many modern pages are built from reusable sections and modules. You can clone these elements to reuse complex structures like pricing tables or testimonial carousels.

Clone a Saved Section in the Page Editor

Open any page that uses the saved section you want to reuse.
Hover over the section inside the page editor.
Open the section actions menu.
Choose the option to clone or duplicate the section.
Drag the cloned section to the position you want on the current page, or save it again for use on other pages.

Cloned sections keep all their child modules and styling. This approach is ideal when your design team has created sections with complex behavior that you want to replicate across the site.

Clone an Individual Module

In the page or email editor, hover over the module you want to repeat.
Use the clone icon or module actions menu.
Insert the cloned module where needed in the layout.
Update the content in the new module instance to match the context of the page.

Module-level cloning is helpful for quick duplication of smaller elements such as buttons, images, or text blocks that share styling.

Best Practices When Cloning Hubspot Content

To keep your portal organized and your analytics clean, follow these best practices every time you clone content:

Update naming conventions: Use clear, standardized names for cloned pages and posts so teammates understand the purpose.
Change URLs and meta data: Always customize URLs, titles, descriptions, and headings to avoid confusion and duplication.
Check forms and lists: Confirm that forms, lists, and workflows are correctly targeted for the new asset.
Review CTAs and offers: Ensure all calls to action reflect the correct campaign or product.
Preview on all devices: After cloning, test your layout on desktop, tablet, and mobile.

Additional Hubspot Resources

For the most detailed and current instructions, consult the official documentation on cloning content provided by the platform here: official cloning guide.

If you need strategic help planning scalable layouts, content models, or SEO-friendly structures around your use of this platform, you can also review consulting resources at Consultevo.

By combining these cloning techniques with a solid content strategy, you can build, test, and optimize high-performing assets across your entire marketing ecosystem while staying fully aligned with your platform’s capabilities.

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