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Connect LinkedIn Sales Navigator to HubSpot

How to Connect LinkedIn Sales Navigator to HubSpot

Connecting LinkedIn Sales Navigator to HubSpot lets your team use LinkedIn insights, InMail, and introductions directly inside your CRM so reps can research, personalize, and reach out without switching tools.

Below is a step-by-step guide based on the official integration setup so you can configure it correctly, understand each permission, and start using LinkedIn data in daily sales activities.

Requirements for the HubSpot and LinkedIn Integration

Before you connect LinkedIn Sales Navigator to your HubSpot account, confirm that you meet these conditions:

  • You have a LinkedIn Sales Navigator Advanced or Advanced Plus seat.
  • You have HubSpot Super Admin permissions or access to edit account-level integrations.
  • You are able to sign in to the LinkedIn account that owns the Sales Navigator subscription.

Also verify that browser extensions or ad blockers are not preventing LinkedIn windows or pop-ups from opening while you authorize the connection.

How to Connect LinkedIn Sales Navigator to HubSpot

Use the following sequence to connect the apps for the first time. You only need to complete this process once per HubSpot account.

Step 1: Open the HubSpot integrations settings

  1. Sign in to your HubSpot account.
  2. In the main navigation, go to your Settings.
  3. In the left sidebar menu, locate and select Integrations, then choose the Connected apps section.

This area shows every external tool currently connected to HubSpot.

Step 2: Find the LinkedIn Sales Navigator app

  1. Inside the Connected apps page, select the option to browse or connect a new app.
  2. Search for LinkedIn Sales Navigator in the app listing.
  3. Click the LinkedIn Sales Navigator app to open its connection screen.

If the app is already listed as connected, you can edit settings instead of starting a new authorization.

Step 3: Authorize LinkedIn from HubSpot

  1. In the LinkedIn Sales Navigator connection window, click Connect or Authorize.
  2. A new browser window or pop-up opens for LinkedIn sign-in. Log in with your LinkedIn account that has the active Sales Navigator seat.
  3. Review the requested permissions for the HubSpot integration. These typically include access to Sales Navigator data, profile information, and messaging features.
  4. Click Allow or Accept to complete the authorization process.

Once authorization is successful, LinkedIn Sales Navigator will appear as a connected app in your HubSpot integration list.

Configure HubSpot LinkedIn Sales Navigator Settings

After the first connection, adjust your integration settings in HubSpot so the right tools and panels appear for your team.

Access integration settings in HubSpot

  1. Go back to Settings > Integrations > Connected apps in HubSpot.
  2. Click LinkedIn Sales Navigator in the list.
  3. Open the settings or preferences tab for configuration options.

Enable Sales Navigator panels on HubSpot records

Turn on the widgets that show LinkedIn insights on CRM records so reps can research leads quickly.

  • Enable the LinkedIn Sales Navigator section on contact records in HubSpot.
  • Enable the same section on company records.

These panels surface Sales Navigator details next to native CRM properties so users can see:

  • Mutual connections and shared interests.
  • LinkedIn job titles and company information.
  • Suggested leads or contacts at a target organization.

Control which HubSpot users can access LinkedIn data

Depending on your subscription and security needs, you can limit which HubSpot users see or use LinkedIn Sales Navigator inside the CRM.

  • Use permission settings to assign access only to sales teams or specific roles.
  • Ensure that users who will use InMail, introductions, or PointDrive also have valid LinkedIn Sales Navigator seats.

Use LinkedIn Sales Navigator Inside HubSpot

Once the integration is connected, your sales team can work inside HubSpot while benefiting from real-time LinkedIn insights.

View LinkedIn insights on HubSpot contact records

On a contact record in HubSpot, look for the LinkedIn Sales Navigator card. From there, users can:

  • See a contact’s LinkedIn profile details and mutual connections.
  • Save the contact as a lead in Sales Navigator.
  • View recommended leads or similar decision-makers.
  • Open the full LinkedIn profile in a new tab when they need deeper context.

Use Sales Navigator data on HubSpot company records

On company records, the same integration card shows company-level Sales Navigator insights, such as:

  • Company size and industry information derived from LinkedIn.
  • Listed employees and recommended contacts.
  • Shared connections who may provide introductions.

Reps can then move directly from research to outreach while staying in HubSpot.

Send InMail and request introductions from HubSpot

The integration also brings certain Sales Navigator outreach actions into the HubSpot interface.

  • Start an InMail message to a prospect from the contact record.
  • Request an introduction via mutual connections directly from the same panel.
  • Track which prospects have been contacted via LinkedIn, even as your core activity logging stays in HubSpot.

These features reduce tab switching and keep sales workflows centered in your CRM.

Use PointDrive and Content Sharing with HubSpot

If your LinkedIn Sales Navigator plan includes PointDrive or similar document-sharing functionality, it can complement your HubSpot content and deal management.

  • Send personalized content pages through LinkedIn messages.
  • Align your shared content with deals and contacts tracked in HubSpot.
  • Use LinkedIn engagement data alongside CRM properties to qualify interest.

Manage and Troubleshoot the HubSpot Integration

If the integration stops working or LinkedIn data disappears from your records, follow these checks inside HubSpot and LinkedIn.

Refresh the LinkedIn connection in HubSpot

  1. Go to Settings > Integrations > Connected apps in HubSpot.
  2. Select LinkedIn Sales Navigator.
  3. Look for options such as Reconnect or Update authorization.
  4. Repeat the LinkedIn sign-in and permission acceptance if prompted.

Access tokens occasionally expire, so reconnecting may be required after LinkedIn security updates or user changes.

Confirm user access and seat assignments

If individual users cannot see the LinkedIn Sales Navigator panel in HubSpot:

  • Verify they have the correct permissions to view integrations inside HubSpot.
  • Check that each user who needs full functionality has a LinkedIn Sales Navigator seat under your LinkedIn subscription.
  • Ask users to sign out and back in to both tools if permissions were changed recently.

Check for browser or extension conflicts

If LinkedIn windows do not appear when users try to send InMail or open profiles:

  • Disable ad blockers, script blockers, or strict privacy extensions temporarily.
  • Allow pop-ups and redirects for both the HubSpot domain and LinkedIn.
  • Try another browser to isolate whether the issue is local or account-based.

Where to Learn More About the HubSpot Integration

The official product documentation explains every capability and setting in the LinkedIn Sales Navigator integration for HubSpot. To explore the latest supported features, limitations, and interface updates, review the full guide on the HubSpot Knowledge Base at this LinkedIn Sales Navigator integration article.

If you are designing a broader go-to-market or CRM strategy and want to combine this integration with advanced automation, lead routing, or reporting, you can also consult implementation experts at Consultevo for additional HubSpot solution support.

Summary

By correctly connecting LinkedIn Sales Navigator to HubSpot, enabling the record panels, and confirming user permissions, your sales team can research prospects, send InMail, and leverage introductions without leaving the CRM. This alignment keeps data centralized, shortens prospecting time, and supports more targeted outreach using trusted LinkedIn insights.

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