How to Move Website and Landing Pages Between Dashboards in Hubspot

Managing large sets of pages in Hubspot can quickly become messy if your website pages and landing pages are not organized under the right dashboards. By correctly moving pages between the Website and Landing Page dashboards, you keep reporting, filtering, and team workflows clean and efficient.

This guide walks you through exactly how to move pages between dashboards within your content management tools so you can maintain a clear structure and avoid confusion when building and reporting on your digital assets.

Understanding Hubspot page dashboards

In Hubspot, your pages are split into two primary dashboards:

• Website pages dashboard – used for core site content like homepages, about pages, product pages, and resource hubs.
• Landing pages dashboard – used for campaign-specific pages such as lead-gen forms, event registrations, and downloads.

Both dashboards offer similar controls, but separating content types helps improve analytics and collaboration. Moving a page from one dashboard to the other does not change its URL or design; it simply reclassifies it for organizational and reporting purposes.

When to move pages between Hubspot dashboards

Not every page needs to stay where it was originally created. Common reasons to move a page include:

• A temporary campaign landing page becomes an evergreen website page.
• A website promo page is repurposed as a focused conversion landing page.
• Your team wants more accurate reporting by grouping high-intent pages under the Landing Page dashboard.
• You are cleaning up content and aligning it to internal naming and tracking standards.

Knowing when to reclassify a page is key to keeping your content tidy and aligned with your marketing and sales reporting strategy.

How to move a page from Website to Landing Page in Hubspot

Follow these steps if you created a page under the Website pages section but want it to appear on the Landing Page dashboard instead.

Step 1: Open the Website pages dashboard in Hubspot

1. In your main navigation, go to your content tools and select the section for Website pages.
2. You will see a list of existing site pages, including their status, last updated date, and other relevant details.

Use filters or the search bar to quickly find the specific page you want to move.

Step 2: Select the page to move

1. Locate the page in the listing.
2. Hover over the row to reveal available actions.
3. Click the page name to open its details, or use the contextual menu (often represented by three dots) if the move option appears there.

Ensure you are selecting the correct page, especially if your naming conventions are similar across multiple assets.

Step 3: Change the page type to Landing Page

Inside the edit or settings view, you will have an option to set the page type or move it between dashboards. The specific label can vary slightly depending on product updates, but the workflow usually follows this pattern:

1. Go to the Settings or Options tab for the page.
2. Look for a field that controls the classification of the page (for example, whether it is a website page or a landing page).
3. Select the option to reclassify it as a Landing page.
4. Save or update the page to confirm the change.

After saving, the page will appear on the Landing Page dashboard while retaining its existing URL and content.

How to move a page from Landing Page to Website in Hubspot

Sometimes a campaign page evolves into a permanent piece of site content. In that case, reclassify it from the Landing Page dashboard back into the Website pages dashboard.

Step 1: Open the Landing Page dashboard in Hubspot

1. Navigate to your content tools and choose Landing pages.
2. Review the list of landing pages that are currently active, scheduled, or archived.

Use search and filters to find the page that should now live within the main site structure.

Step 2: Edit the landing page settings

1. Click the name of the landing page to open it.
2. Access the Settings or Options tab where configuration fields are stored.

Just as with website pages, the classification field is usually stored alongside other high-level page attributes like title, template, and language.

Step 3: Reassign the page to the Website dashboard

1. Find the page type or dashboard classification field.
2. Switch the value from Landing page to Website page.
3. Save your changes to finalize the move.

Once updated, the page moves out of the Landing Page dashboard and appears under Website pages. Reporting and filters will now treat it like standard site content.

Best practices for organizing pages in Hubspot

Moving pages between dashboards is only one part of maintaining an organized content system. Apply these additional practices for long-term clarity.

Use consistent internal naming conventions

Create clear naming rules for both website and landing assets, for example:

• Website pages: “Site – Product – Feature Name”
• Landing pages: “LP – Campaign – Offer – Date”

Consistent naming makes it easier to locate pages when deciding whether they should live on the Website or Landing Page dashboards.

Align dashboards with reporting goals

Think about how your team reports on performance:

• Put conversion-focused, campaign-based assets under Landing pages.
• Keep navigational and informational content under Website pages.
• Move pages when their primary role changes, such as a successful campaign page promoted into a main product page.

This approach keeps funnels, attribution, and lifecycle reporting aligned with your actual user journeys.

Audit your Hubspot pages regularly

Schedule periodic reviews to ensure pages are in the right place:

• Quarterly audits for large portals with many campaigns.
• Biannual audits for smaller sites.

During each audit, check whether older landing pages should be archived, redirected, or converted into standard website content and moved to the appropriate dashboard.

Troubleshooting common Hubspot page move issues

While moving pages between dashboards is straightforward, a few issues can arise.

Cannot find the move or type option

If you do not see the option to reclassify the page:

• Confirm that you have the necessary permissions for editing page settings.
• Check whether your account uses an updated interface where the control might have moved to a new tab.
• Consult the official documentation for the latest UI guidance.

The source article from Hubspot’s own documentation is available at this external help page so you can review screenshots and interface-specific notes.

Worried about SEO impact when moving pages

Reassigning a page between dashboards in your content tools does not change:

• The page URL.
• The on-page content and layout.
• Existing redirects or internal links.

As a result, the move itself does not inherently affect search performance. Any SEO changes would come from edits you make to the page content or settings, not from the dashboard reclassification.

Getting strategic support beyond Hubspot basics

If you are restructuring a large number of pages or overhauling your site architecture, it can help to get strategic input on SEO, analytics, and conversion flows in addition to the technical steps described here. For specialized consulting on digital strategy and implementation, you can explore services from partners such as Consultevo.

By combining careful content strategy with the ability to move pages between the Website and Landing Page dashboards, you keep your Hubspot portal clean, scalable, and ready for accurate performance reporting as your marketing and sales initiatives grow.

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