How to Reset Two-Factor Authentication in Hubspot

If you are locked out of your Hubspot account because you cannot complete two-factor authentication (2FA), you can use several recovery methods to safely restore access. This guide walks you through each supported method, based strictly on Hubspot’s own security documentation.

Understanding Hubspot two-factor authentication

Two-factor authentication adds an extra layer of security by requiring a code from a mobile app, text message, or security key in addition to your password. In Hubspot, enabling 2FA helps protect customer data and sensitive CRM information from unauthorized access.

If you lose your phone, delete your authentication app, or change numbers, you may not be able to log in. In those cases, Hubspot offers multiple options to reset your 2FA and regain access.

Before you reset Hubspot 2FA

Whenever possible, try the steps below before requesting a full reset of your two-factor authentication. These methods are faster and keep your existing security configuration:

• Use a backup 2FA method you configured earlier.
• Locate and use 2FA backup codes you may have saved.
• Try another device or browser if available.

If these do not work, proceed with the reset options outlined in the next sections.

Method 1: Log in with a backup Hubspot 2FA method

If you configured more than one two-factor authentication method, Hubspot allows you to switch to a backup option during login.

Steps to use a backup 2FA method in Hubspot

1. Go to the Hubspot login page and enter your email and password.
2. On the two-factor authentication screen, look for an option such as Use a different method or Try another verification option.
3. Select an available backup method, for example:
   • SMS text message code
   • Phone call (if configured)
   • Another authenticator app
4. Check your phone or device for the code.
5. Enter the verification code to complete login.

Once signed in, you can update or remove old devices from your Hubspot security settings to prevent future lockouts.

Method 2: Use Hubspot 2FA backup codes

When you first set up two-factor authentication, Hubspot prompts you to save backup codes. These one-time codes let you access your account if you lose your primary 2FA device.

How to log in with Hubspot backup codes

1. Locate the list of backup codes you previously saved. They may be in a password manager, a secure notes app, or a printed copy.
2. On the Hubspot 2FA screen, choose the option to use a backup code (if displayed).
3. Enter one unused backup code exactly as shown.
4. Submit the code to complete the login process.

Each backup code can usually be used only once. After logging in, generate a fresh set of backup codes in your Hubspot security settings and store them securely.

Method 3: Reset via your Hubspot super admin or account admin

In many organizations, a Hubspot super admin or administrator can help users who are locked out. They may be able to reset your two-factor authentication or update user access, depending on your specific subscription and permission set.

Ask a Hubspot super admin to help

1. Identify who in your company is a Hubspot super admin or has user management permissions.
2. Explain that you are locked out because you cannot complete two-factor authentication.
3. Ask them to sign in to Hubspot and navigate to the user management area.
4. They can locate your user profile and follow the documented procedure to reset or remove your current 2FA configuration.
5. Once they complete the reset, try logging in again and set up new two-factor authentication immediately.

This method is often the fastest recovery option in a team environment, because it avoids a full identity verification process with support.

Method 4: Contact Hubspot support for a 2FA reset

If you are the only user on the account, or if no admin can reset your access, you may need to contact Hubspot support. Their team can verify your identity and help reset your two-factor authentication.

Requirements before contacting Hubspot support

To streamline the reset process, prepare the following information:

• Your Hubspot account email address.
• Company name and any associated Hub ID if available.
• Details about what happened to your 2FA device (lost, stolen, changed number, uninstalled app, etc.).
• Any documentation that proves your ownership of the account, if requested.

How to submit a 2FA reset request to Hubspot

1. Visit the official Hubspot knowledge base article on resetting two-factor authentication: Reset your two-factor authentication.
2. Follow the instructions to reach Hubspot support through your subscription’s available channels (chat, email, or phone).
3. Clearly state that you are locked out due to two-factor authentication and cannot use any backup methods.
4. Provide all requested information so the support team can verify your identity and ownership of the account.
5. Wait for confirmation from Hubspot that your 2FA has been reset, then log in and configure new authentication settings.

Best practices after regaining Hubspot access

Once you are back in your account, use the opportunity to strengthen your security and reduce the chance of future lockouts.

Reconfigure Hubspot two-factor authentication safely

1. Sign in to your Hubspot account.
2. Go to your profile and preferences, then open the Security or Account Security section.
3. Enable two-factor authentication again using a reliable method such as an authenticator app.
4. Add at least one backup method (for example, SMS) if supported.
5. Generate new backup codes, store them in a secure password manager, and keep an offline copy where appropriate.

Additional security tips for Hubspot users

• Regularly review your login activity and connected devices.
• Remove old phones or authentication apps that you no longer use.
• Use a unique, strong password for your Hubspot account, managed in a reputable password manager.
• Limit super admin permissions to only those who need them.

More resources beyond Hubspot

For broader CRM strategy, digital marketing, and security best practices that complement your Hubspot setup, you can explore expert resources such as Consultevo. Combine solid platform security with optimized processes to protect data and maintain uptime for your team.

By following these methods and best practices, you can reliably reset two-factor authentication, restore access to your Hubspot account, and keep your organization’s data secure in the long term.

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