Complete guide to editing templates in Hubspot

Managing templates in Hubspot is essential when you want to update the layout or design of your blog, email, or website pages without rebuilding content from scratch. This guide walks you through how to swap templates, edit modules, and save changes using the design tools available in your account.

The process differs slightly depending on whether you are updating a page, an email, or a blog post, but the core workflow follows the same pattern: choose the content, open the editor, adjust the template or its modules, then publish or update your changes.

Understanding Hubspot design tools

Before you start changing layouts, it helps to understand the two main tools you will use inside Hubspot: the drag-and-drop design manager and the content editor. Together, they control how your templates look and how your content is structured.

Design manager: where you manage themes, coded templates, and global modules.
Content editor: where you edit individual pages, posts, and emails that use those templates.
Preview tools: allow you to test the template on different devices before publishing.

How to swap a page template in Hubspot

For website or landing pages, you can change the template directly from the content editor. This lets you apply a different layout while keeping your existing content whenever possible.

Steps to change a page template

In your Hubspot account, go to Marketing > Website > Website pages or Landing pages.
Locate the page whose layout you want to change.
Click the page name to open the content editor.
In the left sidebar, look for Page template or a similar settings section.
Select the option to Change template.
Browse your available templates in the dialog that appears.
Choose the new layout you want to apply, then confirm the swap.
Review the page content to ensure modules and fields are mapped correctly.
Click Update or Publish to save your changes.

Some modules are unique to specific templates. When you change layouts in Hubspot, certain elements may not transfer perfectly, so always review the page thoroughly after swapping.

How to swap a blog template in Hubspot

Blog templates are managed at the blog settings level rather than on individual posts. You can also adjust templates for listing pages and post detail views to refine how your content appears.

Change blog listing and post templates

In Hubspot, navigate to Settings in the main navigation.
In the left sidebar menu, select Website > Blog.
Use the dropdown to choose the blog you want to edit if you have multiple blogs.
Open the Templates or Blog template tab.
For the Listing page, select a new template from the available options.
For the Post page, choose the template that controls individual article layouts.
Click Save or Apply changes.

These settings affect all posts under that blog. When you select a new design in Hubspot, the structure of your blog pages updates globally.

Edit modules on blog templates

Once you have chosen a blog template, you can usually configure modules such as featured image placement, author details, related posts, and subscription forms.

Open a blog post in the content editor.
Use the sidebar to adjust module content for that specific post.
For global modules or theme-level settings, edit them in the design manager.

How to swap an email template in Hubspot

Email templates in Hubspot help you keep branding consistent across newsletters, promotions, and automated workflows. You can change the underlying template while keeping your email content as aligned as possible.

Steps to change an email template

Go to Marketing > Email in your Hubspot account.
Open the email you want to edit from the Drafts or Sent tab (for clones).
Click Edit to enter the email content editor.
Look for template options, often under Settings or in the editor toolbar.
Select Change template if available for that email type.
Pick a new email template from your theme or saved templates.
Confirm the change and review how content modules are mapped.
Adjust images, text, and buttons as needed.
Send a test email and then schedule or send when ready.

Certain system or automated emails may be restricted in how you can change templates, depending on your Hubspot subscription and configuration.

Editing templates in Hubspot design manager

When you want deeper control of layouts, fields, and global content, use the design manager. This is where developers and advanced users create or customize coded templates and theme files.

Open and edit a template

From the main navigation, go to Marketing > Files and Templates > Design Tools (or a similar menu name in your version of Hubspot).
Browse to your theme or custom coded templates in the left panel.
Click a template file to open it in the editor.
Edit modules, groups, and fields as needed.
Use drag-and-drop for layout modules if supported by your template.
Click Publish changes to make the updated template available.

Changes made here will affect all content that uses that template, so you should test carefully in a staging or draft page before using it broadly.

Preview your template in Hubspot

Use the Preview button in the design manager.
Select a piece of content to preview with the template applied.
Test responsive behavior on desktop, tablet, and mobile views.
Confirm that dynamic content fields and smart rules render correctly.

Best practices for managing templates in Hubspot

To keep your account organized and your content reliable, follow a few key practices when working with templates.

Clone before major changes: create a cloned template so you keep the original version intact.
Name templates clearly: include page type, purpose, and variation in the template name.
Test before publishing: use preview links and test emails to validate your changes.
Document standards: maintain internal notes on when to use each layout in Hubspot.

Additional resources for Hubspot templates

You can review the original product documentation for more detail and screenshots on template management in Hubspot by visiting the official knowledge base article: Swap and edit your blog, email, or page template.

For strategic help on implementing scalable layouts, SEO-focused page structures, and conversion-optimized designs, you can also consult agencies that specialize in this platform, such as Consultevo.

By understanding how to swap and edit templates in Hubspot across blogs, emails, and pages, you can keep your site and campaigns visually consistent while updating designs efficiently as your brand evolves.

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Hubspot template editing guide