How to Manage Your Videos in Hubspot

Managing videos in Hubspot correctly ensures your content loads quickly, appears on the right domains, and can be embedded and tracked across your marketing assets.

This guide walks through how to upload, organize, publish, and control access to video files using the file manager and related tools.

Access the File Manager in Hubspot

To work with videos, you first need to open the file manager where your media assets are stored.

1. Sign in to your account.
2. In the main navigation, go to Marketing > Files and Templates > Files.
3. The file manager will open, showing folders and all uploaded assets.

From here, you can upload, filter, and configure every video file used in your site, landing pages, emails, and other tools.

Upload Videos to Hubspot File Manager

You can upload new videos directly into the file manager before using them in content.

1. Click the Upload files button in the upper right.
2. Select one or more video files from your computer.
3. Optionally choose a folder to keep assets organized.
4. Wait for the upload to finish; the videos will then appear in your list.

Supported formats and size limits can affect processing time. Large files may take longer before thumbnails and details are available.

Organize Video Files in Hubspot

Maintaining a clear folder structure makes it easier to find the right video when building campaigns.

Use Folders for Hubspot Video Content

Create folders based on campaigns, product lines, or content types.

1. In the left sidebar, click Create folder.
2. Name the folder clearly, for example: webinars-2026 or product-demos.
3. Drag and drop existing videos into the new folder, or upload directly to it.

A consistent naming convention for files and folders will reduce confusion for teams managing multiple assets.

Rename and Tag Video Files

You can rename files to make them more descriptive.

1. Hover over a video and click the More dropdown or file name.
2. Select Rename and enter a clear, searchable title.
3. Save your changes to update the file name in the file manager.

Use names that describe the video topic, audience, and funnel stage, for example: onboarding-overview-new-users.

Set Video Domains and Visibility in Hubspot

Each video file has settings that control where and how it is served, including domain and privacy options.

Choose the Video File URL Domain

Your file manager lets you configure which domain a file uses.

1. Click a video file to open its details panel.
2. Find the File URL section.
3. Use the domain dropdown (if available) to select the preferred domain.
4. Copy the new URL if you plan to embed or link the video manually.

This helps align media URLs with the primary brand domain, supporting consistent user experience and analytics.

Control Public or Private Video Access

You can manage who can see your media assets outside your team.

1. Open the video details in the file manager.
2. Look for the Visibility or Access setting.
3. Choose whether the video is publicly accessible or restricted.
4. Save your changes to update access rules.

Public videos can typically be viewed by anyone with the URL, while private or restricted assets may be limited to specific tools or protected content.

Embed Videos in Your Hubspot Content

Once uploaded, you can embed videos in pages, blog posts, and other content types.

Insert Videos on Website Pages and Landing Pages

1. Open a page in the content editor.
2. Add a Video module or edit an existing one.
3. In the module settings, choose Browse files.
4. Select the video from the file manager and apply the change.
5. Preview the page and publish when you are satisfied.

This approach keeps your videos centrally managed while making it easy for editors to reuse assets.

Use Videos in Emails and Blog Posts

Depending on the tool, you can insert video modules or thumbnails that link to a hosted version.

1. Open the email or blog editor.
2. Drag in a video or image module, if available.
3. Select your video from the file manager, or link to the file URL.
4. Customize the thumbnail, alt text, and call-to-action.
5. Save and test the content before sending or publishing.

Testing ensures the video displays or links as intended across devices and email clients.

Manage Existing Videos in Hubspot

Over time you may need to replace, archive, or remove outdated videos.

Replace a Video While Preserving Links

To update content without changing URLs, you can replace the underlying file.

1. Open the file manager and select the video.
2. Use the Replace option (if available) to upload a new version.
3. Confirm the replacement to keep the same file URL.
4. Review key pages using the video to ensure the new version looks correct.

This method keeps embedded content intact while updating the creative asset.

Archive or Delete Old Video Assets

Cleaning up unused files helps keep the media library manageable.

1. Search or filter for older or unused video files.
2. Select one or multiple files using the checkboxes.
3. Choose Archive if you may need to restore them later.
4. Use Delete only if you are sure the video is not referenced in any asset.

Before deleting, review where the video is used to avoid broken embeds or missing media on live pages.

Track Performance of Hubspot Video Content

Video metrics help you understand what content engages your audience.

• Use video analytics to see plays, completion rates, and engagement.
• Connect viewing data to contacts where available.
• Monitor performance by page or campaign.
• Iterate on topics and formats that perform well.

Over time, this data can guide which assets you promote, update, or retire.

Additional Resources for Hubspot Video Management

For detailed, always-up-to-date documentation, review the official article on how to manage your videos in the file manager here: Hubspot video management documentation.

If you need strategic help implementing video across your marketing and sales funnels, you can learn more at Consultevo, which provides consulting and optimization services for digital platforms.

By following these steps to upload, organize, embed, and monitor your videos, you will maintain a clean media library and deliver consistent, high-quality experiences across all of your content.

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